4. OUTlINE:
• Executive Summary
• Company overview
• Mission & Vision
• Business Structure
• Information about Products/services
• Marketing plan
• Company milestones
• Members of Company & Management
• Strength weakness
• Details of Company Financial Plan
• Market Analysis
5. 1. Executive Summary:
Founded in 1978 by Rex Maughan, Forever Living Products is a multi-
billion dollar company that manufactures and sells hundreds of wellness
and beauty products all around the world. Still privately owned, it's more
than a business – It's a family.
We have a Passion For helping others look better and feel better
And pride that comes from doing things a little differently.
6. 2.Company Overview
• Founder: Rex Maughan
• Started : Since 13 MAY,1978
• 45 Years of completion
• Head quarter: Scotsdale Arizona
• Marketing: Aloe vera Drinks ,Bee, cosmetics, dieterary supplements,
• Skincare products
• MAIN INCREDIENTS: ‘ALOEVERA’ ‘HONEY’
• Working in 170+ Countries
• Turn over: 25k+ crore
• World’s Only vertically integrated Company
• 2 projects: ‘Health’ ‘wealth’
7. 3.Mission & Vision
“We will create a profitable environment where individuals can,
With dignity, be what they want to be ,where integrity ,empathy and fun
Are our guides. We will create and cherish a passion for ,and belief in, our
company, our products ,and our industry
9. 5.Some Info About Company Products/Services
Understand the Basics
What you have get involved with?
What FlP is all about?
Why & how should u invest yourself & your time?
Why and how forever products is best in world?
Why we chose Forever business owner?
16. 7.List of major Company Milestones
Beauty Bible awards:
Received first best eye mask Category awards.
Eye cream makeup award in 2021
Aloe cellulose mask awards in 2020
Hydrating serum in global makeup awards 2020
Gel moisturizer skin in global 2021
Aloe jojoba in 2021
Overall Forever win the silver in the UK Beauty Brand’s category.
Aloe sunscreens other skin products win bronze,silver and other best green
parent’s natural beauty awards for their quality and eco friendly
production.
17. 8.Keys for Success in Forever:
Use the Products:
• Become your own best customer.
Share the product:
• Talk to people about the Benefits
• Develop regular customers
Build a team
• Talk to people about forever
• Find five key people
• Work the simple cycle
Couch other to:
• Develop regular customers
• Find 5 key people
19. 9.Info about each member of management and role in the
company
REX MAUGHAN:(Owner)
Maughan founded Forever Living Products in 1978. The company initially made lotions
from the aloe vera plant. The product line has grown and diversified, now encompassing a
broad range of other products which are marketed through a multi-level
marketing system.Since aloe vera is still a key ingredient in many of Forever Living
products
GREG MAUGHAN(SUB OWNER):
The son of Forever's late Founder and CEO, Rex Maughan, Gregg was at his father's side from
the beginning, learning first-hand about Rex's vision for the company and watching as it
blossomed into a business like no other.
21. -STRENGTH , WEAKNESS & OPPORTUNITIES:
Strength:
Being a company that has existed since 1978, it proves that this is no fly- by-
night company. Sound records
and proven results are in establishing this company as a reputable business.
Forever Living has a
track record of more than 30 years of success. The company offer excellent
training, seminars, incentives,
and a support center. Forever Living is a company with an international
presence that demonstrates stability,
growth, and ample industry experience. Innovative, quality products speak of
the credibility of the company.
22. WEAKNESS& OPPORTUNITIES
Seeing that the Forever Living Company, on customer related issues, primarily
makes use of word-of-mouth
marketing, as well as drawing the majority of costumers from family and friends, it
seems like this could
lead to a potential gap in their marketing plan.
OPPORTUNITIES:
Although it could also be seen as a stumbling block, Forever Living Products
utilizes opportunity to play
the ecological card (which seems to be quite popular in recent trends) and puts a
great deal of emphasis on
being “green” and sustainable