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Software Advice IndustryView: How Job Seekers Use Glassdoor

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Glassdoor has helped thousands of job seekers research organizations and find employment opportunities. To find out the impact these reviews have on job seekers’ decision to apply for, and accept, jobs, Software Advice polled a total of 4,633 respondents in the US.

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Software Advice IndustryView: How Job Seekers Use Glassdoor

  1. 1. How Jobseekers Use Glassdoor
  2. 2. Abstract Glassdoor has helped thousands of job seekers research organizations and find employment opportunities. To find out the impact these reviews have on job seekers’ decision to apply for, and accept, jobs, Software Advice polled a total of 4,633 respondents in the US. Key findings include: • Almost half of job seekers use Glassdoor at some point in their job search. • 48 percent of job seekers say reviews posted in the last 6 months have the greatest impact on their perceptions of a company. • The majority of job seekers place the most value on good ratings of a company’s compensation and benefits.
  3. 3. Almost Half of Respondents Use Glassdoor When Job Hunting 52% 48% Yes, I use Glassdoor No, I don’t use Glassdoor Out of 4,633 respondents, 2,201 had used Glassdoor at some point in their job search. That’s approximately half our data set.
  4. 4. When Job Seekers Use Glassdoor in the Job Search Before job seeking to find top employers After viewing an employer’s job posting After applying for a position After getting an offer to decide to take it 0% 10% 20% 30% 40% 50% Percent of respondents Almost half of job seekers say they use Glassdoor before they even think about applying for jobs.
  5. 5. Most Important Glassdoor Categories to Have Positive Ratings Compensation and benefits Work / life balance Career opportunities Culture and values Senior management 0% 10% 20% 30% Percent of respondents Thirty percent of job seekers said that positive ratings of compensation and benefits were the most important when deciding to apply at a company. 40%
  6. 6. Categories Where Negative Reviews Most Deter Job Seekers Compensation and benefits Work / life balance Senior management Culture and values Career opportunities 0% 10% 20% 30% Percent of respondents Twenty-five percent of job seekers said negative ratings of compensation and benefits would deter them from applying for positions at an organization. 40%
  7. 7. Rating Required for Job Seekers to Apply at a Company 1 star 2 stars 3 stars 4 stars 0% 10% 20% 30% 40% 50% Percent of respondents One third of respondents said that a company would need to have at least a 3 star rating on Glassdoor if they were to apply for an open position with that employer.
  8. 8. Impact of Negative CEO Reviews No impact Minimal impact Moderate impact Significant impact 0% 10% 20% 30% 40% Percent of respondents Fifty-nine percent of respondents said negative reviews of a company’s CEO would have minimal to no impact on their decision to apply with a company.
  9. 9. Importance of the Recency of Reviews < 6 months 6 - 12 Months 12+ Months I don’t care 0% 10% 20% 30% 40% 50% Percent of respondents Forty-eight percent of respondents said only those Glassdoor reviews posted in the past six months would impact their decision to apply at a company.
  10. 10. Job Seekers Using Glassdoor Reviews by Age 18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65+ 0% 10% 20% 30% 40% 50% Percent of respondents Sixty-four percent of all Glassdoor users were above the age of 45, with individuals from 45-64 years of age composing 49 percent of Glassdoor users.
  11. 11. Job Seekers Using Glassdoor Reviews by Income Level $0-$24,999 $25,000-$49,999 $50,000-$74,999 $75,000-$99,999 $100,000-$149,999 0% 10% 20% 30% 40% 50% 60% Percent of respondents The majority of Glassdoor users, 59 percent, earned between $25,000 and $49,999 annually.
  12. 12. Job Seekers Using Glassdoor Reviews by Urbanicity Suburban Urban Rural 0% 10% 20% 30% 40% 50% Percent of respondents The majority of Glassdoor users are located in urban and suburban areas. Only 14 percent of respondents were found in rural areas.
  13. 13. Read Report Read about our findings in more detail. @SoftwareAdvice /company/software-advice /SoftwareAdvice @SoftwareAdvice Software Advice is a trusted resource for software buyers. The company's website, www.softwareadvice.com, provides detailed reviews, comparisons and research to help organizations choose the right software. Meanwhile, the company’s team of software analysts provide free telephone consultations to help each software buyer identify systems that best fit their needs. In the process, Software Advice connects software buyers and sellers, generating high-quality opportunities for software vendors.

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