Digital printing and THEMED FRIDGE - DECORATION sardine fridge - concept and ideas behind design - themed fridges TENSAI. It is certain that when buying a refrigerator, among the technical comparisons, there are those who do not give up the more visual and aesthetic side of the appliance, treating it almost as a piece of furniture or decoration where the aesthetic aspect is normally, widely valued. This is where TENSAI’s themed refrigerators come in!

1. Limited Edition

2. The embers, the coal stoves, the heat of the crowd, which sometimes
gather and sometimes disperse like a synchronized shoal, forming a unity
where the mood converges in joy and conviviality.
In Portugal, from north to south, popular festivals, always accompanied by
grilled sardines, already assume a registered trademark, a Portuguese
stamp as a whole, assumed by all classes, parties and religions.
Tensai let itself “go with the wave” of such a secular theme, and, using its
metal screen printing technology technique (surpassing the polluting and
less durable vinyl/plastic method applied/glued to the appliance), launched
two exclusive, limited-edition models, with this theme, so culturally rich
and so established in our history and homeland.
Popular festivals “breathe” color, texture, liveliness, dance, joy, communion
and sharing, bluntly or eyeing any social conventions.
Here it becomes clear that a fridge with a neutral, “undressed” and indiffer-
ent appearance is antagonistic to this whole motto.
A SUBLIME COMBINATION, THE PERFECT COMPLEMENT! A SECULAR TRADITION,
SERVED WITH THE FLAVOR AND SMELL OF “BEAUTIFUL” BRASS ROASTED SARDINE!
SARDINES... AND
POPULAR FESTIVITIES

3. 2
HERE'S THE FIRST IDEA:
A rich visual pattern, combined with the concept of the popular event, per-
sonifying the crowd’s agglomeration, where there is an undeniable individ-
uality to each mind, but also an osmotic connection of moods and disposi-
tions. The festive elements and objects characteristic of this date, such as
basil, lights, handmade ornaments, glasses of sangria, wine and beer in
unison toast, are embedded in this human fabric, as part of each, as part of
everyone. Sardines bring flavor and color to all these categories, wherein
one cannot exist without the other, nor can one exist by itself.
THE “ONE”... AND THE “ALL”!

5. HERE'S THE SECOND IDEA:
THE TASTE OF COLOR!
In the bash that goes on until dawn, it´s always necessary to replenish
energy, to sustain minds and bodies, as “tradition demands”.
Accompanying the din, the confusion, the vibrating footsteps, the mesh of
voices and smiles, sardines enter fearless and desired by anyone who sets
foot outside on a night of popular feast.
Well, it’s exactly in this “roasted and eaten” way that we present it.
An essential icon, an unrecognizable symbol and synonymous with “parties
and celebrations”. The vivid and intense colors of the entire event blend
perfectly with this delicacie, and in the end... only the fishbone is left!
HERE'S THE SECOND IDEA:
HERE'S THE SECOND IDEA:

7. Limited Edition