The global master data management market was valued at $1.6 billion in 2018 and is projected to grow at a CAGR of 14% to reach $3.4 billion by 2024. Master data management ensures consistent and accurate data across transactions and helps define and manage critical organizational data. Increasing need for compliance and data verification, along with growing IoT adoption, is expected to drive market growth through 2024. The document provides market segmentation by solution, deployment type, organization size, end user industry, and region. It also outlines the research methodology used in the analysis.

1. GLOBAL MASTER DATA MANAGEMENT MARKET
FORECAST & OPPORTUNITIES
2014 – 2024
MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com

2. 2
Scope of Report
Product of Interest (POI): Master Data Management
Review Period
2014 – 2017
Base Year
2018
Estimated Year
2019
Forecast Period
2020 – 2024
Year Range
DEPLOYMENT TYPE SOLUTION
• Product MDM
• Customer MDM
• Supplier MDM
• Multi-domain MDM Solution
• On-premise
• Cloud based
Global master data management market stood at $ 1.6 billion and is projected to grow at a double
digit CAGR of 14% to reach $ 3.4 billion by 2024 on account of increasing demand for managing
large amount of data. Master data management ensures availability of consistent and accurate
data source for transactions and also helps to manage and define the critical data of an
organization to provide data integration at a single point of reference. Increasing need for
compliance and verification coupled with increasing penetration of IoT in various end user
industries is further anticipated to drive global master data management market through 2024.
Market Segmentation
REGION
• Asia Pacific
• Europe
• Middle East and Africa
• South America
• North America
ORGANIZATION SIZE
• Small & Medium Sized
Enterprises
• Large Enterprises
END USER
• BFSI
• IT & Telecom
• Retail
• Government & Defense
• Energy & Utility
• Others

3. 3
Table of Contents
S. No. Contents Page No.
1. Product Overview
2. Research Methodology
3. Executive Summary
4. Voice of Customer
5. Global Master Data Management Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1.
By Solution (Product MDM, Customer MDM, Supplier MDM, Multi-domain MDM
Solution)
5.2.2. By Deployment Type (On-Premise, Cloud based)
5.2.3. By Enterprise Size (Large Enterprises, Small and Medium Enterprises (SMEs))
5.2.4.
By End User Industry (Government & Defense, BFSI, IT and Telecom, Retail,
Energy and Utility and Others)
5.2.5. By Region
5.2.6. By Company
5.3. Market Attractiveness Index
6. Asia-Pacific Master Data Management Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Solution

4. 4
S. No. Contents Page No.
6.2.2. By Deployment Type
6.2.3. By Enterprise Size
6.2.4. By End User Industry
6.2.5. By Country
6.3. Market Attractiveness Index
6.4. Asia Pacific: Country Analysis
6.4.1. China Master Data Management Market Outlook
6.4.1.1. Market Size & Forecast
6.4.1.1.1. By Value
6.4.1.2. Market Share & Forecast
6.4.1.2.1. By Solution
6.4.1.2.2. By Deployment Type
6.4.1.3. Market Attractiveness Index
6.4.2. India Master Data Management Market Outlook
6.4.2.1. Market Size & Forecast
6.4.2.1.1. By Value
6.4.2.2. Market Share & Forecast
6.4.2.2.1. By Solution
6.4.2.2.2. By Deployment Type
6.4.2.3. Market Attractiveness Index
6.4.3. Japan Master Data Management Market Outlook
6.4.3.1. Market Size & Forecast
Table of Contents

5. 5
S. No. Contents Page No.
6.4.3.1.1. By Value
6.4.3.2. Market Share & Forecast
6.4.3.2.1. By Solution
6.4.3.2.2. By Deployment Type
6.4.3.3. Market Attractiveness Index
6.4.4. South Korea Master Data Management Market Outlook
6.4.4.1. Market Size & Forecast
6.4.4.1.1. By Value
6.4.4.2. Market Share & Forecast
6.4.4.2.1. By Solution
6.4.4.2.2. By Deployment Type
6.4.4.3. Market Attractiveness Index
6.4.5. Australia Master Data Management Market Outlook
6.4.5.1. Market Size & Forecast
6.4.5.1.1. By Value
6.4.5.2. Market Share & Forecast
6.4.5.2.1. By Solution
6.4.5.2.2. By Deployment Type
6.4.5.3. Market Attractiveness Index
7. Europe Master Data Management Market Outlook
7.1.
Market Size & Forecast
Table of Contents

6. 6
S. No. Contents Page No.
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Solution
7.2.2. By Deployment Type
7.2.3. By Enterprise Size
7.2.4. By End User
7.2.5. By Country
7.3. Market Attractiveness Index
7.4. Europe: Country Analysis
7.4.1. France Master Data Management Market Outlook
7.4.1.1. Market Size & Forecast
7.4.1.1.1. By Value
7.4.1.2. Market Share & Forecast
7.4.1.2.1. By Solution
7.4.1.2.2. By Deployment Type
7.4.1.3. Market Attractiveness Index
7.4.2. Germany Master Data Management Market Outlook
7.4.2.1. Market Size & Forecast
7.4.2.1.1. By Value
7.4.1.2. Market Share & Forecast
Table of Contents

7. 7
S. No. Contents Page No.
7.4.1.2.1. By Solution
7.4.1.2.2. By Deployment Type
7.4.1.3. Market Attractiveness Index
7.4.3. United Kingdom Master Data Management Market Outlook
7.4.3.1. Market Size & Forecast
7.4.3.1.1. By Value
7.4.3.2. Market Share & Forecast
7.4.3.2.1. By Solution
7.4.3.2.2. By Deployment Type
7.4.3.3. Market Attractiveness Index
7.4.4. Norway Master Data Management Market Outlook
7.4.4.1. Market Size & Forecast
7.4.4.1.1. By Value
7.4.4.2. Market Share & Forecast
7.4.4.2.1. By Solution
7.4.4.2.2. By Deployment Type
7.4.4.3. Market Attractiveness Index
8. North America Master Data Management Market Outlook
Table of Contents

8. 8
Contents Page No.
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Solution
8.2.2. By Deployment Type
8.2.3. By Enterprise Size
8.2.4. By Country
8.3. Market Attractiveness Index
8.4. North America: Country Analysis
8.4.1. United States Master Data Management Market Outlook
8.4.1.1. Market Size & Forecast
8.4.1.1.1. By Value
8.4.1.2. Market Share & Forecast
8.4.1.2.1. By Solution
8.4.1.2.2. By Deployment Type
8.4.1.3. Market Attractiveness Index
8.4.2. Mexico Master Data Management Market Outlook
8.4.2.1. Market Size & Forecast
8.4.2.1.1. By Value
8.4.1.2. Market Share & Forecast
8.4.1.2.1. By Solution
8.4.1.2.2. By Deployment Type
8.4.1.3. Market Attractiveness Index
Table of Contents

9. 9
S. No. Contents Page No.
8.4.3. Canada Master Data Management Market Outlook
8.4.3.1. Market Size & Forecast
8.4.3.1.1. By Value
8.4.3.2. Market Share & Forecast
8.4.3.2.1. By Solution
8.4.3.2.2. By Deployment Type
8.4.3.3. Market Attractiveness Index
9. Middle East & Africa Master Data Management Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Solution
9.2.2. By Deployment Type
9.2.3. By Enterprise Size
9.2.4. By Country
9.3. Market Attractiveness Index
9.4. Middle East & Africa: Country Analysis
9.4.1. South Africa Master Data Management Market Outlook
9.4.1.1. Market Size & Forecast
9.4.1.1.1. By Value
9.4.1.2. Market Share & Forecast
9.4.1.2.1. By Solution
9.4.1.2.2. By Deployment Type
Table of Contents

10. 10
S. No. Contents Page No.
9.4.1.3. Market Attractiveness Index
9.4.2. Saudi Arabia Master Data Management Market Outlook
9.4.2.1. Market Size & Forecast
9.4.2.1.1. By Value
9.4.2.2. Market Share & Forecast
9.4.2.2.1. By Solution
9.4.2.2.2. By Deployment Type
9.4.2.3. Market Attractiveness Index
9.4.3. UAE Master Data Management Market Outlook
9.4.3.1. Market Size & Forecast
9.4.3.1.1. By Value
9.4.3.2. Market Share & Forecast
9.4.3.2.1. By Solution
9.4.3.2.2. By Deployment Type
9.4.3.3. Market Attractiveness Index
9.4.4. Qatar Master Data Management Market Outlook
9.4.4.1. Market Size & Forecast
9.4.4.1.1. By Value
9.4.4.2. Market Share & Forecast
9.4.4.2.1. By Solution
9.4.4.2.2. By Deployment Type
9.4.4.3. Market Attractiveness Index
10. South America Master Data Management Market Outlook
Table of Contents

11. 11
S. No. Contents Page No.
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Solution
10.2.2. By Deployment Type
10.2.3. By Enterprise Size
10.2.4. By Country
10.3. Market Attractiveness Index
10.4. South America: Country Analysis
10.4.1. Brazil Master Data Management Market Outlook
10.4.1.1. Market Size & Forecast
10.4.1.1.1. By Value
10.4.1.2. Market Share & Forecast
10.4.1.2.1. By Solution
10.4.1.2.2. By Deployment Type
10.4.1.3. Market Attractiveness Index
10.4.2. Argentina Master Data Management Market Outlook
10.4.2.1. Market Size & Forecast
10.4.2.1.1. By Value
10.4.2.2. Market Share & Forecast
10.4.2.2.1. By Solution
10.4.2.2.2. By Deployment Type
10.4.2.3. Market Attractiveness Index
Table of Contents

12. 12
S. No. Contents Page No.
10.4.3. Colombia Master Data Management Market Outlook
10.4.3.1. Market Size & Forecast
10.4.3.1.1. By Value
10.4.3.2. Market Share & Forecast
10.4.1.2.1. By Solution
10.4.1.2.2. By Deployment Type
10.4.3.3. Market Attractiveness Index
11. Market Dynamics
11.1. Drivers
11.2. Challenges
12. Market Trends & Developments
13. Competitive Landscape
14. Strategic Recommendations
Table of Contents

13. RESEARCH
METHODOLOGY

14. 14
Research Methodology
 Identifying Key Opinion
Leaders
 Questionnaire Design
 In-depth Interviews
Data
Collection
Developing list
of respondents
Formulating
Questionnaire
Market
Profiling
Data
Validation
Data
Analysis
In-depth secondary
research was conducted to
determine top players in
the global Master Data
Management market,
overall market size and
segmental market size.
In order to conduct
industry experts’
interviews, TechSci
formulated a detailed
discussion guide.
List of industry
players and industry
specialists was
developed.
TechSci conducted
interviews with
industry experts and
industry players for
data collection and
verification.
Data obtained as a
result of primary
and secondary
research was
validated through
rigorous
triangulation.
The data was scrutinized
using MS-Excel, statistical
tools and internal
proprietary database to
obtain qualitative and
quantitative insights about
the global Master Data
Management market.
Data
Collection
Data Filter
& Analysis
Research &
Intelligence
Actionable
Insights
Business
Solution
Primary Research Desk Research Company Analysis
 Recent Developments
 Market Changing
Aspects/Dynamics
 Government Policies
 Final Conclusion
 Market Participants
 Key Strengths
 LinkedIn
 TechSci Internal
Database
 Factiva
 Hoovers
Paid Sources
 Company Website
 Company Annual
Reports
 White Paper Study
 Financial Reports
 Investor
Presentations
 Regulatory Body
 Associations, etc.
Secondary
Research
Primary Research

15. 15
Research Methodology
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of global master data management market. The
of this market, while considering the major influencing factors such as growing need for verification and compliance, etc. is speculated
The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve
market.
Methodology Followed for Calculation of Market Size:
• Market Size by Value: Market size, in terms of value, for the year 2018 was calculated based on information collected through
exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as master data management
influencers & end users, industry experts, and other industry participants.
• The team interviewed more than 15 – 20 master data management companies, 45 – 50 channel partners, 80 – 100 end users, and 15
stakeholders in global Master Data Management market to obtain the overall market size from 2014-2018, which was validated by
into consideration, the market size was averaged out, to arrive at the market size data from 2014-2018.

16. 16
Research Methodology
• Respondents were asked about the current and future market growth rates, market shares by solution, by each region. Removing the outlier responses, the geometric mean of
growth estimates and supplier wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across
various segments were further triangulated from other stakeholders depending upon the applications of master data management.
Methodology Followed for Calculation of Market Shares:
Market shares by solution, by deployment type, by organization size, by end user, by region and by company were calculated based on the responses received through primary surveys
with industry experts, in which the respondents were asked about the market shares or revenue generated from various end use verticals of master data management. The final shares
were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the outliers.
Methodology Followed for Forecasting:
• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in SPSS/Tableau Software.
• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast global Master Data Management market, techsci
research used various forecast techniques such as:
 Moving Average
 Time Series Analysis
 Regression Analysis
 Econometric and Judgmental Analysis

17. 17
Research Methodology
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during
short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market
including market share data.
Partial List of Companies Interviewed Key Secondary Sources
 IBM Corporation
 Oracle Corporation
 SAP SE
 Informatica LLC
 Stibo Systems A/S
 Riversand Technologies, Inc.
 TIBCO Software Inc.
 Reltio Inc.
 PROFISEE GROUP, INC
 EnterWorks, Inc.
 World Bank
 TechSci Research Proprietary Database & Knowledge
Repository
 Company Annual Reports
 Industry Magazines
 Industry Reports
 News Dailies
 Credible Paid Databases

18. 18
Industry Brief
According to TechSci Research report, “Global Master Data Management Market By Solution, By Deployment Type, By Enterprise Size, By End User Industry, By Region,
Competition, Forecast & Opportunities, 2024”, global master data management market is expected to witness positive growth during forecast period on account of increasing
deployment of advanced data quality tools for data management. Master data management allows enterprises to collate and manage master data so that it can be utilized for
effective decision making and data analytics. Organizations and enterprises are investing in IoT platform as it offers a wide range of benefits to organizations with big data
analytics and cloud computing, which is positively affecting the growth of the market. Additionally, in order to avoid duplication and preventing data from being lost, financial
organizations are increasingly adopting master data management solutions, which is further anticipated to aid the growth of the market through 2024.
Global master data management market can be segmented based on solution, deployment mode, enterprise size, end user industry and region. Based on the solution, Product
master data management solution is expected to acquire the major share as these solutions help in preventing MDM platform failure within organization. In terms of deployment
type, the market can be classified into on-premise and cloud. Cloud segment is anticipated to grow at high rate through 2024 as it helps to cut the cost associated with updating
and upgrading software. Master data management market caters to various end user industries such as BFSI, IT & Telecom, Government & Defense, Energy & Utility, Retail,
etc. BFSI segment is likely to hold the largest share during forecast period as the sector generates large amount of data from transactions and comprise other crucial information.
Orcale Corporation, SAP SE, IBM Corporation, Informatica LLC, Stibo Systems A/S, etc., are among the leading players operating in global master data management market.
Companies operating in the market are using organic strategies such as product launches, mergers and collaborations to boost their share. In 2018, TIBCO software Inc
acquired Orchestra Networks Inc. In the same year, SAP SE launched a number of operations in France, in order to boost the digital strategy of the company.
“North America is the leading region in global master data management market due to huge investment by economies, such as Canada and US, in IT solutions, increasing
adoption of data compliance practices and presence of leading players across the region. North America is followed by Europe, which generates high demand for master data
management owing to strategic partnerships, supportive government mandates and increasing cloud spending by the economies across the region.” said Mr. Karan Chechi,
Research Director with TechSci Research, a research based global management consulting firm.

19. 19
Sample Data - Snapshot
5.00 6.00 7.00 8.00 9.00 10.00 11.00 12.00 13.00 14.00 15.00
2014 2018 2019E 2024FCAGR BY VALUE
XX%
CAGR BY VALUE
YY%
Global Master Data Management Market Size, By Value, 2014–2024F (USD Million)
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
25%
2014
2015
2016
2017
2018
2019E
2020F
2021F
2022F
2023F
2024F
Product MDM Customer MDM Supplier MDM Multi-domain MDM Solution
Europe Master Data Management Market Share, By Solution, By Value, 2014–2024F
Germany Master Data Management Market Share, By Deployment Type, By Value, 2014–2024F
50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50%
50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50%
2014 2015 2016 2017 2018 2019E 2020F 2021F 2022F 2023F 2024F
On-Premise
Cloud based

20. 20
Report Ordering
Report Name: GLOBAL MASTER DATA MANAGEMENT MARKET
FORECAST & OPPORTUNITIES
2014 – 2024
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21. About Us & Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in
number of areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality
analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global
company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the market.
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The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely,
accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it
considers reliable and firsthand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible
for any errors or omissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the
subscribers / users of this report. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this
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