13 tips, tricks, best practices of using LinkedIn in 2018 and beyond. Ideas from your LinkedIn Headline to your LinkedIn Posts, Videos and various ideas for using LinkedIn as a business tool.
2. Hack #1 - Extended LinkedIn Headline
By default you can have 120 Characters in your
LinkedIn Headline.
Write, or Copy & Paste you headline into the
LinkedIn App on Iphone to get approximately
220 characters.
You won’t be able to edit/save your Topcard
on desktop afterwards, but, it may be worth the
extra messaging and Keywords in your
Headline.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
3. Hack #2 - Use the Manage Invitations Page
Use the Manage All link on the My
Network page to get to the
Manage Invitations Page.
You can Accept or Ignore the
invite, View their LinkedIn Profile
(right Click open in a new Tab),
and most importantly, message
the LinkedIn Member to confirm
the invitation.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
4. Hack #3 - LinkedIn Saved Search
Start with a word or phrase (or boolean search string) in the Search box to create
and get to Saved Searches. Build your filtered search and get a weekly email from
LinkedIn with new LinkedIn members who match the search criteria.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
5. Hack #4 - The Power of the Three Dots (...)
There are lots of features and actions hidden behind the three dots (...) or the
More button. Don’t ignore them, you may find even more ways to use LinkedIn.
Find the three dots (...) and More button on LinkedIn Profiles, Company Pages,
Posts, Events and Group Discussions.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
6. Hack #5 - Two Step Verification
Your online presence must be protected. Linkedin has added the Two Step
Verification feature to help you do just this. You can find it under Settings &
Privacy - https://www.linkedin.com/psettings/two-step-verification Use it.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
7. Hack #6 - LinkedIn Mobile Messaging Features
On the LinkedIn Mobile App there are new messaging
features.
Beyond the basics of attaching an image or an app provided
GIF, you can:
● @Mention other LinkedIn Members in your message
which puts an encrypted link to their LinkedIn Profile
● Record up to a 60 second audio recording in the
message.
● Send an address via Map in the message.
● Save your message as a draft in the event you move
away from a message (this is not completely tested
yet)
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
8. Hack #7 - Native Video via Mobile
From the LinkedIn Mobile App you can
capture video and post to your LinkedIn
Profile (from the LinkedIn Home Page) or to
any LinkedIn Company Page you manage (via
the new LinkedIn Company Page Admin
view).
You can switch cameras while recording and
add stickers before you post the video with
your text. This is a neat way to share quick
video stories with your network.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
9. Hack #8 - Your Dashboard
View your own LinkedIn Profile and
directly below the top section (called Top
Card) is Your Dashboard. This is a quick
view of a few key LinkedIn Stats; Profile
views, the last post views and the number
of times you show in LinkedIn Searches.
Each of these stats are hyperlinks to even
more analytical information. It’s worth
viewing a few times a month and
evaluating.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
10. Hack #9 - Right Click is your Friend
I love using Right Click from web pages I don’t
want to lose while working. Also, you’re more
productive when you’re working from a LinkedIn
Search results page when you right click on a
result (Profile or Company page) and Open in a
New Tab. Doing so keeps your list in tack and
lets you perform your process on the result and
then simply hit the X on the browser tab and
work the next result. I often open as many as 5
new tabs from the results page before I
view/work the records in new tabs.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
11. Hack #10 - Animated Company Page Logo
If you want to create a little sparkle
on your LinkedIn Company Page
and where your company logo is
displayed, you can use a GIF as
your logo. Too fast of a GIF may be
overly annoying, however I think
using a GIF as a company page
logo is at least worth exploring.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
12. Bonus #1 - Text Expander
Maybe, not a LinkedIn Hack, but a great tool.
This little app runs on Mac and PC and has
improved my performance using LinkedIn
significantly. It does not violate the LinkedIn
Terms of Services, however it does save a
whole bunch of keystrokes. It saves me lots of
time from the snippets I create for the many
repeated phrases, sentences, URLs, contact
information, etc. etc. It’s a great tool
Get your license here - My Affiliate Link
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
13. Bonus #2 - Word Cloud Creator
Creating a word cloud of your LinkedIn
Profile is a great way to visualize the overall
message you are sharing based on your
keywords.
There are lots of Word Cloud tools available.
I’ve been using www.wordart.com for some
time now and find it to be easy, flexible, and
quick at producing nice looking word clouds.
I can also use them in my LinkedIn Posts,
Articles, Instagram Posts, Facebook Posts
and Blog posts.
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
14. Bonus #3 - Evernote
Again, not specific to LinkedIn. I love my
Evernote. I use it for nearly all of my notes,
including LinkedIn articles, LinkedIn Posts,
quotes, blog posts, stories, interviews,
phone conversations, lists, books, ebooks,
class outlines, coaching session notes,
workshop notes, etc.
If you are not using another cloud based,
device agnostic note tool, consider Evernote
- www.evernote.com
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com
15. My Offer to You
I love to guide people on the best practices, tips, tricks, hacks and use of LinkedIn as
a business tool. If I can help you in any way contact me.
Teddy Burriss
LinkedIn Coach & Trainer
http://www.burrissconsulting.com
http://www.burrissconsulting.com/youtube
http://www.linkedin.com/in/tlburriss
Teddy Burriss, LinkedIn Coach & Trainer with Burriss Consulting, Inc. copyright 2018. For your personal use. 336-283-6121 | Info@burrissconsulting.com