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FEBRUARY 2022
CONQUER
GO
FORTH&
www.swiftnlift.com
LEDGER FINANCIALS
AND ALPHA NUMERIC
DATA MANAGEMENT
ANUP THAKKAR
Founder
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
Rise of the
INDIAN STOCK MARKET
Need for FINANCIAL
LITERACY
Is INSURANCE
Important?
SUBSCRIBE
NOW
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Chief Editor
Nilesh Sabe
Business Developement Manager
Aarti Gandlewar
Art & Design Director
Snehal Sawant
Assistant Designer
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Advertising & Promotions Manager
Vaishnavi Sabe
FEBRUARY 2022
For Marketing & Advertising
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From the
EDITOR
T
he financial services sector provides
financial services to individuals and
businesses. This part of the economy
consists of various financial companies,
including banks, investment houses, creditors,
financial companies, real estate agents, and
insurance companies. As mentioned above,
the financial services sector is probably the
most crucial sector of the economy, leading
the world in terms of stock market revenue
and capitalization. This sector is dominated by
large conglomerates but also includes various
small businesses.
According to the Department of Finance &
Development of the International Monetary
Fund (IMF), financial services are the processes
by which consumers as companies obtain
financial items. For example, a payment
system provider provides a financial service
when it receives funds and transfers between
payers and payees. This includes accounts
managed through credit and debit cards,
checks, and electronic money transfers.
The economy is made up of many different
sectors. These sectors are made up of
different companies that provide goods
and services to consumers. Companies
grouped in one area provide a similar
product or service. For example, companies
that provide agricultural services make up
the agricultural sector. The companies that
provide mobile or mobile services are part
of the telecom sector.
Running a business requires a lot of
bookkeeping. It is an essential part of
running a business. Do this every day, even
if you don’t know it. Accounting is included
when you record a transaction, prepare tax
documents, or book an account.
In any case, you get an accounting degree
to run a business. But the problem lies in
the quality. If you don’t think about records
and bookkeeping, your records will be
messed up and you will hardly be able to
make a living.
Accountants take a lot of work and do it
with efficiency and expertise. It makes a
big difference to your business. Of course,
accounting is a broad field, and accounting
services can encompass a variety of things.
In our edition, The 10 Best Financial
Service Providers – 2021, on the cover
page we have Anup Thakkar, Founder
and Principal of Ledger Financials &
Alpha Neumric Data Management. The
Company provides financial services
regarding bookkeeping, data entry, CFO
services and many more. The firm has an
individualistic approach while addressing
clients because every client is different.
SwiftNLift is not just a business magazine.
We aim to cover all other topics that
account for our society’s betterment.
We always try to come up with articles
covering the latest trends and essential
topics. We as a team had worked hard for
our readers and introduced to you this
edition. Hope you enjoy reading this piece
of our efforts!
Nilesh Sabe
Chief Editor
- Nilesh Sabe
COVER STORY
Articles
The rise of the Indian stock market
Need for financial literacy
Is Insurance imortant?
22
38
30
LEDGER FINANCIALS
AND ALPHA NUMERIC
DATA MANAGEMENT
C O N T E N T
16
SRJ Chartered Professional
Accountants
26
PNC Financial Services Group, Inc.
20
Travelers
32
FinAcc Global
36
Euro Accounting Ltd
18
MSCI Inc.
28
Mindspace Outsourcing
Services Pvt Ltd
24
Rocket Compnaies
34
VISTARA
Profiles
Andre Stolz
CEO
ANUP THAKKAR
Founder
COVER STORY
LEDGER FINANCIALS AND
ALPHA NUMERIC DATA
MANAGEMENT
Providing the best-in-class Bookkeeping
& Accountancy and much more financial
assistance at an affordable rate
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
LEDGER FINANCIALS
AND ALPHA NUMERIC
DATA MANAGEMENT
L
edger Financials is a U.S.-based
bookkeeping and accounting
services firm located in greater
Los Angeles. Its then founded a second
companyinMumbai,India,Alphanumeric
Data Management, to outsource its
services to Ledger’s clients.
How did you come up
with the idea of forming
Ledger Financials?
I have always enjoyed working with
numbers. Prior to founding Ledger
Financials, I served as a controller for
a subsidiary company of Lionsgate
Entertainment in Los Angeles. Prior
to that, I was the Director of Business
Development and Finance at MGM
Studios, where I oversaw their Asian,
Latin American, and Pacific business
interests. In that capacity, I traveled quite
a bit and gained a tremendous amount
of experience in accounting, financial
services, and business development. I very
much enjoyed that role.
But just as I turned fifty, after working in
corporate America for 25 years, I reached
a point where I wanted more autonomy
over my life and more time with my
family. I didn’t want to just be a cog in the
wheel of a large entity; I wanted to make
a real difference in the lives of others to
ANUP THAKKAR
Founder
bring more meaning to my life.
With my extensive background in all those areas, I knew
that I could offer these same services to my own clients and
I started thinking about opening my own bookkeeping,
accounting, and tax preparation practice in 2014. As it
was a big undertaking to leave a stable and secure lifestyle,
looking back on my decision, it was the right time for me
to make that move.
Until that time, I had been a good provider to my family,
and I knew that making this change would require
adjustments, so I ran my ideas by my wife to see what
she thought. My wife has always been a good resource for
me and we have a true partnership in our marriage that
extends to my work. My wife immediately saw the value in
the proposition I presented and encouraged me to put my
ideas into action. She supported me 100% in this business
venture because she believed in me and knew that I had the
drive and the willingness to do ‘whatever it takes’ to carry
out my vision. I’ll never forget those words she said to me
at that time. She told me, “Go do what you need to do and
don’t worry about the money. I will support you while you
are building your business.”
Later, in June 2014, I founded Ledger Financials as a sole
proprietor business model. With the mission of providing
high-level business expertise in accounting, bookkeeping,
and tax preparation services, while also helping
entrepreneurial and mid-size companies create strong and
financially - sound business plans.
As far as the name of my company, Ledger Financials, in
the old days, “bookkeeping and accounting” were done in
a ledger, and “financials” refers to my firm’s expertise in
all of the components that go into creating and running a
successful business. Together, the name Ledger Financials
depicts the expertise my firm offers to my clients. After
working in corporate finance for 25 years, including as
the controller of the subsidiary of a public corporation,
my goal was to provide efficient, low-cost accounting and
bookkeeping services for small to mid-size businesses in
the U.S.
Whom does the Ledger Financials serve?
Ledger Financials’ clients range from entrepreneurial
and start-ups to mid-sized businesses in all industries
across the board. In addition to working directly
with our clients, a division of Ledger Financials offers
support to CPAs in the area of bookkeeping and
accounting services.
Back in the beginning
days of Ledger
Financials, I thought I
could do it all by myself,
but I quickly learned that
it was not possible to serve
each client’s needs without
the help of other trained
professionals. I remember one
specific client who came to me
for help when I first launched
my business. He had a small
business that was providing
vitamin supplements online, and
he needed my help because he had
not done any bookkeeping for the
past four years, and he had not filed
histaxes.Asyoucanimagine,thiswasa
huge ordeal!
While I was able to straighten all of that out
and get his business caught up and in good
financial condition, it took most of my time to
do so – at the expense of my working with other, less
time-consuming clients. It was then that I realized my
lofty goal of helping each of my clients, personally, was
not practical. While I had the business expertise and
could advise them in each of these areas, it wasn’t the
best use of my time to do all the work by myself.
I also knew that if I didn’t get support from a team
of certified accountants and bookkeepers, I would
get burned out and my health would suffer. I also
would not have the time available for my family that
I so wanted at this point in my life. Obviously, this was
not what I envisioned while formulating the plan for
Ledger Financials.
This was a good lesson for me. When you recognize there
is a need in your business that has to be met to move
forward, you have no choice but to make whatever changes
are necessary. By realizing that, I was able to expand and
grow my business exponentially.
Tell us more about how you overcome
challenges.
In 2014, while still in my first year of founding Ledger
Financial, I knew that I needed to outsource my
bookkeeping and accounting services. The challenge was,
finding a way to do this without creating higher costs
because my business model was to provide efficient and
economical bookkeeping and accounting services for
small to mid-size businesses.
What I hoped to do at that time was to find a way to
provide my clients with the same quality of service that
larger companies in the U.S. receive, but without the
exorbitant costs. The answer came to me like a lightning
bolt – I needed to go back to India, where I’m originally
from and see if I could outsource my accounting and
bookkeeping work there. I felt good about this because
byoutsourcingmyworktoIndia,Iwouldalsobehelping
the economy there, and it would be a win-win situation.
In April 2014, I booked my trip to Mumbai, India, not
knowinghowlongIwouldbethereorevenwhatwas
required of me as an American citizen looking
to open a business in India. The process
took four months as I needed to study the
landscape of India’s employment market
and then meet specific requirements
in operating this business as a U.S.
citizen. I hired a lawyer and a
charted accountant to guide me
through this process. With their
assistance, I filed my paperwork
in India for this initiative. Later,
I leased office space and hired
and trained bookkeepers,
certified accountants, and
other staff. And finally, I set
up my legal entity, which I
named Alphanumeric Data
Management or “Alpha.” By
August 2015, my second
company was ready
to take on the work that my clients in America needed
them to do and I began outsourcing this work to the
certified accountants working for me at Alphanumeric
Data Management.
With everything in place, I could now focus on business
development for Ledger Financials. One last thing I did in
that sense was I changed my business model from a sole
proprietorship to an S Corp at Ledger Financials. So, you
see, by recognizing the need, then putting the time into
researching a solution – and putting a plan into action – I
was able to focus on what I do best, and my business has
been going strong ever since.
What is the list of services you provide?
Which service is the most preferred by
your clients?
It’s hard to say what service is the most popular or needed
because every service that we offer caters to a specific need.
Ledger Financials provides four different types of services:
bookkeeping, accounting, data entry for insurance
companies, and as of November 2021, U.S. tax preparation
services. The tax preparation service is 100% dedicated to
certified public accountant firms. It is our latest business
model as I recognized that just as I was unable to do all
of the work myself at the start of Ledger Financials, I saw
CPAs similarly going through intense weeks and months
of burning the midnight oil.
Preparing their clients for filing deadlines, meeting those
filing deadlines, and getting extensions for other clients
who are not yet ready to file their taxes is always a stressful
process. I created this tax preparation division to take
some of the burdens off of CPAs by having highly-trained
certified accountants and bookkeepers doing a lot of the
work behind the scenes. We enter all of the required data
for our CPA clients right into their clients’ tax forms. This
is an exclusive service designed just for our CPA clientele.
I have personally hired and trained my staff in India to
complete the work for all four of our services. All of our
staff go through a 3rd party verification system, and
they all are either master’s degrees or bachelor’s degree
holders, depending on the work that they are assigned.
How will you describe your services in this
changing and competitive world?
Having several conversations with my CPA clients
last year, I understood that there was an urgent need
for tax preparers for the current tax season of 2022.
After listening to my clients, I decided to launch a
new department to serve their tax preparation needs.
By creating this new service, Ledger Financials has
been able to continue to evolve and grow with our
clients’ needs.
How do you see the virtual accounting and
bookkeeping services? How will it take shape
in the near future?
Ledger Financials has been in business working this way
for seven years now. We have a good system in place that
works for our business and also for our clients, and that has
allowed my business to continue to grow, even during the
pandemic. Our services are one of the best in the industry.
We have a two-step process where the bookkeeping does
all the entries by downloading the bank and credit card
statements, which are categorized by line item. Then
we have a chartered accountant review and do a quality
check for the profit and loss statement and balance sheet.
Our work output makes it easier for CPAs to file accurate
taxes for their clients. We aim to provide a comprehensive
financial report package at year-end to support the client in
streamlining and simplifying the tax preparation process.
Asfarasconcernspeoplemayhaveabouthackersorfinancial
informationbeingcompromised,wetakethisveryseriously.
We have firewalls set up to protect our clients’ information
and the systems that we use are the same ones that
Fortune 100 companies use and have approved. The
cloud computing company that services both Ledger
Financials and Alphanumeric Data Management is
an approved vendor to QuickBooks, which as we all
know, is the top bookkeeping software today. With that
said, our clients feel confident that their information is
completely secure.
Any final thoughts?
I would say that I am grateful for the support of my family
indoingalloftheworkthatinvolvesstartinganewbusiness.
It took some time and required asking for help from those
with expertise to help me in new areas of my business, but
overall, I am very happy that I decided to change my life
and to do something that, at the time, seemed a little bit
risky. It’s never easy to make a change in your life, especially
when it affects other people whom you love and who are
dependent on you. Having gone through the challenges of
launching, not one but two new businesses, and doing it
internationally, has been a worthwhile experience and one
that continues to enlighten me and teach me new things
about how to adapt to a changing business environment.
☐ Founder and Principal:
	 Anup Thakkar
☐ Year of Founding: 2014
☐ Founding Member:
	 Anup Thakkar
☐ Office Locations: Los Angeles, 	
	 USA and Mumbai, India
☐ Website:
	 https://ledgerfinancials.com
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
SRJ Chartered Professional
Accountants
Providing professional development and tax
accounting services
S
RJ Chartered Accountants is a CPA firm with
offices in Toronto and Mississauga. They provide
taxation, accounting, and advisory services
to small businesses. They specialize in helping
entrepreneurs, small business owners, and healthcare
professionals. At SRJ they are committed to providing
their clients with world-class service. They are known
for their professional development and tax accounting
services. They provide services to numerous industries
and associations across the GTA.
SRJ Chartered Accountants offers several important
accounting services in Toronto for businesses and
individuals to help them work and plan more effectively.
They are always ready to help their clients with all
accounting, taxation, and bookkeeping needs!
Why Choose SRJ as Your Toronto
Accounting Firm?
☐	
Chartered Professional Accountants: They’re
a group of dedicated Chartered Professional
Accountants who can help put more of your hard-
earned money back in your pocket.
☐	 One-Stop Firm: They can handle all your accounting
needs including bookkeeping, corporate tax filings,
Shayan Rashid
CPA
16 FEBRUARY 2022 SwiftNLift
personal tax filings, HST, payroll, and more.
☐	Small Business Focus: They work exclusively with
small business owners. Their goal is to ensure your
business and your finances are where they should be.
Services they provide:
SRJ Chartered Professional Accountants have always
made it a priority to deliver quality service to clients.
Their accountants work with you to tackle the stresses of
managing your corporate and private financial profiles.
Experts in the industry, they offer an array of services
in a wide variety of industries. They take the time to
understand your needs and work with you to assist with
your financial needs.
☐	Personal
■	 Personal Tax Returns
■	 GST/HST Housing
■	 Tax Credit
■	 Bookkeeping
☐	Corporate
■	 Corporate Tax Returns
■	 Incorporation
■	 SR&ED
■	 Bookkeeping
■	 Financial Statements
■	 Professional Corporation
☐	Advisory
■	 Valuation
■	 Litigation
■	 Estate Planning
■	 Forecasting & Budgeting
Whether you need the back-office support that includes
payroll services, monthly reporting, tax advisory, or
simply just someone to prepare and file your taxes,
SRJ can help. Using technology, they can streamline
the accounting function of your business. Whether
it’s paying vendors or keeping receipts, technology is
their friend, and they can help automate many of the
mundane things that you hate doing to allow you to
spend more time on managing your business.
SRJ’s advisors are trustworthy, hard-working, honest,
and reliable. They demonstrate their big accounting
firm experience in the quality of their work but do so
with a more friendly and personalized touch.
Website- https://www.srjca.com/
17
FEBRUARY 2022 SwiftNLift
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
MSCI Inc.
Critical decision tools and services provider for
global investment community
M
SCI is a leading provider of critical
decision support tools and services for
the global investment community. With
over 50 years of expertise in research, data, and
technology, they power better investment decisions
by enabling clients to understand and analyze key
drivers of risk and return and confidently build more
effective portfolios. They create industry-leading
research-enhanced solutions that clients use to gain
insight into and improve transparency across the
investment process.
Their senior leadership team is comprised of highly
experienced executives from diverse backgrounds
– including asset management, banking, brokerage,
consulting, private equity, and technology. The team’s
common purpose is to deliver real and sustainable
value to their clients, their shareholders, and
their firm.
Enabling their clients to make a better-informed
investment decision is central to what they do.
Their innovation engine aims to:
■	
Enhance their client offering to reflect
evolving markets and the complex needs of the
investment community
■	 Pioneer new research and models to better assess
investment risk
■	 Help clients better assess the global opportunity
set, including emerging markets, and public and
private real estate
■	 Measure and model environmental, social, and
governance and factor risk and performance
■	 Add value for their clients by delivering deep
coverage and analytics of global data
Henry A. Fernandez
Chairman & CEO
18 FEBRUARY 2022 SwiftNLift
Their technology:
☐	Data Explorer: Data Explorer is a gateway to
MSCI’s data universe. Data Explorer empowers
quant analysts and product managers to search
and explore data faster and enables Chief Data
Officers to make informed decisions. It allows
institutionalinvestmentorganizationstouseMSCI
data to power portfolio construction and analysis,
investment strategies, and decision-making. Built
on Microsoft Azure, Data Explorer is intuitive,
fast, and easy to use, and offers a modern data-
search experience.
☐	Developer Community: Developer Community
is a searchable directory of MSCI’s APIs. It’s
designed to power better investing by putting their
APIs into the hands of developers, data scientists,
and quantitative managers quickly to help
speed their work, serve clients better, and go to
market sooner.
☐	Climate Lab: MSCI Climate Lab Company is
used by investment managers seeking to construct
climate-aligned portfolios.
Investors use Climate Lab Company to:
■	 Visualize the forecast trajectory of companies’
emissions in the coming decades.
■	 Explore the depth of climate data and scenario
analysis from MSCI ESG Research.
■	 Drill down into climate risks and opportunities by
issuer, sector, or peer set.
■	
Identifying emissions leaders and laggards;
exploring climate-related risks and opportunities
byissuer,sector,orpeersettocompareperformance
and progress.
■	 Explore transition and physical risks by the issuer,
map exposure to physical risks for both current
and projected scenarios.
They are an international company with a highly
diverse global footprint. Their people are empowered
to maximize their potential in an environment where
all individuals are respected and encouraged to bring
their authentic selves to work. This culture drives
them to innovate and provide industry-leading
solutions that power better investment decisions.
Increasing their diversity expands their talent pool
which helps accelerate innovation in all they do.
They are dedicated to hiring and promoting
qualified candidates who have been historically
underrepresented in their industry, including
women, ethnic minorities, and those in the
LGBT+ community.
Website- https://www.msci.com/
19
FEBRUARY 2022 SwiftNLift
T
ravelers are an insurance company that cares.
Travelers take on the risk and provide the
coverage you need to protect the things that
are important to you — your home, your car, your
valuables, and your business — so you don’t have
to worry. They have been around for more than 165
years and have earned a reputation as one of the best
property casualty insurers in the industry because we
take care of their customers. Their expertise and focus
on innovation have made them a leader in personal,
business, and specialty insurance and the only property
casualty company in the Dow Jones Industrial Average.
Every day, their approximately 30,000 employees and
13,500 independent agents and brokers in the United
States, Canada, the United Kingdom, and Ireland help
provide peace of mind to their customers.
Their diverse teams of technologists and analytics
professionals are developing breakthrough solutions
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
Alan Schnitzer
CEO
Travelers
Keeping you & your property secured with assured insurance
20 FEBRUARY 2022 SwiftNLift
that provide exceptional experiences for customers,
agents/brokers, and employees. No matter what
industry you are in, your company faces risks every
day. That’s why Travelers offers a wide range of business
insurance options, designed to identify and reduce
those risks. Beyond managing claim costs, they help
companies prepare for risk and recover faster after
an unexpected event. Managing the total cost of risk
creates a competitive advantage, helping you protect
and grow your business.
Services they provide:
Travelers provide customized protection for all
customers based on exposures they may face every
day. Their industry expertise, along with a deep
understanding of business needs, helps ensure
they deliver service plans designed specifically for
their customers.
☐	Risk Control: they have one of the largest Risk
Control departments in the industry, and their scale
allows us to apply the right resource at the right time
to meet customer needs.
☐	Claim: their knowledgeable Claim professionals
will respond to your needs with speed, compassion,
integrity, and professionalism. It’s their business to
help keep you in business.
☐	Premium Audit: Your business operations may
ebb, and flow based on market conditions. That
fluctuation could affect the amount you pay in
insurance premiums.
☐	Risk Management Information Services (RMIS):
Travelers RMIS uses advanced technology to gather
andanalyzemanyelementsthatcanhaveasignificant
impact on loss experience.
☐	Online Customer Tools: MyTravelers for Business
offers convenient, online access for policyholders
to pay a bill, view policy documents, report a claim,
obtain certificates of insurance, and more.
☐	Pay Your Bill: Go paperless! Pay your business
insurance bill, monitor your account, and sign up for
automatic recurring payments—all online.
Strong communities are sustained by educational
and economic opportunities, and they are dedicated
to assisting their communities in generating those
opportunities. With a focus on equity and inclusion,
they target their giving and volunteerism to help
improve academic and career success, develop
thriving neighborhoods, and create culturally
enriched communities.
Website- https://www.travelers.com/
21
FEBRUARY 2022 SwiftNLift
T
he stock market, or some call it a share market, was
never as popular in India as it has gained in the last
two years. March 2020 was the month where it all
began. An ideal sitting position is one of the frustrating
positions where you have no work or task to perform. That
happened with many, as the jobs were on hold or the remote
working was in progress and many college students were
having no lectures for weeks that triggered their interest in
something useful.
What does Covid19 do?
India’s share market was at the downfall in the same period.
BSE Sensex saw one of the worst single-day crashes, losing
The rise of the Indian
stock market
22 FEBRUARY 2022 SwiftNLift
“The key to making
money in stocks is
not to get scared
out of them.”
-Peter Lynch
1,448 points, that took place in February 2020.
Later it got worse on March 23, recording its biggest
fall of 3,935 points, closing at 25,981.24 after
the central government announced nationwide
lockdown. NSE Nifty took a dip of 1,135.20 points,
closing at 7,610.25. At that moment, no one was
sure about how the situation was going to be in the
next couple of months.
China’s bio-weapon Covid19 virus took Sensex
on freefall which exceeded the daily limit; and an
automatic mechanism got activated to curb the
freefall. Index operations paused for 45 minutes as
it plunged 10 percent.
The panic situation was all around with no clear
idea of, what will be the next step to restart the
operations. The government and entrepreneurs
were in a situation where they were preparing for
the new financial year. This unprecedented event
shattered the planning of many as the companies
were closed for an undisclosed date. Still, the stock
market was running.
When does the recovery begin?
Nifty was slowly recovering from the downfall at
the beginning of April 2020. In the first week of
April, it was at the level of 8,700 and was ready to
take rally for the long run, as the government was
preparing a budget that could help the market to
restart its operations.
Nifty displayed an upward trend at the beginning of
June 2020. It was happening due to the reopening
of the market as per the covid guidelines issued by
the central government.
Sensex recovered 484 points on 23rd April 2020,
closing at 31, 863. Meanwhile, Nifty closed at
9,313.90, up by 127 points on the same date.
Fintech startups contribution
Fintech startups that were dealing in services
related to the stock market went high on demand.
Zerodha, Upstox, Groww, and SAMCO are some
of the largest stockbroking startups that have
registered millions of retail traders in just two
years of span.
As per the data available in the market, 10.5 million
new Demat accounts were opened in 2020 and the
number rose to 27.4 million till November 2021.
Contribution of retail traders
& investors
According to news and a study report by NSE
reveals that retail investors are dominating India’s
stock market since the first covid 19 wave.
There was a time when retail traders were called
net sellers of stocks. Now they play a prominent
role in the stock market. In the last two years, FIIs
have reduced their investments; still, the market
is booming. All the credit goes to domestic retail
traders who turned into retail investors by holding
major stocks for the long term.
Retail investors are making it difficult for
professional investors as they have showcased their
skills & knowledge of investment by diversifying
their portfolio.
Investment types
The stock market offers a variety of investment
opportunities out of which investors, especially
new investors, are turning heads towards equity
investment and mutual funds in large quantities.
Mutual funds are among the top picks of new
buyers as it poses less risk compared to equity
trading. Even mutual funds have different index
funds that offer investments according to your
preferences, like tax savings or hybrid funds.
It is definitely growing at a rapid pace, and
everyone is expecting to dive into this growth race
to increase their income. However, being bullish is
not enough to make money in the market. Taking
advice from experts or having proper knowledge
can only help you in the long run.
- Parag Ahire
23
FEBRUARY 2022 SwiftNLift
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
Rocket Compnaies
Enabling home ownership and financial
freedom
R
ocket companies is a Detroit-based company
obsessed with helping its clients achieve
the dream of homeownership and financial
freedom. Their flagship business, now known as Rocket
Mortgage, was founded by Dan Gilbert in 1985. Since
then, we’ve revolutionized the mortgage industry
– twice – and taken our place as the industry leader.
Today, the Rocket brand is synonymous with providing
simple, fast, and trusted digital solutions for complex
transactions. When you need a mortgage, a real
estate agent, a personal loan, or a car, Rocket gets you
there fast.
They’re not a company that settles. They’re seeking to
break into new markets so they can bring their digital
solutions to a broader audience. The top five companies
in retail mortgages make up less than a fifth of the
market. They have a huge opportunity to gain market
share with their scalable digital platforms and superior
client experience.
Their innovation:
At Rocket Companies, they like to say, “Innovation is
rewarded. Execution is worshipped.” Nothing better
illustrates this philosophy than Rocket Mortgage –
the world’s first completely online mortgage process –
Jay Farner
VC & CEO
24 FEBRUARY 2022 SwiftNLift
which they launched in 2015. They’re proud to say that
today, 98% of all the home loans they originate use the
Rocket Mortgage technology.
In 2017, they became the nation’s largest residential
mortgage lender, surpassing close to 30,000 lending
institutions. Today, they have approximately 20,000
team members across North America. Without their
team members, they wouldn’t have been able to
accomplish all of their amazing milestones, like closing
$145 billion in mortgage volume in 2019.
Where do they go from here?
They have a proven record of leading the industry and
being prepared no matter where the market takes them.
Their digital-first brand is a driver for growth in the
highly fragmented mortgage market. Even with the
title of the largest mortgage lender, they see significant
opportunities ahead. they’ll build on the blueprint that
got them to where they are, while finding new ways
to enable the dream of homeownership and financial
freedom for as many clients as they can reach.
Website-
https://www.rocketcompanies.com/
25
FEBRUARY 2022 SwiftNLift
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
PNC Financial
Services Group, Inc.
Bank at your doorstep
A
t PNC, they work hard to provide the easiest
way to bank and invest to help customers
achieve financial well-being. They strive to
provide a great customer experience through their
branches, care centers, ATMs, online and mobile
solutions. Customers have secure and convenient
access to personal financial expertise, tools, and
competitive products and services.
Morethan12millionconsumersandsmallbusinesses
use their various deposit, lending, credit card, cash
management, and investment services. You can find
PNC branches, solution centers, and ATMs across the
Mid-Atlantic, Midwest, Southeast, and Southwest.
They also offer residential mortgage loans within
their branch network and nationwide.
They’ve expanded their Retail Bank nationally
through a digital-focused, thin branch strategy
outside their existing branch network, leveraging
“solution centers” that combine skilled banker
assistance and technology to create personalized
experiences as well as manage routine banking
needs. The solution center provides a collaborative
environment that connects its customers with their
digital solutions and services, beyond deposits
and withdrawals. Currently, they have more than
25 solution centers in Arizona, Colorado, Kansas,
Massachusetts, Tennessee, and Texas. They also offer
digital unsecured installment and small business
loans in the expansion markets.
Products & Services:
PNC offers a wide range of services for all its
customers, from individuals and small businesses
to corporations and government entities. No matter
how simple or complicated your needs, they’re sure
to have the products, knowledge, and resources
necessary for financial success.
☐	Checking
William Demchak
Chairman,
President & CEO
26 FEBRUARY 2022 SwiftNLift
☐	Credit Card
☐	Saving
☐	Mortgage
☐	Retirement
☐	Auto Loans
Corporate & Institutional Banking
PNC competes to win in the middle market, where
theyareproudtobeoneoftheleadingcreditproviders
to middle-market companies across the country.
PNC is in the top five syndicators of middle market
loan transactions for each of the last five years.
But credit is only part of the story. Underpinning their
success at building deep and lasting relationships with
middle-market clients is their breadth of capabilities-
-including extensive treasury management, capital
markets, and international banking services--many
of which have been tailored specifically for the middle
market audience.
PNC is an industry leader in many other target
markets as well. Their client list includes more than
two-thirds of the Fortune 500 as well as thousands of
real estate, utilities, healthcare, government, higher
education,andnot-for-profitentities.Alltheseclients,
including many of the nation’s largest competitors
in their respective specialties, benefit from PNC’s
deep industry knowledge and their sophisticated
capital raising, treasury management, and capital
markets capabilities.
Whether your strategy involves growing your
company with access to the right capital or
transitioning ownership to your employees or
enabling a strategic direction, PNC can help. Through
Harris Williams, an investment bank with a legacy
in the middle market specializing in M&A advisory
services, Solebury, a premier Equity Capital Markets
and Investor Relations Advisory firm, and PNC
ESOP Solutions, we offer a family of capabilities and
specialized advisors to provide sophisticated advice
and hands-on transaction support.
Website-
https://www.pnc.com/en/about-pnc.html
27
FEBRUARY 2022 SwiftNLift
M
indSpace was founded in 2007 and offers
bookkeeping outsourcing and accounting
outsourcing services to individuals and
SME’s who are based in the US, UK, Canada, Ireland,
and Australia. They are Certified Quickbooks Pro
Advisor 2009 -2014, Xero Certified, and Sage Level 1
Certified.TheyareamemberoftheAmericanInstitute
of Public Bookkeepers.
Their well-chosen and qualified personnel are trained
in US, UK & Australian GAAP’s, promoted by a
team of well-qualified and experienced Chartered
Accountants. They offer a range of services from
basic payroll and bookkeeping to full management
accounts and reporting, from a discrete budgeting
exercise to rolling forecasts and analysis to daily cash
flow management.
They specialize in servicing CPA firms as well as
small, medium, and large businesses. They are a
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
Manish Jindal
Director &
Co-Founder
Mindspace Outsourcing Services
Pvt Ltd
Modernized accounting solutions curated to help streamline
financial preparation & reporting
28 FEBRUARY 2022 SwiftNLift
true sourced accounting department providing
the highest level of accounting and bookkeeping
expertise and access to the latest technologies.
They believe even routine accounting and
bookkeeping functions deserve special treatment.
They seek to enhance the business performance
of their clients.
Why Mindspace?
■	 Domain Expertise: They have a well-qualified
and experienced team comprising of accountants.
They are QB and Xero certified with +9 years
of experience.
■	Data Security: Protecting your data is of
fundamental significance for them. Their
committed IT policies ensure the information on
servers, PCs, and messages inside the workplaces
reliably work to best-rehearse structures. It has 3
tier security levels.
■	Quality: They deliver a level of unwavering quality,
consistency, and expertise in bookkeeping and tax
return processing. Their firm’s prime concern is to
maintain high standards for our clients in the US.
■	Hassle-Free: Their bookkeepers are well equipped
tosupportallaspectsofyourneeds.Getyourbooks
to stay on top with them and with no binding
contracttheycanmanageyouraccountoutsourcing
needs hassle-free.
■	Affordable: They aim to reduce your present
cost by 50% with a dedicated round-the-year
outsourcing service.
■	 Trusted Service: Your accounts will be handled
by experienced bookkeepers and reviewed by
QuickBooks and Xero certified professionals.
Mindspace is actively providing bookkeeping,
payroll, and accounting services across all major
countries of the world to a wide variety of clients.
We at Mindspace, consistently maintain the quality
of our services and keep high-quality standards
for each of the Work Order. Our experienced
team of professionals helps our clients to reduce
operational costs while providing the best of
support and consultancy along with extending
the core services.
Their team is headed by Chartered Accountant
and Management graduates. Their team of junior
accountants has been trained. Each member is well
chosen. Their knowledge of the latest accounting and
auditing practices and techniques are updated with
regular in-house training programs and professional
development programs that enable them to provide
superior services, cost-effectively.
Website-
https://www.mindspaceoutsourcing.com/
29
FEBRUARY 2022 SwiftNLift
I
n a rapidly changing world, financial literacy is one
of the most important skills that can determine
the future of a country. At the macro level, the
government has analysts to monitor and predict the
country’s future economy while studying changes in
regional relations. However, there is a growing need to
include financial literacy at the micro-industry level.
COVID-19 has further increased the need for
financial education to support industry growth. The
outbreak has left millions out of work in just months,
with plummeting costs. Although the market is
slowly recovering and retail investment has increased,
the threat of financial uncertainty could have a
lasting impact.
What is financial literacy?
Financial literacy refers to the ability to manage a
wide range of financial literacy, including personal
financial management, spending, and investing.
Financial literacy forms the basis of personal and
financial relationships. Most experts say that financial
education is a way to access life and it is recommended
to start as early as possible. Recently, financial
investment and services have become the model for
people in all industries. Financially savvy people are
less likely to be involved in financial fraud.
Why financial literacy?
Money poses the most prominent position in
having a particular standard lifestyle. Very few
can survive without having money in hand.
According to some research and data revealed, only
24% of the Indian youth is capable of managing
their finances.
Rising digital literacy and the government’s approach
towards the digital economy turned everyone’s interest
Need for financial literacy
30 FEBRUARY 2022 SwiftNLift
towards financial literacy. There have been record-
breaking digital transactions in India. The reason was
UPI which is one of its kind in the world.
It is not just about the risk of getting your money stolen.
Proper management of cash flow could lead to less
wastage of money that could help you save a lot and
utilize it as per your need in the future.
Financial Frauds
There’s always room for drawbacks when something
good is in place. The ease-of-making payments through
mobile phones made it easier for money-laundering
groups and hackers to target financially less literate
people. You might have received at least one call or
an SMS in your life to date where they offer you a
handsome amount of money; you just need to follow the
link in the SMS or give your bank details to receive the
prize amount.
These are too easy tricks as very few people understand
that such fraudsters have a complete setup for hacking
your device and stealing your bank balance within a
fractionofseconds.Moresuchtricksarenotknowntothe
commonpublic,duetowhichtheybecomevictimsofsuch
frauds or scams.
Growth
Ambitious people strive for growth, and financial
stability helps you achieve your materialistic goals. No
one can survive and grow without having an ample
amount of bank balance and property. It is linked to
your family’s survival and growth.
Small organizations mostly fail to sustain in the
competition for a long time. The reason is a lack of
financial knowledge and the ability to maintain the cash
flow in the business.
Contribution to economy
Very few can link their financial growth to a nation’s
economic development. Saving a lot on expenses and
increasing your savings amount does not help you for
long. Utilizing the same for purchasing assets and smart
investments will help you grow your money.
Small organizations play a crucial role in developing the
economy. Republic states like India, which is the world’s
fastest emerging economy, need organizations that
are capable of making a worth billion in value from a
small budget. We have such Unicorn startups that have
showcased the power of innovative technology and a
profitable unique business model.
Final thoughts
Being financially aware makes you ready for uncertain
events that could possibly damage your family
expenses budget. Having stable financial planning
keeps you ready for your future targets and makes it
easy to achieve.
- Parag Ahire
31
FEBRUARY 2022 SwiftNLift
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
FinAcc Global
Dedicated towards providng a secure FTP
(SFTP) account
E
very company has Accounting & Financing
functions that need to be handled vigilantly.
With the pace at which businesses today are
rapidly evolving and organizations are growing, it
becomes a burden to streamline these processes,
maintain compliance and optimize the spending.
If you are confronted with such Accounting &
Financial hiccups and see an opaque path to achieve
your business goals, it is high time you consider
outsourcing your Accounting & Finance business
functions. With the genesis of advancements,
outsourcing has earned a new dimension that helps
to achieve high performance, enhance seamless
end-user experiences resulting in the overall
growth of a company.
FinAcc Global is one of the leading global accounting
companies providing Accounting & Finance
Outsourcing services to accounting firms based in
the USA, UK, Canada, and New Zealand. Different
processes that are covered under the gamut of
their services range from Bookkeeping Services,
Management, Payroll & Recruitment Outsourcing
Services. Their vast talent pool comprising of
Expert CPAs, Cas, and Accountants focuses on
the needs of their clients to provide a personalized
service, thereby, helping them in the smooth and
Jigar Shah
Co-Founder &
Director
32 FEBRUARY 2022 SwiftNLift
accurate financial operations of a business. With
more than a decade of experience in the same field,
they help you achieve your business and personal
goals by offering standardized processes, greater
transparency, affordable, quick, accurate, and time-
bound professional services. They hold superior
skills in Outsourcing Services and Practices which
reduces the administrative burden on your staff and
let you focus on the strategic business activities and
sales, while they work to implement and manage
the operations and business workflows seamlessly.
They provide expert and professional services
with that extra personal touch which makes their
goodwill so strong. They pride themselves on their
client relationships, which is why most of their new
business is derived from client referrals.
Why FinAcc Global?
■	 Round the Clock Service
■	 Technology-Enabled System and Processes
■	 100% Data Security & Confidentiality
■	 Scalable Solutions
■	 Unsurpassed Customer Service
■	 Professional Expertise
■	 Extend Your Team with our Trained Staff
■	 Flexible Engagement Model
■	 Client-Centric Approach
Services:
■	 Recruitment Outsourcing Service
■	 Management Outsourcing Service
■	 Payroll Outsourcing Service
■	 Bookkeeping Service
TheirVisionistoestablishthemselvesasawell-known
and trusted partner for Accounting & Financial needs
for enterprises across the globe. They want to become
a leading platform for all Accounting & Financial
solutions and play the vital role of a strategic partner
in your business growth. And deliver superior quality
services that exceed clients’ expectations.
Website- https://finaccglobal.com/
33
FEBRUARY 2022 SwiftNLift
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
VISTARA
Empowring entities around the globe to manage
their core tasks by taking on basic operations
A
t Vistra, they believe your business and your
people can make a difference in the world. As
a leading corporate service provider and fund
administrator, they work with clients who are changing
things for the better—whether they’re developing new
technologyww, new ways of investing, or new ways of
working.That’swhytheirworkisfocusedonhelpingtheir
clientsactwithconfidenceandspeedtoseizeopportunity
wherever it arises.
Their people and their technology have always set them
apart. Together, they empower legal entities globally
to work smarter, grow faster, act responsibly, protect
capital, minimize risk, and scale across borders. As
a result, they’ve built long-lasting relationships with
many of the world’s leading investors, corporates, and
high-net-worth individuals. They rely on us to take care
of their commitments so they can take their next bold
step. As of 2021, they have more than 5,000 professionals
in over 45 jurisdictions, manage 200,000 legal entities,
and administer assets valued at over US$395 billion.
They continue to innovate and grow together with their
clients, that’s why they represent 20% of the Fortune
Global 500 and work with two-thirds of the Private
Equity International 300 firms, including every one of
the top ten.
What do they do?
■	 Governance, Risk & Compliance
■	 Advisory & Transaction Support
■	 Finance, Accounting & Administration
■	Corporate
■	 Private Equity
■	 Real Estate
■	 Capital Markets
■	 Private Wealth
Alan Brown
CEO
34 FEBRUARY 2022 SwiftNLift
At Vistra, they help make the world an easier and
more accessible place to do business, thus facilitating
economic growth to positively impact our society.
They believe that they have a positive role in economic
progress, supporting entrepreneurial opportunities
and facilitating global trade. At a more local level,
Vistra gives back to their local charity organizations by
partnering with them on impactful initiatives.
■	 For their employees, it’s a way of giving back
and engaging in their Community Investment
Programme. Around the world, their employee’s
volunteer time as well as raise funds for groups and
organizations in their local communities.
■	 For their communities, it’s a way for Vistra to
tangibly support them across three identified
global themes: the welfare of children, education,
and the environment.
■	 For their clients, it’s a way to start their own
philanthropic and charitable endeavors, while
also taking their investments and their businesses
across borders.
■	 For their industry, it’s a way to highlight the positive
role they all play in making it easier to do business
across borders – and so grow economies.
■	 For the environment, it’s a way of reducing their
carbon footprint, and making the changes they need
to become more sustainable.
All this is underpinned by their efforts to develop
global best practices in compliance and corporate
governance so that businesses operate to the highest
standard possible.
They say genius is 1% inspiration and 99% perspiration.
What if you could give that 1% your 100%? With their
technology and services doing the hard work keeping
your business and legal entities in order, you get more
time to work on your next big innovation.
Looking to grow your company overseas? Or deploy
your private equity capital in multiple jurisdictions?
Are you employing someone abroad before setting up
a legal entity? Whatever your global business needs,
they’ve got the experts and insights to guide you.
Website- https://www.vistra.com/
35
FEBRUARY 2022 SwiftNLift
E
uro Accounting Ltd is an accountancy practice
helping clients in the UK, France, Switzerland, HK,
and Ireland. They offer company incorporation,
virtual office, accountancy, taxation, VAT including
EU VAT, payroll, company, business plans, audit, etc.
They help companies to start their business in the UK/
France/Ireland and Switzerland (they speak 8 languages
including English, French, Spanish, etc). They specialize
in international taxation and taxation of expatriates, and
they also do Due Diligence. At Euro Accounting Ltd,
they have a strong commitment to training. They recruit
trainees regularly.
Their expertise and experience are very useful to all types
of businesses, ranging from self-employed individuals to
multi-million-pound companies.
They offer a complete range of accounting, taxation,
and advisory services to clients who demand
THE
10 BEST
FINANCIAL
SERVICE
PROVIDERS
- 2021
Shabir
Djakiodine
Founder
Euro Accounting Ltd
Complete financial operation services under one umbrella
36 FEBRUARY 2022 SwiftNLift
outstanding services whilst they are competitive with
their fees. They work closely with other chartered and
certified accountants.
Service they Provide:
■	 Company Incorporation
■	 Specialist Tax Advice
■	 General Accounting Services
■	 External & Internal Audit
■	Bookkeeping
■	 Serviced Offices
Why Choose them?
■	 Offer a full range of accountancy: In today’s complex
financial and business world, everyone needs reliable,
professional help managing their personal and
business finances. Not only is it necessary to ensure
that everything is accounted for in compliance with the
various statutory requirements, but it is also important
to make the most of every opportunity to maximize
your income and minimize your expenditure.
■	 They help grow your business: They add significant
value to your business and personal wealth. At Euro
Accounting they work closely with you throughout
your business projects.
■	 Create and manage your company: They focus
on understanding your individual business needs.
Whether you are a large owner-managed business,
subsidiary of an international company, a small
business poised to grow, or self-employed, they are
here to assist you. They position themselves as your
trusted business partner.
At Euro Accounting they support their clients during
the creation of their company with global handling of
all administrative formalities. They then carry out the
bookkeeping, the presentation of the annual balance
sheets, the management accounts, the consolidation,
the registration for the payroll, the preparation of the
payslips, and the social procedures.
Theirassuranceofclientserviceunderliesalltheworkthat
they do. They provide high-quality advice delivered in a
clear and friendly manner to help improve your business.
Their clients rely on them to provide the professional help
that they need. They trust them to keep them informed
and expect them to be always proactive so that they can
concentrate on their business.
Website-
https://www.euro-accounting.com/
37
FEBRUARY 2022 SwiftNLift
What is Insurance?
Insurance is a protection against financial loss. It is
a form of risk management mainly used to hedge
the risk of accidental or uncertain losses.
A legal entity that offers insurance is known as an
insurance company, insurance carrier, or insurer.
The person or group of people who have taken out
the insurance is called the policyholder and the
person or group of people covered by the insurance
is called the insured. Policyholder and insured are
often used interchangeably but are not necessarily
synonymous. The insurance can be extended to
other uninsured persons.
The insurance transaction includes guaranteed,
recognized, and related damage in the form
of payment to the insurer in exchange for the
insurance company’s obligation to indemnify the
policyholder in the event of damage. The loss may
or may not be financial, but it must be financially
deductible and generally includes something
where the insurer has insurable benefits from an
existing asset, possession, or relationship.
What are the benefits of Insurance?
Insurance is an important financial tool. It will
help you live a life with fewer worries, knowing
that after a disaster or accident, you will receive
financial assistance to help you recover quickly.
When it comes to life insurance, it can mean that
your family does not have to move home or that
your children can go to college. With car insurance,
this can mean that you have extra money on hand
to help you pay for repairs or a replacement car
after an accident. Insurance can help you sustain
your life as much as possible after something bad
can derail it.
Is Insurance imortant?
38 FEBRUARY 2022 SwiftNLift
Your independent insurance agent is a great
resource for finding out more about claims,
such as the benefits of your particular insurance
policies. In addition to insurance coverage, you
can, for example, have access to benefits such as a
free assistance service, business risk management
advice, or the monetary value of life insurance.
And in some cases, such as car insurance and
employee compensation, you may be required by
law to have insurance to protect others.
Need for Insurance
☐	Insurance plans can help you pay for medical
emergencies, reduce hospitalizations, illnesses
& treatments, and require medical care in
the future.
☐	
The financial loss of a family due to the
unfortunate death of a single-income earner
can be covered by insurance plans. The family
can also repay all debts, such as home loans or
other debts that the person who insures their
life may have.
☐	Insurance plans can help your family maintain a
standard of living if you are absent in the future.
This will help them cover the cost of running the
house by paying out the insurance. Insurance
money will provide your family with the
necessary search space to cover all expenses in
the event of death/accident/medical emergency
of the policyholder.
☐	
Insurance plans can help protect your child’s
future concerning their education. It will ensure
that your children have financial security in
fulfilling their dreams and ambitions without
compromise, even if you do not.
☐	
Many insurance plans have savings and
investment methods along with regular
coverage. It helps in building wealth/savings
for the future through regular investing. You
pay premiums regularly and part goes to life
insurance, while the other part goes to a savings
plan or investment plan, which you also choose
based on your future goals and needs.
☐	Insurance can help protect your home in the
event of an unexpected disaster or damage. Your
home insurance plan can help you get damage
to your home and pay for repairs or remodeling
if necessary. If you have coverage on valuables
and household items, you can buy replacement
items for insurance money.
39
FEBRUARY 2022 SwiftNLift
Managing risk is hard. Finding solutions to
help doesn’t have to be. Exiger was launched
to create a more sustainable path forward.
https://www.exiger.com/
Building
a Better
Way

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The 10 Best Financial Service Providers - 2021.pdf

  • 1. FEBRUARY 2022 CONQUER GO FORTH& www.swiftnlift.com LEDGER FINANCIALS AND ALPHA NUMERIC DATA MANAGEMENT ANUP THAKKAR Founder THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 Rise of the INDIAN STOCK MARKET Need for FINANCIAL LITERACY Is INSURANCE Important?
  • 2.
  • 3.
  • 4. SUBSCRIBE NOW READ IT FIRST Yes I would like to subscribe to SwiftNLift Magazine. Subscription Charges 1 Year . . . . . . . . . (12 Issues) . . . . rs 4200 3 Months . . . . . . . (03 Issues) . . . . rs 1050 6 Months . . . . . . (06 Issues) . . . . rs 2100 1 Month . . . . . . . (01 Issues) . . . . rs 350 Cheque should be drawn in favour of : SWIFTNLIFT MEDIA AND TECH LLP Name : Address : City : State : Zip : Date : Telephone : Email : Country : Corporate Office Swiftnlift Media And Tech LLP Office No.101, Nirmal Building, Near Bhumika Medical, Ambedkar Square, NDA Road, Warje, Pune 411058 Phone - +91 7776067659 Email - support@swiftnlift.in For Subscription - www.swiftnlift.in
  • 5. Follow us on Copyright © 2021 Swiftnlift Media and Tech LLP, All right reserved. Chief Editor Nilesh Sabe Business Developement Manager Aarti Gandlewar Art & Design Director Snehal Sawant Assistant Designer Somesh Junavane Advertising & Promotions Manager Vaishnavi Sabe FEBRUARY 2022 For Marketing & Advertising Reach us at: sales@swiftnlift.in Marketing Manager Ankush Katre Sales Executives Manisha & Shubhangi SME-SMO Executives Prasad Kulkarni Contributors Shiva Borse Digital Marketing Nisha Bhushinge Technical Head Dipti Paygude Technical Specialist Anju Jangid Circulation Manager Ashish L Technology Consultant Anmol Dyade Marketing and Sales Technical Team Graphic Design Team Managing Editor Parag Ahire
  • 6. From the EDITOR T he financial services sector provides financial services to individuals and businesses. This part of the economy consists of various financial companies, including banks, investment houses, creditors, financial companies, real estate agents, and insurance companies. As mentioned above, the financial services sector is probably the most crucial sector of the economy, leading the world in terms of stock market revenue and capitalization. This sector is dominated by large conglomerates but also includes various small businesses. According to the Department of Finance & Development of the International Monetary Fund (IMF), financial services are the processes by which consumers as companies obtain financial items. For example, a payment system provider provides a financial service when it receives funds and transfers between payers and payees. This includes accounts managed through credit and debit cards, checks, and electronic money transfers. The economy is made up of many different sectors. These sectors are made up of
  • 7. different companies that provide goods and services to consumers. Companies grouped in one area provide a similar product or service. For example, companies that provide agricultural services make up the agricultural sector. The companies that provide mobile or mobile services are part of the telecom sector. Running a business requires a lot of bookkeeping. It is an essential part of running a business. Do this every day, even if you don’t know it. Accounting is included when you record a transaction, prepare tax documents, or book an account. In any case, you get an accounting degree to run a business. But the problem lies in the quality. If you don’t think about records and bookkeeping, your records will be messed up and you will hardly be able to make a living. Accountants take a lot of work and do it with efficiency and expertise. It makes a big difference to your business. Of course, accounting is a broad field, and accounting services can encompass a variety of things. In our edition, The 10 Best Financial Service Providers – 2021, on the cover page we have Anup Thakkar, Founder and Principal of Ledger Financials & Alpha Neumric Data Management. The Company provides financial services regarding bookkeeping, data entry, CFO services and many more. The firm has an individualistic approach while addressing clients because every client is different. SwiftNLift is not just a business magazine. We aim to cover all other topics that account for our society’s betterment. We always try to come up with articles covering the latest trends and essential topics. We as a team had worked hard for our readers and introduced to you this edition. Hope you enjoy reading this piece of our efforts! Nilesh Sabe Chief Editor - Nilesh Sabe
  • 8. COVER STORY Articles The rise of the Indian stock market Need for financial literacy Is Insurance imortant? 22 38 30 LEDGER FINANCIALS AND ALPHA NUMERIC DATA MANAGEMENT C O N T E N T
  • 9. 16 SRJ Chartered Professional Accountants 26 PNC Financial Services Group, Inc. 20 Travelers 32 FinAcc Global 36 Euro Accounting Ltd 18 MSCI Inc. 28 Mindspace Outsourcing Services Pvt Ltd 24 Rocket Compnaies 34 VISTARA Profiles
  • 11. COVER STORY LEDGER FINANCIALS AND ALPHA NUMERIC DATA MANAGEMENT Providing the best-in-class Bookkeeping & Accountancy and much more financial assistance at an affordable rate THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021
  • 12. LEDGER FINANCIALS AND ALPHA NUMERIC DATA MANAGEMENT L edger Financials is a U.S.-based bookkeeping and accounting services firm located in greater Los Angeles. Its then founded a second companyinMumbai,India,Alphanumeric Data Management, to outsource its services to Ledger’s clients. How did you come up with the idea of forming Ledger Financials? I have always enjoyed working with numbers. Prior to founding Ledger Financials, I served as a controller for a subsidiary company of Lionsgate Entertainment in Los Angeles. Prior to that, I was the Director of Business Development and Finance at MGM Studios, where I oversaw their Asian, Latin American, and Pacific business interests. In that capacity, I traveled quite a bit and gained a tremendous amount of experience in accounting, financial services, and business development. I very much enjoyed that role. But just as I turned fifty, after working in corporate America for 25 years, I reached a point where I wanted more autonomy over my life and more time with my family. I didn’t want to just be a cog in the wheel of a large entity; I wanted to make a real difference in the lives of others to ANUP THAKKAR Founder
  • 13. bring more meaning to my life. With my extensive background in all those areas, I knew that I could offer these same services to my own clients and I started thinking about opening my own bookkeeping, accounting, and tax preparation practice in 2014. As it was a big undertaking to leave a stable and secure lifestyle, looking back on my decision, it was the right time for me to make that move. Until that time, I had been a good provider to my family, and I knew that making this change would require adjustments, so I ran my ideas by my wife to see what she thought. My wife has always been a good resource for me and we have a true partnership in our marriage that extends to my work. My wife immediately saw the value in the proposition I presented and encouraged me to put my ideas into action. She supported me 100% in this business venture because she believed in me and knew that I had the drive and the willingness to do ‘whatever it takes’ to carry out my vision. I’ll never forget those words she said to me at that time. She told me, “Go do what you need to do and don’t worry about the money. I will support you while you are building your business.” Later, in June 2014, I founded Ledger Financials as a sole proprietor business model. With the mission of providing high-level business expertise in accounting, bookkeeping, and tax preparation services, while also helping entrepreneurial and mid-size companies create strong and financially - sound business plans. As far as the name of my company, Ledger Financials, in the old days, “bookkeeping and accounting” were done in a ledger, and “financials” refers to my firm’s expertise in all of the components that go into creating and running a successful business. Together, the name Ledger Financials depicts the expertise my firm offers to my clients. After working in corporate finance for 25 years, including as the controller of the subsidiary of a public corporation, my goal was to provide efficient, low-cost accounting and bookkeeping services for small to mid-size businesses in the U.S. Whom does the Ledger Financials serve? Ledger Financials’ clients range from entrepreneurial and start-ups to mid-sized businesses in all industries across the board. In addition to working directly with our clients, a division of Ledger Financials offers support to CPAs in the area of bookkeeping and accounting services. Back in the beginning days of Ledger Financials, I thought I could do it all by myself, but I quickly learned that it was not possible to serve each client’s needs without the help of other trained professionals. I remember one specific client who came to me for help when I first launched my business. He had a small business that was providing vitamin supplements online, and he needed my help because he had not done any bookkeeping for the past four years, and he had not filed histaxes.Asyoucanimagine,thiswasa huge ordeal! While I was able to straighten all of that out and get his business caught up and in good financial condition, it took most of my time to do so – at the expense of my working with other, less time-consuming clients. It was then that I realized my lofty goal of helping each of my clients, personally, was not practical. While I had the business expertise and could advise them in each of these areas, it wasn’t the best use of my time to do all the work by myself. I also knew that if I didn’t get support from a team of certified accountants and bookkeepers, I would get burned out and my health would suffer. I also would not have the time available for my family that I so wanted at this point in my life. Obviously, this was not what I envisioned while formulating the plan for Ledger Financials. This was a good lesson for me. When you recognize there is a need in your business that has to be met to move forward, you have no choice but to make whatever changes are necessary. By realizing that, I was able to expand and grow my business exponentially. Tell us more about how you overcome challenges. In 2014, while still in my first year of founding Ledger Financial, I knew that I needed to outsource my bookkeeping and accounting services. The challenge was, finding a way to do this without creating higher costs because my business model was to provide efficient and
  • 14. economical bookkeeping and accounting services for small to mid-size businesses. What I hoped to do at that time was to find a way to provide my clients with the same quality of service that larger companies in the U.S. receive, but without the exorbitant costs. The answer came to me like a lightning bolt – I needed to go back to India, where I’m originally from and see if I could outsource my accounting and bookkeeping work there. I felt good about this because byoutsourcingmyworktoIndia,Iwouldalsobehelping the economy there, and it would be a win-win situation. In April 2014, I booked my trip to Mumbai, India, not knowinghowlongIwouldbethereorevenwhatwas required of me as an American citizen looking to open a business in India. The process took four months as I needed to study the landscape of India’s employment market and then meet specific requirements in operating this business as a U.S. citizen. I hired a lawyer and a charted accountant to guide me through this process. With their assistance, I filed my paperwork in India for this initiative. Later, I leased office space and hired and trained bookkeepers, certified accountants, and other staff. And finally, I set up my legal entity, which I named Alphanumeric Data Management or “Alpha.” By August 2015, my second company was ready to take on the work that my clients in America needed them to do and I began outsourcing this work to the certified accountants working for me at Alphanumeric Data Management. With everything in place, I could now focus on business development for Ledger Financials. One last thing I did in that sense was I changed my business model from a sole proprietorship to an S Corp at Ledger Financials. So, you see, by recognizing the need, then putting the time into researching a solution – and putting a plan into action – I was able to focus on what I do best, and my business has been going strong ever since. What is the list of services you provide? Which service is the most preferred by your clients? It’s hard to say what service is the most popular or needed because every service that we offer caters to a specific need. Ledger Financials provides four different types of services: bookkeeping, accounting, data entry for insurance companies, and as of November 2021, U.S. tax preparation services. The tax preparation service is 100% dedicated to certified public accountant firms. It is our latest business model as I recognized that just as I was unable to do all of the work myself at the start of Ledger Financials, I saw CPAs similarly going through intense weeks and months of burning the midnight oil. Preparing their clients for filing deadlines, meeting those filing deadlines, and getting extensions for other clients who are not yet ready to file their taxes is always a stressful process. I created this tax preparation division to take
  • 15. some of the burdens off of CPAs by having highly-trained certified accountants and bookkeepers doing a lot of the work behind the scenes. We enter all of the required data for our CPA clients right into their clients’ tax forms. This is an exclusive service designed just for our CPA clientele. I have personally hired and trained my staff in India to complete the work for all four of our services. All of our staff go through a 3rd party verification system, and they all are either master’s degrees or bachelor’s degree holders, depending on the work that they are assigned. How will you describe your services in this changing and competitive world? Having several conversations with my CPA clients last year, I understood that there was an urgent need for tax preparers for the current tax season of 2022. After listening to my clients, I decided to launch a new department to serve their tax preparation needs. By creating this new service, Ledger Financials has been able to continue to evolve and grow with our clients’ needs. How do you see the virtual accounting and bookkeeping services? How will it take shape in the near future? Ledger Financials has been in business working this way for seven years now. We have a good system in place that works for our business and also for our clients, and that has allowed my business to continue to grow, even during the pandemic. Our services are one of the best in the industry. We have a two-step process where the bookkeeping does all the entries by downloading the bank and credit card statements, which are categorized by line item. Then we have a chartered accountant review and do a quality check for the profit and loss statement and balance sheet. Our work output makes it easier for CPAs to file accurate taxes for their clients. We aim to provide a comprehensive financial report package at year-end to support the client in streamlining and simplifying the tax preparation process. Asfarasconcernspeoplemayhaveabouthackersorfinancial informationbeingcompromised,wetakethisveryseriously. We have firewalls set up to protect our clients’ information and the systems that we use are the same ones that Fortune 100 companies use and have approved. The cloud computing company that services both Ledger Financials and Alphanumeric Data Management is an approved vendor to QuickBooks, which as we all know, is the top bookkeeping software today. With that said, our clients feel confident that their information is completely secure. Any final thoughts? I would say that I am grateful for the support of my family indoingalloftheworkthatinvolvesstartinganewbusiness. It took some time and required asking for help from those with expertise to help me in new areas of my business, but overall, I am very happy that I decided to change my life and to do something that, at the time, seemed a little bit risky. It’s never easy to make a change in your life, especially when it affects other people whom you love and who are dependent on you. Having gone through the challenges of launching, not one but two new businesses, and doing it internationally, has been a worthwhile experience and one that continues to enlighten me and teach me new things about how to adapt to a changing business environment. ☐ Founder and Principal: Anup Thakkar ☐ Year of Founding: 2014 ☐ Founding Member: Anup Thakkar ☐ Office Locations: Los Angeles, USA and Mumbai, India ☐ Website: https://ledgerfinancials.com
  • 16. THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 SRJ Chartered Professional Accountants Providing professional development and tax accounting services S RJ Chartered Accountants is a CPA firm with offices in Toronto and Mississauga. They provide taxation, accounting, and advisory services to small businesses. They specialize in helping entrepreneurs, small business owners, and healthcare professionals. At SRJ they are committed to providing their clients with world-class service. They are known for their professional development and tax accounting services. They provide services to numerous industries and associations across the GTA. SRJ Chartered Accountants offers several important accounting services in Toronto for businesses and individuals to help them work and plan more effectively. They are always ready to help their clients with all accounting, taxation, and bookkeeping needs! Why Choose SRJ as Your Toronto Accounting Firm? ☐ Chartered Professional Accountants: They’re a group of dedicated Chartered Professional Accountants who can help put more of your hard- earned money back in your pocket. ☐ One-Stop Firm: They can handle all your accounting needs including bookkeeping, corporate tax filings, Shayan Rashid CPA 16 FEBRUARY 2022 SwiftNLift
  • 17. personal tax filings, HST, payroll, and more. ☐ Small Business Focus: They work exclusively with small business owners. Their goal is to ensure your business and your finances are where they should be. Services they provide: SRJ Chartered Professional Accountants have always made it a priority to deliver quality service to clients. Their accountants work with you to tackle the stresses of managing your corporate and private financial profiles. Experts in the industry, they offer an array of services in a wide variety of industries. They take the time to understand your needs and work with you to assist with your financial needs. ☐ Personal ■ Personal Tax Returns ■ GST/HST Housing ■ Tax Credit ■ Bookkeeping ☐ Corporate ■ Corporate Tax Returns ■ Incorporation ■ SR&ED ■ Bookkeeping ■ Financial Statements ■ Professional Corporation ☐ Advisory ■ Valuation ■ Litigation ■ Estate Planning ■ Forecasting & Budgeting Whether you need the back-office support that includes payroll services, monthly reporting, tax advisory, or simply just someone to prepare and file your taxes, SRJ can help. Using technology, they can streamline the accounting function of your business. Whether it’s paying vendors or keeping receipts, technology is their friend, and they can help automate many of the mundane things that you hate doing to allow you to spend more time on managing your business. SRJ’s advisors are trustworthy, hard-working, honest, and reliable. They demonstrate their big accounting firm experience in the quality of their work but do so with a more friendly and personalized touch. Website- https://www.srjca.com/ 17 FEBRUARY 2022 SwiftNLift
  • 18. THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 MSCI Inc. Critical decision tools and services provider for global investment community M SCI is a leading provider of critical decision support tools and services for the global investment community. With over 50 years of expertise in research, data, and technology, they power better investment decisions by enabling clients to understand and analyze key drivers of risk and return and confidently build more effective portfolios. They create industry-leading research-enhanced solutions that clients use to gain insight into and improve transparency across the investment process. Their senior leadership team is comprised of highly experienced executives from diverse backgrounds – including asset management, banking, brokerage, consulting, private equity, and technology. The team’s common purpose is to deliver real and sustainable value to their clients, their shareholders, and their firm. Enabling their clients to make a better-informed investment decision is central to what they do. Their innovation engine aims to: ■ Enhance their client offering to reflect evolving markets and the complex needs of the investment community ■ Pioneer new research and models to better assess investment risk ■ Help clients better assess the global opportunity set, including emerging markets, and public and private real estate ■ Measure and model environmental, social, and governance and factor risk and performance ■ Add value for their clients by delivering deep coverage and analytics of global data Henry A. Fernandez Chairman & CEO 18 FEBRUARY 2022 SwiftNLift
  • 19. Their technology: ☐ Data Explorer: Data Explorer is a gateway to MSCI’s data universe. Data Explorer empowers quant analysts and product managers to search and explore data faster and enables Chief Data Officers to make informed decisions. It allows institutionalinvestmentorganizationstouseMSCI data to power portfolio construction and analysis, investment strategies, and decision-making. Built on Microsoft Azure, Data Explorer is intuitive, fast, and easy to use, and offers a modern data- search experience. ☐ Developer Community: Developer Community is a searchable directory of MSCI’s APIs. It’s designed to power better investing by putting their APIs into the hands of developers, data scientists, and quantitative managers quickly to help speed their work, serve clients better, and go to market sooner. ☐ Climate Lab: MSCI Climate Lab Company is used by investment managers seeking to construct climate-aligned portfolios. Investors use Climate Lab Company to: ■ Visualize the forecast trajectory of companies’ emissions in the coming decades. ■ Explore the depth of climate data and scenario analysis from MSCI ESG Research. ■ Drill down into climate risks and opportunities by issuer, sector, or peer set. ■ Identifying emissions leaders and laggards; exploring climate-related risks and opportunities byissuer,sector,orpeersettocompareperformance and progress. ■ Explore transition and physical risks by the issuer, map exposure to physical risks for both current and projected scenarios. They are an international company with a highly diverse global footprint. Their people are empowered to maximize their potential in an environment where all individuals are respected and encouraged to bring their authentic selves to work. This culture drives them to innovate and provide industry-leading solutions that power better investment decisions. Increasing their diversity expands their talent pool which helps accelerate innovation in all they do. They are dedicated to hiring and promoting qualified candidates who have been historically underrepresented in their industry, including women, ethnic minorities, and those in the LGBT+ community. Website- https://www.msci.com/ 19 FEBRUARY 2022 SwiftNLift
  • 20. T ravelers are an insurance company that cares. Travelers take on the risk and provide the coverage you need to protect the things that are important to you — your home, your car, your valuables, and your business — so you don’t have to worry. They have been around for more than 165 years and have earned a reputation as one of the best property casualty insurers in the industry because we take care of their customers. Their expertise and focus on innovation have made them a leader in personal, business, and specialty insurance and the only property casualty company in the Dow Jones Industrial Average. Every day, their approximately 30,000 employees and 13,500 independent agents and brokers in the United States, Canada, the United Kingdom, and Ireland help provide peace of mind to their customers. Their diverse teams of technologists and analytics professionals are developing breakthrough solutions THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 Alan Schnitzer CEO Travelers Keeping you & your property secured with assured insurance 20 FEBRUARY 2022 SwiftNLift
  • 21. that provide exceptional experiences for customers, agents/brokers, and employees. No matter what industry you are in, your company faces risks every day. That’s why Travelers offers a wide range of business insurance options, designed to identify and reduce those risks. Beyond managing claim costs, they help companies prepare for risk and recover faster after an unexpected event. Managing the total cost of risk creates a competitive advantage, helping you protect and grow your business. Services they provide: Travelers provide customized protection for all customers based on exposures they may face every day. Their industry expertise, along with a deep understanding of business needs, helps ensure they deliver service plans designed specifically for their customers. ☐ Risk Control: they have one of the largest Risk Control departments in the industry, and their scale allows us to apply the right resource at the right time to meet customer needs. ☐ Claim: their knowledgeable Claim professionals will respond to your needs with speed, compassion, integrity, and professionalism. It’s their business to help keep you in business. ☐ Premium Audit: Your business operations may ebb, and flow based on market conditions. That fluctuation could affect the amount you pay in insurance premiums. ☐ Risk Management Information Services (RMIS): Travelers RMIS uses advanced technology to gather andanalyzemanyelementsthatcanhaveasignificant impact on loss experience. ☐ Online Customer Tools: MyTravelers for Business offers convenient, online access for policyholders to pay a bill, view policy documents, report a claim, obtain certificates of insurance, and more. ☐ Pay Your Bill: Go paperless! Pay your business insurance bill, monitor your account, and sign up for automatic recurring payments—all online. Strong communities are sustained by educational and economic opportunities, and they are dedicated to assisting their communities in generating those opportunities. With a focus on equity and inclusion, they target their giving and volunteerism to help improve academic and career success, develop thriving neighborhoods, and create culturally enriched communities. Website- https://www.travelers.com/ 21 FEBRUARY 2022 SwiftNLift
  • 22. T he stock market, or some call it a share market, was never as popular in India as it has gained in the last two years. March 2020 was the month where it all began. An ideal sitting position is one of the frustrating positions where you have no work or task to perform. That happened with many, as the jobs were on hold or the remote working was in progress and many college students were having no lectures for weeks that triggered their interest in something useful. What does Covid19 do? India’s share market was at the downfall in the same period. BSE Sensex saw one of the worst single-day crashes, losing The rise of the Indian stock market 22 FEBRUARY 2022 SwiftNLift “The key to making money in stocks is not to get scared out of them.” -Peter Lynch
  • 23. 1,448 points, that took place in February 2020. Later it got worse on March 23, recording its biggest fall of 3,935 points, closing at 25,981.24 after the central government announced nationwide lockdown. NSE Nifty took a dip of 1,135.20 points, closing at 7,610.25. At that moment, no one was sure about how the situation was going to be in the next couple of months. China’s bio-weapon Covid19 virus took Sensex on freefall which exceeded the daily limit; and an automatic mechanism got activated to curb the freefall. Index operations paused for 45 minutes as it plunged 10 percent. The panic situation was all around with no clear idea of, what will be the next step to restart the operations. The government and entrepreneurs were in a situation where they were preparing for the new financial year. This unprecedented event shattered the planning of many as the companies were closed for an undisclosed date. Still, the stock market was running. When does the recovery begin? Nifty was slowly recovering from the downfall at the beginning of April 2020. In the first week of April, it was at the level of 8,700 and was ready to take rally for the long run, as the government was preparing a budget that could help the market to restart its operations. Nifty displayed an upward trend at the beginning of June 2020. It was happening due to the reopening of the market as per the covid guidelines issued by the central government. Sensex recovered 484 points on 23rd April 2020, closing at 31, 863. Meanwhile, Nifty closed at 9,313.90, up by 127 points on the same date. Fintech startups contribution Fintech startups that were dealing in services related to the stock market went high on demand. Zerodha, Upstox, Groww, and SAMCO are some of the largest stockbroking startups that have registered millions of retail traders in just two years of span. As per the data available in the market, 10.5 million new Demat accounts were opened in 2020 and the number rose to 27.4 million till November 2021. Contribution of retail traders & investors According to news and a study report by NSE reveals that retail investors are dominating India’s stock market since the first covid 19 wave. There was a time when retail traders were called net sellers of stocks. Now they play a prominent role in the stock market. In the last two years, FIIs have reduced their investments; still, the market is booming. All the credit goes to domestic retail traders who turned into retail investors by holding major stocks for the long term. Retail investors are making it difficult for professional investors as they have showcased their skills & knowledge of investment by diversifying their portfolio. Investment types The stock market offers a variety of investment opportunities out of which investors, especially new investors, are turning heads towards equity investment and mutual funds in large quantities. Mutual funds are among the top picks of new buyers as it poses less risk compared to equity trading. Even mutual funds have different index funds that offer investments according to your preferences, like tax savings or hybrid funds. It is definitely growing at a rapid pace, and everyone is expecting to dive into this growth race to increase their income. However, being bullish is not enough to make money in the market. Taking advice from experts or having proper knowledge can only help you in the long run. - Parag Ahire 23 FEBRUARY 2022 SwiftNLift
  • 24. THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 Rocket Compnaies Enabling home ownership and financial freedom R ocket companies is a Detroit-based company obsessed with helping its clients achieve the dream of homeownership and financial freedom. Their flagship business, now known as Rocket Mortgage, was founded by Dan Gilbert in 1985. Since then, we’ve revolutionized the mortgage industry – twice – and taken our place as the industry leader. Today, the Rocket brand is synonymous with providing simple, fast, and trusted digital solutions for complex transactions. When you need a mortgage, a real estate agent, a personal loan, or a car, Rocket gets you there fast. They’re not a company that settles. They’re seeking to break into new markets so they can bring their digital solutions to a broader audience. The top five companies in retail mortgages make up less than a fifth of the market. They have a huge opportunity to gain market share with their scalable digital platforms and superior client experience. Their innovation: At Rocket Companies, they like to say, “Innovation is rewarded. Execution is worshipped.” Nothing better illustrates this philosophy than Rocket Mortgage – the world’s first completely online mortgage process – Jay Farner VC & CEO 24 FEBRUARY 2022 SwiftNLift
  • 25. which they launched in 2015. They’re proud to say that today, 98% of all the home loans they originate use the Rocket Mortgage technology. In 2017, they became the nation’s largest residential mortgage lender, surpassing close to 30,000 lending institutions. Today, they have approximately 20,000 team members across North America. Without their team members, they wouldn’t have been able to accomplish all of their amazing milestones, like closing $145 billion in mortgage volume in 2019. Where do they go from here? They have a proven record of leading the industry and being prepared no matter where the market takes them. Their digital-first brand is a driver for growth in the highly fragmented mortgage market. Even with the title of the largest mortgage lender, they see significant opportunities ahead. they’ll build on the blueprint that got them to where they are, while finding new ways to enable the dream of homeownership and financial freedom for as many clients as they can reach. Website- https://www.rocketcompanies.com/ 25 FEBRUARY 2022 SwiftNLift
  • 26. THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 PNC Financial Services Group, Inc. Bank at your doorstep A t PNC, they work hard to provide the easiest way to bank and invest to help customers achieve financial well-being. They strive to provide a great customer experience through their branches, care centers, ATMs, online and mobile solutions. Customers have secure and convenient access to personal financial expertise, tools, and competitive products and services. Morethan12millionconsumersandsmallbusinesses use their various deposit, lending, credit card, cash management, and investment services. You can find PNC branches, solution centers, and ATMs across the Mid-Atlantic, Midwest, Southeast, and Southwest. They also offer residential mortgage loans within their branch network and nationwide. They’ve expanded their Retail Bank nationally through a digital-focused, thin branch strategy outside their existing branch network, leveraging “solution centers” that combine skilled banker assistance and technology to create personalized experiences as well as manage routine banking needs. The solution center provides a collaborative environment that connects its customers with their digital solutions and services, beyond deposits and withdrawals. Currently, they have more than 25 solution centers in Arizona, Colorado, Kansas, Massachusetts, Tennessee, and Texas. They also offer digital unsecured installment and small business loans in the expansion markets. Products & Services: PNC offers a wide range of services for all its customers, from individuals and small businesses to corporations and government entities. No matter how simple or complicated your needs, they’re sure to have the products, knowledge, and resources necessary for financial success. ☐ Checking William Demchak Chairman, President & CEO 26 FEBRUARY 2022 SwiftNLift
  • 27. ☐ Credit Card ☐ Saving ☐ Mortgage ☐ Retirement ☐ Auto Loans Corporate & Institutional Banking PNC competes to win in the middle market, where theyareproudtobeoneoftheleadingcreditproviders to middle-market companies across the country. PNC is in the top five syndicators of middle market loan transactions for each of the last five years. But credit is only part of the story. Underpinning their success at building deep and lasting relationships with middle-market clients is their breadth of capabilities- -including extensive treasury management, capital markets, and international banking services--many of which have been tailored specifically for the middle market audience. PNC is an industry leader in many other target markets as well. Their client list includes more than two-thirds of the Fortune 500 as well as thousands of real estate, utilities, healthcare, government, higher education,andnot-for-profitentities.Alltheseclients, including many of the nation’s largest competitors in their respective specialties, benefit from PNC’s deep industry knowledge and their sophisticated capital raising, treasury management, and capital markets capabilities. Whether your strategy involves growing your company with access to the right capital or transitioning ownership to your employees or enabling a strategic direction, PNC can help. Through Harris Williams, an investment bank with a legacy in the middle market specializing in M&A advisory services, Solebury, a premier Equity Capital Markets and Investor Relations Advisory firm, and PNC ESOP Solutions, we offer a family of capabilities and specialized advisors to provide sophisticated advice and hands-on transaction support. Website- https://www.pnc.com/en/about-pnc.html 27 FEBRUARY 2022 SwiftNLift
  • 28. M indSpace was founded in 2007 and offers bookkeeping outsourcing and accounting outsourcing services to individuals and SME’s who are based in the US, UK, Canada, Ireland, and Australia. They are Certified Quickbooks Pro Advisor 2009 -2014, Xero Certified, and Sage Level 1 Certified.TheyareamemberoftheAmericanInstitute of Public Bookkeepers. Their well-chosen and qualified personnel are trained in US, UK & Australian GAAP’s, promoted by a team of well-qualified and experienced Chartered Accountants. They offer a range of services from basic payroll and bookkeeping to full management accounts and reporting, from a discrete budgeting exercise to rolling forecasts and analysis to daily cash flow management. They specialize in servicing CPA firms as well as small, medium, and large businesses. They are a THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 Manish Jindal Director & Co-Founder Mindspace Outsourcing Services Pvt Ltd Modernized accounting solutions curated to help streamline financial preparation & reporting 28 FEBRUARY 2022 SwiftNLift
  • 29. true sourced accounting department providing the highest level of accounting and bookkeeping expertise and access to the latest technologies. They believe even routine accounting and bookkeeping functions deserve special treatment. They seek to enhance the business performance of their clients. Why Mindspace? ■ Domain Expertise: They have a well-qualified and experienced team comprising of accountants. They are QB and Xero certified with +9 years of experience. ■ Data Security: Protecting your data is of fundamental significance for them. Their committed IT policies ensure the information on servers, PCs, and messages inside the workplaces reliably work to best-rehearse structures. It has 3 tier security levels. ■ Quality: They deliver a level of unwavering quality, consistency, and expertise in bookkeeping and tax return processing. Their firm’s prime concern is to maintain high standards for our clients in the US. ■ Hassle-Free: Their bookkeepers are well equipped tosupportallaspectsofyourneeds.Getyourbooks to stay on top with them and with no binding contracttheycanmanageyouraccountoutsourcing needs hassle-free. ■ Affordable: They aim to reduce your present cost by 50% with a dedicated round-the-year outsourcing service. ■ Trusted Service: Your accounts will be handled by experienced bookkeepers and reviewed by QuickBooks and Xero certified professionals. Mindspace is actively providing bookkeeping, payroll, and accounting services across all major countries of the world to a wide variety of clients. We at Mindspace, consistently maintain the quality of our services and keep high-quality standards for each of the Work Order. Our experienced team of professionals helps our clients to reduce operational costs while providing the best of support and consultancy along with extending the core services. Their team is headed by Chartered Accountant and Management graduates. Their team of junior accountants has been trained. Each member is well chosen. Their knowledge of the latest accounting and auditing practices and techniques are updated with regular in-house training programs and professional development programs that enable them to provide superior services, cost-effectively. Website- https://www.mindspaceoutsourcing.com/ 29 FEBRUARY 2022 SwiftNLift
  • 30. I n a rapidly changing world, financial literacy is one of the most important skills that can determine the future of a country. At the macro level, the government has analysts to monitor and predict the country’s future economy while studying changes in regional relations. However, there is a growing need to include financial literacy at the micro-industry level. COVID-19 has further increased the need for financial education to support industry growth. The outbreak has left millions out of work in just months, with plummeting costs. Although the market is slowly recovering and retail investment has increased, the threat of financial uncertainty could have a lasting impact. What is financial literacy? Financial literacy refers to the ability to manage a wide range of financial literacy, including personal financial management, spending, and investing. Financial literacy forms the basis of personal and financial relationships. Most experts say that financial education is a way to access life and it is recommended to start as early as possible. Recently, financial investment and services have become the model for people in all industries. Financially savvy people are less likely to be involved in financial fraud. Why financial literacy? Money poses the most prominent position in having a particular standard lifestyle. Very few can survive without having money in hand. According to some research and data revealed, only 24% of the Indian youth is capable of managing their finances. Rising digital literacy and the government’s approach towards the digital economy turned everyone’s interest Need for financial literacy 30 FEBRUARY 2022 SwiftNLift
  • 31. towards financial literacy. There have been record- breaking digital transactions in India. The reason was UPI which is one of its kind in the world. It is not just about the risk of getting your money stolen. Proper management of cash flow could lead to less wastage of money that could help you save a lot and utilize it as per your need in the future. Financial Frauds There’s always room for drawbacks when something good is in place. The ease-of-making payments through mobile phones made it easier for money-laundering groups and hackers to target financially less literate people. You might have received at least one call or an SMS in your life to date where they offer you a handsome amount of money; you just need to follow the link in the SMS or give your bank details to receive the prize amount. These are too easy tricks as very few people understand that such fraudsters have a complete setup for hacking your device and stealing your bank balance within a fractionofseconds.Moresuchtricksarenotknowntothe commonpublic,duetowhichtheybecomevictimsofsuch frauds or scams. Growth Ambitious people strive for growth, and financial stability helps you achieve your materialistic goals. No one can survive and grow without having an ample amount of bank balance and property. It is linked to your family’s survival and growth. Small organizations mostly fail to sustain in the competition for a long time. The reason is a lack of financial knowledge and the ability to maintain the cash flow in the business. Contribution to economy Very few can link their financial growth to a nation’s economic development. Saving a lot on expenses and increasing your savings amount does not help you for long. Utilizing the same for purchasing assets and smart investments will help you grow your money. Small organizations play a crucial role in developing the economy. Republic states like India, which is the world’s fastest emerging economy, need organizations that are capable of making a worth billion in value from a small budget. We have such Unicorn startups that have showcased the power of innovative technology and a profitable unique business model. Final thoughts Being financially aware makes you ready for uncertain events that could possibly damage your family expenses budget. Having stable financial planning keeps you ready for your future targets and makes it easy to achieve. - Parag Ahire 31 FEBRUARY 2022 SwiftNLift
  • 32. THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 FinAcc Global Dedicated towards providng a secure FTP (SFTP) account E very company has Accounting & Financing functions that need to be handled vigilantly. With the pace at which businesses today are rapidly evolving and organizations are growing, it becomes a burden to streamline these processes, maintain compliance and optimize the spending. If you are confronted with such Accounting & Financial hiccups and see an opaque path to achieve your business goals, it is high time you consider outsourcing your Accounting & Finance business functions. With the genesis of advancements, outsourcing has earned a new dimension that helps to achieve high performance, enhance seamless end-user experiences resulting in the overall growth of a company. FinAcc Global is one of the leading global accounting companies providing Accounting & Finance Outsourcing services to accounting firms based in the USA, UK, Canada, and New Zealand. Different processes that are covered under the gamut of their services range from Bookkeeping Services, Management, Payroll & Recruitment Outsourcing Services. Their vast talent pool comprising of Expert CPAs, Cas, and Accountants focuses on the needs of their clients to provide a personalized service, thereby, helping them in the smooth and Jigar Shah Co-Founder & Director 32 FEBRUARY 2022 SwiftNLift
  • 33. accurate financial operations of a business. With more than a decade of experience in the same field, they help you achieve your business and personal goals by offering standardized processes, greater transparency, affordable, quick, accurate, and time- bound professional services. They hold superior skills in Outsourcing Services and Practices which reduces the administrative burden on your staff and let you focus on the strategic business activities and sales, while they work to implement and manage the operations and business workflows seamlessly. They provide expert and professional services with that extra personal touch which makes their goodwill so strong. They pride themselves on their client relationships, which is why most of their new business is derived from client referrals. Why FinAcc Global? ■ Round the Clock Service ■ Technology-Enabled System and Processes ■ 100% Data Security & Confidentiality ■ Scalable Solutions ■ Unsurpassed Customer Service ■ Professional Expertise ■ Extend Your Team with our Trained Staff ■ Flexible Engagement Model ■ Client-Centric Approach Services: ■ Recruitment Outsourcing Service ■ Management Outsourcing Service ■ Payroll Outsourcing Service ■ Bookkeeping Service TheirVisionistoestablishthemselvesasawell-known and trusted partner for Accounting & Financial needs for enterprises across the globe. They want to become a leading platform for all Accounting & Financial solutions and play the vital role of a strategic partner in your business growth. And deliver superior quality services that exceed clients’ expectations. Website- https://finaccglobal.com/ 33 FEBRUARY 2022 SwiftNLift
  • 34. THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 VISTARA Empowring entities around the globe to manage their core tasks by taking on basic operations A t Vistra, they believe your business and your people can make a difference in the world. As a leading corporate service provider and fund administrator, they work with clients who are changing things for the better—whether they’re developing new technologyww, new ways of investing, or new ways of working.That’swhytheirworkisfocusedonhelpingtheir clientsactwithconfidenceandspeedtoseizeopportunity wherever it arises. Their people and their technology have always set them apart. Together, they empower legal entities globally to work smarter, grow faster, act responsibly, protect capital, minimize risk, and scale across borders. As a result, they’ve built long-lasting relationships with many of the world’s leading investors, corporates, and high-net-worth individuals. They rely on us to take care of their commitments so they can take their next bold step. As of 2021, they have more than 5,000 professionals in over 45 jurisdictions, manage 200,000 legal entities, and administer assets valued at over US$395 billion. They continue to innovate and grow together with their clients, that’s why they represent 20% of the Fortune Global 500 and work with two-thirds of the Private Equity International 300 firms, including every one of the top ten. What do they do? ■ Governance, Risk & Compliance ■ Advisory & Transaction Support ■ Finance, Accounting & Administration ■ Corporate ■ Private Equity ■ Real Estate ■ Capital Markets ■ Private Wealth Alan Brown CEO 34 FEBRUARY 2022 SwiftNLift
  • 35. At Vistra, they help make the world an easier and more accessible place to do business, thus facilitating economic growth to positively impact our society. They believe that they have a positive role in economic progress, supporting entrepreneurial opportunities and facilitating global trade. At a more local level, Vistra gives back to their local charity organizations by partnering with them on impactful initiatives. ■ For their employees, it’s a way of giving back and engaging in their Community Investment Programme. Around the world, their employee’s volunteer time as well as raise funds for groups and organizations in their local communities. ■ For their communities, it’s a way for Vistra to tangibly support them across three identified global themes: the welfare of children, education, and the environment. ■ For their clients, it’s a way to start their own philanthropic and charitable endeavors, while also taking their investments and their businesses across borders. ■ For their industry, it’s a way to highlight the positive role they all play in making it easier to do business across borders – and so grow economies. ■ For the environment, it’s a way of reducing their carbon footprint, and making the changes they need to become more sustainable. All this is underpinned by their efforts to develop global best practices in compliance and corporate governance so that businesses operate to the highest standard possible. They say genius is 1% inspiration and 99% perspiration. What if you could give that 1% your 100%? With their technology and services doing the hard work keeping your business and legal entities in order, you get more time to work on your next big innovation. Looking to grow your company overseas? Or deploy your private equity capital in multiple jurisdictions? Are you employing someone abroad before setting up a legal entity? Whatever your global business needs, they’ve got the experts and insights to guide you. Website- https://www.vistra.com/ 35 FEBRUARY 2022 SwiftNLift
  • 36. E uro Accounting Ltd is an accountancy practice helping clients in the UK, France, Switzerland, HK, and Ireland. They offer company incorporation, virtual office, accountancy, taxation, VAT including EU VAT, payroll, company, business plans, audit, etc. They help companies to start their business in the UK/ France/Ireland and Switzerland (they speak 8 languages including English, French, Spanish, etc). They specialize in international taxation and taxation of expatriates, and they also do Due Diligence. At Euro Accounting Ltd, they have a strong commitment to training. They recruit trainees regularly. Their expertise and experience are very useful to all types of businesses, ranging from self-employed individuals to multi-million-pound companies. They offer a complete range of accounting, taxation, and advisory services to clients who demand THE 10 BEST FINANCIAL SERVICE PROVIDERS - 2021 Shabir Djakiodine Founder Euro Accounting Ltd Complete financial operation services under one umbrella 36 FEBRUARY 2022 SwiftNLift
  • 37. outstanding services whilst they are competitive with their fees. They work closely with other chartered and certified accountants. Service they Provide: ■ Company Incorporation ■ Specialist Tax Advice ■ General Accounting Services ■ External & Internal Audit ■ Bookkeeping ■ Serviced Offices Why Choose them? ■ Offer a full range of accountancy: In today’s complex financial and business world, everyone needs reliable, professional help managing their personal and business finances. Not only is it necessary to ensure that everything is accounted for in compliance with the various statutory requirements, but it is also important to make the most of every opportunity to maximize your income and minimize your expenditure. ■ They help grow your business: They add significant value to your business and personal wealth. At Euro Accounting they work closely with you throughout your business projects. ■ Create and manage your company: They focus on understanding your individual business needs. Whether you are a large owner-managed business, subsidiary of an international company, a small business poised to grow, or self-employed, they are here to assist you. They position themselves as your trusted business partner. At Euro Accounting they support their clients during the creation of their company with global handling of all administrative formalities. They then carry out the bookkeeping, the presentation of the annual balance sheets, the management accounts, the consolidation, the registration for the payroll, the preparation of the payslips, and the social procedures. Theirassuranceofclientserviceunderliesalltheworkthat they do. They provide high-quality advice delivered in a clear and friendly manner to help improve your business. Their clients rely on them to provide the professional help that they need. They trust them to keep them informed and expect them to be always proactive so that they can concentrate on their business. Website- https://www.euro-accounting.com/ 37 FEBRUARY 2022 SwiftNLift
  • 38. What is Insurance? Insurance is a protection against financial loss. It is a form of risk management mainly used to hedge the risk of accidental or uncertain losses. A legal entity that offers insurance is known as an insurance company, insurance carrier, or insurer. The person or group of people who have taken out the insurance is called the policyholder and the person or group of people covered by the insurance is called the insured. Policyholder and insured are often used interchangeably but are not necessarily synonymous. The insurance can be extended to other uninsured persons. The insurance transaction includes guaranteed, recognized, and related damage in the form of payment to the insurer in exchange for the insurance company’s obligation to indemnify the policyholder in the event of damage. The loss may or may not be financial, but it must be financially deductible and generally includes something where the insurer has insurable benefits from an existing asset, possession, or relationship. What are the benefits of Insurance? Insurance is an important financial tool. It will help you live a life with fewer worries, knowing that after a disaster or accident, you will receive financial assistance to help you recover quickly. When it comes to life insurance, it can mean that your family does not have to move home or that your children can go to college. With car insurance, this can mean that you have extra money on hand to help you pay for repairs or a replacement car after an accident. Insurance can help you sustain your life as much as possible after something bad can derail it. Is Insurance imortant? 38 FEBRUARY 2022 SwiftNLift
  • 39. Your independent insurance agent is a great resource for finding out more about claims, such as the benefits of your particular insurance policies. In addition to insurance coverage, you can, for example, have access to benefits such as a free assistance service, business risk management advice, or the monetary value of life insurance. And in some cases, such as car insurance and employee compensation, you may be required by law to have insurance to protect others. Need for Insurance ☐ Insurance plans can help you pay for medical emergencies, reduce hospitalizations, illnesses & treatments, and require medical care in the future. ☐ The financial loss of a family due to the unfortunate death of a single-income earner can be covered by insurance plans. The family can also repay all debts, such as home loans or other debts that the person who insures their life may have. ☐ Insurance plans can help your family maintain a standard of living if you are absent in the future. This will help them cover the cost of running the house by paying out the insurance. Insurance money will provide your family with the necessary search space to cover all expenses in the event of death/accident/medical emergency of the policyholder. ☐ Insurance plans can help protect your child’s future concerning their education. It will ensure that your children have financial security in fulfilling their dreams and ambitions without compromise, even if you do not. ☐ Many insurance plans have savings and investment methods along with regular coverage. It helps in building wealth/savings for the future through regular investing. You pay premiums regularly and part goes to life insurance, while the other part goes to a savings plan or investment plan, which you also choose based on your future goals and needs. ☐ Insurance can help protect your home in the event of an unexpected disaster or damage. Your home insurance plan can help you get damage to your home and pay for repairs or remodeling if necessary. If you have coverage on valuables and household items, you can buy replacement items for insurance money. 39 FEBRUARY 2022 SwiftNLift
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  • 42. Managing risk is hard. Finding solutions to help doesn’t have to be. Exiger was launched to create a more sustainable path forward. https://www.exiger.com/ Building a Better Way