1. STEVEN PADILLA
9 Corte Del Sol Benicia, CA 94510
707-330-6559 padillauno@yahoo.com
PUBLIC RELATIONS SPECIALIST
Highly accomplished community services/public relations manager offering demonstrated leadership, success,
and team building capabilities. Regarded for exhibiting an exceptionally creative approach to community
engagement, member participation, and retention, culminating in unique vision that rewards the organization
with sustained growth. An analytical problem-solver able to consistently exceed challenging deadlines and
deliver milestones within budget. Adept at effectively managing operations and personnel.
Areas of Expertise:
Community Management • Social Networking • Cross-Functional Collaboration • Process Improvement
Team Leadership • Community Engagement • Relationship Building • Retention/Acquisition
Content Management • Marketing & Public Relations • Youth Development Services • Customer Support
PROFESSIONAL EXPERIENCE
GREATSCHOOLS, Oakland, CA
Director of Communications (2015 – present)
Reporting to the Vice President (VP) of Marketing, I support fundraising, mission impact and brand building by
helping define the ideas that communicate the story of GreatSchools and bringing them to life in a consistent,
compelling and memorable way. This includes developing internal and external materials for a range of
audiences: education influencers, current and prospective funders, partners, parents and teachers, schools and
school systems, corporations, media, staff and volunteers..
• Contribute to brand message development and management. Work with CEO, leadership team, board
members and outside advisors to ensure that we have crisp and compelling messaging that describes
who we are, what we do and why we are successful.
• Create and edit effective communications and collateral materials (e.g. case studies/success stories,
corporate newsletters, demos, blog entries, webinars, annual reports, pamphlets/brochures, one-sheets,
whitepapers, and PPTs), coordinating with appropriate internal and external resources.
• Develop and execute proactive public relations campaigns that raise the visibility of the organization
and build our brand among potential funders, sponsors and partners as well as the public at large, with
an emphasis on deepening relationships in key communities and states to further our mission.
• Serve as the primary point person for day-to-day media relations efforts, working with external
advisors, PR firms, our management team and designated GreatSchools spokespeople.
• Contribute to grant proposals and reports by providing core language to describe the organization and
its accomplishments and ensuring that the documents are well-organized and persuasive.
• Ensure greatschools.org, our corporate blog, and our official social media programs promote the ideas
we want to be known for and reflect the organization’s core values, mission and vision.
CHILD DEVELOPMENT INCORPORATED, Sacramento, CA
Business Program Director (2013 to 2015)
2. STEVE PADILLA
Page 2 707-330-6559 padillauno@yahoo.com
Fulfill a critical role directing the actions of a team of Site Supervisors engaged in the implementation of plans
and resources for this network of camps and specialty programs for kids. Effectively managed operating budgets
totaling $2.2MM for nine school sites, providing informed guidance to Site Supervisors regarding fiscal planning,
budgeting, and allocation. Engaged in routine site visits to identify areas requiring improvement to meet Center
of Excellence standards while recognizing outstanding performance.
• Assume a lead role in the development of effective strategies for development on the regional, local, and
staff levels, working to encourage the development of individual high performing site supervisors and
staff members.
• Cultivate positive and strategic relationships with a broad array of external stakeholders that include
principals, school district leaders, community leaders, and professional allies.
SAN FRANCISCO/OAKLAND BAY BRIDGE PROJECT, Oakland, CA
CIRCLEPOINT / METROPOLITAN TRANSPORTATION COMMISSION (2011-2013)
Senior Associate / Education Outreach Program Manager
Entrusted with the management of all strategic communications and community outreach initiatives in support
of the largest seismic safety public works project in the United States. Envisioned, developed, and implemented
an Educational Outreach Program for the building of the San Francisco/Oakland Bay Bridge Project, targeting
students, teachers, and faculty from kindergarten to university-level. Contributed to the distribution of critical
closure, construction, and project milestone information to the public and local, state, national and international
media including but not limited to CNN, KTVU Channel 2, KRON 4, CBS Channel 5, ABC Channel 7, and NBC Channel
11.
• Collaborated extensively with teams of architects, designers, civil engineers, and structural engineers,
gaining invaluable expertise working in a professional services and government agency environment.
• Authored information booklets to support classroom presentations to elementary and junior high
students on the topics of Steel and Concrete, Archaeology, and Self-Anchored Suspensions.
• Forged strategic partnerships with educational institutions to develop youth-oriented content on
engineering, including the Lawrence Hall of Science and the Exploratorium.
SOLANO COUNTY OFFICE OF EDUCATION, Fairfield, CA (2002-2011)
Program Manager – Youth Development Services
Leveraged superior communications and interpersonal skills to serve as the spokesperson for youth
development programs in Solano County, while engaging in the development of content for publication and
broadcast by nonprofit organizations nationwide. Served an integral role producing videos and documentaries
covering topics that included teen binge drinking and bullying. Coordinated all aspects of youth-oriented
presentations, workshops, and training sessions throughout California, along with a staff of 5 full time employees
and up to 60 event staff.
• Effectively drafted, submitted, and secured grants and RFPs for funding from city, county, and state
sources, raising amounts from $5,000 to $250,000.
• Responsible for the production and distribution of a Responsible Beverage Service training video for use
by police departments and Alcohol Beverage Control officers across the state.
• Leveraged the power and reach of social networking to promote youth-based activities.
• Contributed additional service and expertise as keynote speaker for multiple county programs,
including Friday Night Live, Youth and Families First, Young Men as Fathers, and Every 15 Minutes.
• Assumed a lead role in the deployment of science-based prevention programs focusing on alcohol,
tobacco, and other drugs for K-12 students in Solano County, complete with staff and county coordinator
training.
• Achieved valuable insight into state and federal regulations governing youth prevention services.
EDUCATION & CREDENTIALS
3. MS Public Relations
Golden Gate University, San Francisco, CA
BA Political Science / Public Service
University of California – Davis, Davis, CA
PROFESSIONAL AFFILIATIONS
Member, San Francisco Public Relations Roundtable
Member, Public Relations and Communications Professionals
Member, Hermanos Machual (Latino Organization at UC Davis)
Voting Member (Past), The Solano County Reducing Rates Coalition
Voting Member (Past), The Reducing Rates Coalition Program Sub-Committee
Voting Member (Past), Solano County Board of Supervisors Maternal, Child, Adolescent Health Sub-Committee
Member (Past), All City Team Board
Member (Past), Solano County Office of Education Management Advisory Council