4. Why it’s IMP for You All
• We are in Globalized
Economy
• You can not remain
Isolated
• Maheshwaries are in
every Part Of the World
5. Why it’s IMP for You All
• Be a Part of Make In India.
6. Your Opinion
• Please raise hand if you are satisfied with
your business and Profit Margins.
• Please raise hands if do not want to
increase your profits.
• Export is High Turnover High Margin
Business.
7. Overview
• Why Export.
• Ancient Tradition.
• Some Myth About Export.
• Participating in Exhibition.
• Use of Technology.
• Breaking Borders.
9. Aditya Birla
• Return to India in 1965
• Resisted Pressure by Grand Father Ghansham
Birla.
• Took Over Sinking Rayon & Textile Business
• Indo-Thai Synthetics Company Ltd. in Thailand in
1969, thereby launching the group’s first overseas
company.
• Today his group is one of the most diversified
MNC from India.
10. Light @ the End Of Tunnel.
• After struggle of more than 20 years we
saw light at the end of tunnel.
First Export Order from FIJI
11. First Export Order in 2001.
• First Export Inquiry by Mr Jack of Fiji.
• First Quote in US $.
• First E Mail Account
• First Export Performa Invoice
• First Letter Of Credit
• First encounter with Bank, refusal
• First Commissioning Experience
A Satisfied customer Who is buying one machine every
alternate year
14. First Export Order in 2001.
• Story of Wood Cutter.
• Same Product
• Same Business
An Idea can make difference
Same College, Same Teacher & Same Students, You need to
go out seek more information.
17. Transformation by Export.
• Export As tool of transformation.
Not just higher profit.
• It transformed our Attitude and our Organization.
18. Before Exports Started.
• Limited Market
• Local Customers
• Customer could not absorb Technology
• Profits very low
• Credit Market with lot of bad debts
• Competition form Delhi & Ahemdabad
• Market Could not absorb Excise & Taxes
19. After Exports Started.
• Asia 550
• North America 425
• Europe 390
• Australia 200
Growth Areas Africa & Middle
East
20. Demanding Customers.
• First Travelling Furnace –
demanded by Saudi
Customer.
• First PLC machine with
touch screen- demand by
France Customer.
Handing Over Machine to Mr. Delamare
by Our Mr. Naveed Ahmed
Never Say “No” attitude
21. Technology Up-Gradation.
• PLC based machines.
• Touch Screen based HMI
• Software maintenance
and update by Remote
Diagnostics
Started Matching International
Competition
22. Expanded Product Range
• Development based on
Customer’s need.
• Customers Participation in
development.
Complete Range from 500 to
30000 lit. 24 Models
23. Handsome Profits.
• Profits increased from Exports.
• Profits increased from Domestic Business.
• Could allocated Large amounts for R&D and
new machine development.
• Could invest in Marketing.
• Invested in Manufacturing
Infrastructure
24. Motivated Team.
• Nothing motivates more that foreign
tour.
• Work with pride.
• Earn $ Pay $.
• Profit Sharing Incentive Scheme.
• Bright Future.
• Flexible Hrs.
• Child Education Scheme.
25. Advantage India
• Low Cost Engineering.
• Low Cost Manpower.
• Low Cost Erection & Commissioning.
• Free of Cost Plant Engineering.
• Trained Manpower Supply.
• Low cost after Sales Support.
• Better reputation than Chinese.
• Very Large Population Working Abroad.
28. International Trading
• India Needs Trading House.
• Many Small Industries with Export
Potential.
• Many Countries
lacking Trading Skills.
29. Myth about Exports
• Not my cup of tea, too small to export.
• I do not have exportable product or service.
• I need very high quality product and state of art
manufacturing technology.
• I need to be fluent with English.
• Export is too risky.
• I am too busy serving local market.
• Market Development Expenses are too high.
30. How to Do It
• Visit International Exhibitions.
• Participate in International Exhibition.
• Network with NRIs
• Find Our What is going on in World Trade
in Your Field.
31. Use Technology
• Use World Wide Web.
• Use E Mail. / Skype
• Participate in Group Discussions
• Have your Website.
• Use You Tube.
32. Use Power of E Commerce
• Amazon / Ali Baba / FlipKart
• Uber / Ola
• Oyo
• Make My Trip