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1. What is Affiliate Marketing
Affiliate Marketing is an online marketing advertising channel that puts
merchants in charge of an online marketing sales force.
• Merchants look to earn revenue from sale of their products or services, pay
affiliates (publishers) who want to earn revenue from placement of product
banners or text links on their site.
• Merchants only pay affiliate partners for results, such as a lead or a purchase
“pay-for-performance”.
• Allows merchant to effectively expand reach and brand marketing, while at
the same time managing marketing ROI.

2. Affiliate Marketing
Also known as...
Associate Program
Internet Affiliate Marketing
Direct Marketing
Performance Marketing
Partner Marketing
Pay-Per-Performance Marketing
Referral Program

3. Who are the Key Players?
There are four key players in any affiliate program:
1. The Affiliate (Publisher)
2. The Merchant (Advertiser)
3. The Affiliate Network
4. Customer

4. Types of Affiliates Sites

5. 8 Step Affiliate Marketing Guide
Create a
Website
Choosing
a topic
(Niche)
Build
Content
Find
Offers
Add your
ADS /
Links
Setup
Call to
Action
It’s time
to get
PAID
Repeat
what
works

6. How Affiliate Marketing Works

7. Top Affiliate Sites in India

8. Affiliate Commission Model
• Pay-per-Performance (Revenue Share) - merchant pays affiliate commission
based on a percentage of the total order value
• Pay-per-Lead / Cost-per-Acquisition – merchant pays affiliate commission
for every lead or order referred from their site
• Cost per Impression – merchant pays affiliate commission for every 1,000
impressions of their banner on affiliates’ site
• Cost per Click – merchant pays affiliate commission every time a visitor clicks
on their banner on the affiliates’ site

9. What is An Affiliate Network?
An Affiliate Network is a third party that acts as liaison between Affiliates and Merchants
• Allows Affiliates to find Merchants which are suitable for their site
• Allows Merchants to find Affiliate sites that expands reach to their target audience
• Services include tracking technology, reporting tools, payment aggregation and
processing
• Provides a creative bank or repository for storing and accessing creative assets
• Is no cost for an Affiliate to join

10. Examples of Affiliate Networks

11. How Much You Can Earn?
• Average Earning from affiliate marketing

12. FAQ
• What is the cost of joining the Affiliate Program?
• You have to pay nothing to the affiliate service provider. You just have to money on the internet and use your skills.
• What qualification do I need to join this program?
• Do you have good knowledge of internet? If answer is yes, than you can join affiliate marketing program.
• Affiliate Marketing is genuine?
• Is it Harmful? No, Affiliate marketing is not harmful any way and its 100% legal marketing process. So you don’t
have to worry about it.
• How Do I Find an Affiliate Service Provider for Any Product?
• Visit any ecommerce website or online shopping website and search for affiliate marketing in the website. Or
simply search in Google “product name + Affiliate program”.