The myths behind the difficulty of producing a video for your business are debunked in this info-graphic. We prove the effectiveness of video marketing, while showing how easy it is to get a video made to increase brand awareness and grow sales.

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VideoProduction
Myths&Realities
Getting a professional video for your
website is easier than you think.
Marketing Experts Believe in Video
93%
MARKETERS
USED VIDEO
POSITIVE IMPACT
ON BUSINESS
SAY BEST ROI
82%
52%
Video Production Myths & Realities
Belowaresomeinterestingtipsanddatatohelpyoutakedigitalmarketingtothenextlevel!
DIDYOU
KNOW?
93%ofmarketers
usedvideoforonline
marketingin2013.
82%ofmarketersbelieve
thatonlinevideohashad
apositiveimpactontheir
businessororganization.
52%ofmarketing
professionalssaythatvideo
isthetypeofcontentwith
thebestROI.
Havingavideoproducedfor
mybusinessistooexpensive.
Videoproductioniscomplicated,
andIjustdon’thavethetime.
Mywebsitedoesn’tneedvideo.
SoMediahasrevolutionizedthe
videoproductionprocess,making
itpossibleforyoutoproducea
videoforhundredsofdollars
-notthousands.
SoMedia’sonlinevideoplatform
makesordering,reviewing,
managingandmarketingyour
videoseasy.Bestofall,youget
yourvideoinjust14days.
Ifyouwanttodifferentiate
yourselffromcompetitors,add
professionalismtoyourwebsite
andincreaseconversions,you
needvideo!
Blogpoststhatincludeavideowill
attract3timesasmany
linksthanaplaintextpost.
Videosinuniversalsearch
resultshavea41%higher
click-throughratethanplain-
textresults.
Attribution: eMarketer, ReelSEO, Video Brewery, Zuum, SEOMOZ, Brand Watch, Econsultancy, Attwood Digital, Treepodia, Brafton, Comscore
Videopromotionis6times
moreeffectivethanprintand
directmail.
Viewersretain95%ofthe
informationviewedinvideo,
asopposedtoonly10%of
whattheyreadintext.
SoMedia Networks is a pioneer of integrated video content production, marketing and
analytics solutions. Our scalable cloud-based video platforms provide resale, white-label,
and on demand video production services to thousands of web marketers,
digital agencies, corporate brands and media companies across North America.
www.somedia.net
Usingvideoonlanding
pagescanincreaseconversion
by86%.
Shoeline.comexperienceda
44%increaseinonlinesales
conversionsbyusingvideos
toshowcasetheirproducts.
3x 6x 86%
41% 95% 44%
VIDEO BOOSTS SEO VIDEO ENGAGES
AUDIENCES
MYTH
MYTH
MYTH
REALITY
REALITY
REALITY
VIDEO SELLS
What Can Professional Video Do For Your Business?