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How business analytics is used in business
1. How Business Analytics is
used in Business?
Under the Guidance of Prof. Abdul Majed Raja
Presented By:-
Subhasmita Purohit
2. What is Business Analytics
1
• Business analytics is the process of collecting, processing, sorting and
studying business data using statistical models and analyse them to
transform into meaningful insight.
2
• Business analytics is prescriptive where we analysed the data ,
recognized the pattern of the data, developed models to clarify past
events and to predict future events. Also its focuses on efficient process
and effective outcome.
3
• Component of Business analytics are Data Mining, Text Mining, Clustering,
Features Engineering, Forecasting, Optimization and Data Visualization.
3. How its used in Business?
Data Mining
Decision Making
Define Problem
Problem Solving
Expansion Planning
Finding Customer
4. Analytical Tool
Programming Language
R
Python
Scala
Julia
Analytics self-serve tool
SAS
SPSS
Alteryx
Data Visualization
Tableau
Qlik
Power BI
Auto ML Platform
AWS
Google cloud Platform
H2o.ai
Azure ML