The strategy clock is one of the less well-known strategy tools and is based on the principle that organisations achieve competitive advantage by providing their customers with what they want, or need, better or more effectively than their competitors.

1. Strategy Clock
BY: SINDY CARELA

2. What is the Strategy Clock?
The strategy clock is one of the less well-known strategy tools
and is based on the principle that organisations achieve
competitive advantage by providing their customers with
what they want, or need, better or more effectively than their
competitors.
The strategy clock adopts the assumption that customers will
accept any offering based on ‘perceived value-for-money’. The
clock is based on different perceptions of the product/service
offering against a price line. This results in some generic
strategic options based on the positioning on the clock.

4.  Price is the quantity of payment or compensation given
by one party to another in return for goods or services.

5.  Value added is used to describe instances where a firm
takes a product that may be considered a homogeneous
product, with few differences (if any) from that of a
competitor, and provides potential customers with a
feature or add-on that gives it a greater sense of value.