8 Miles Solution is a sales acceleration company, we provide everything from contact to closure. We own the sales funnel – from awareness to action. Our main intent is to deliver the expected growth through our services. We follow a pure pay-for-performance model to improve ROI on the marketing spend of Enterprise & Technology companies globally. Give us your challenges & we’ll solve them using our specialist team of marketing experts, lead generation, and Business Development.
2. In today's B2B market, generating qualified leads is one of the most
important - and rewarding - roles in any business. In fact, it's become
so crucial that demand generation has evolved into a marketing
discipline in its own right. There are a number of ways to go about
generating leads, but if you're looking for quick wins, here are five
essential steps to build a successful B2B demand generation strategy.
3. STEP 1. BUILD AWARENESS
In today’s competitive sales and marketing environment, brand
awareness is key to maintaining a steady stream of good people.
4. STEP 2. DEVELOP A CONTENT STRATEGY
Strong content marketing strategies that provide timely insights, helping
at every level of the marketing journey is the best way to build skills.
5. STEP 3. NURTURE HIGH-QUALITY LEADS
The process of nurturing leads involves purposefully engaging your
target audience by offering relevant information, supporting them in any
way they need, and maintaining a sense of delight throughout every
stage of the buyer's journey.
6. STEP 4. INCORPORATE ACCOUNT-BASED
MARKETING
Account based marketing (ABM) is a business marketing strategy that
concentrates resources on a set of target accounts within a market.
7. STEP 5. INVEST IN PARTNER MARKETING
The recent rapid transition from face-to-face virtual business
interactions means a tremendous increase in digital engagement.
Increasing digital interactions are likely to persist, even as companies
begin to return to secure, face-to-face interactions with customers and
employees.