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A gondolatolvasás létezik 
avagy Big Data a marketingben 
Mester Tomi - adatlabor.hu 
tomi@adatlabor.hu 
facebook.com/adatlabor
avagy Big Data a marketingben
6 trükk
1. VÁSÁRLÁS ≠ ÉRDEKLŐDÉS
masszázs 
kijutós játék 
bőrkezelés 
kondibérlet 
szállások 
ELADOTT TERMÉKEK 
0 200 400 600 800
KERESETT TERMÉKEK 
masszázs 
kijutós játék 
bőrkezelés 
kondibérlet 
szállások 
élménykupon 
0 7500 15000 22500 30000
2. HA LÁTSZÓLAG SEMMID NINCS
E-mail listA 
andorka_3461611@gmail.com Kovács Andor 
gizimama2123131@freemail.hu Szabó Gizella 
vidrahalmaz4141@gmail.com Vidra Vidra 
miklos.szabo@nagyuzletlanc.hu Szabó Miklós 
nagy.andras@fortune500.com Nagy András 
denes.miko@fortune500.com Mikó Dénes 
gabor.andrus@gmail.com Andrus Gábor 
… 
… …
3. KIK A VÁSÁRLÓID?
FACEBOOK RAJONGÓK
FACEBOOK RAJONGÓK
WEBOLDAL LÁTOGATÓK
VÁSÁRLÓK 
12,8% 
87,2% 
Férfi Női
4. KIK A PARTNEREID?
5. Keresés Oldalon belül
6. CÉLKONVERZIÓK
HONNAN JÖNNEK A VÁSÁRLÁSOK?
A gondolatolvasás létezik 
avagy Big Data a marketingben 
Mester Tomi - adatlabor.hu 
tomi@adatlabor.hu 
facebook.com/adatlabor

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