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Amazon web services
- 1. Web Scale Computing Mike Culver Amazon Web Services
- 3. The Obligatory Timeline Slide 1959 1969 1982 1996 2004 2006 Darkness Web as a Platform Web Services, Resources Eliminated Web Awareness Dot-Com Bubble Web 2.0 Web Scale Computing 2001 1997 COBOL, Edsel Amazon.com Internet ARPANET
- 7. It’s All About Ideas
- 8. Ideas Cost Money a + bc
- 9. But How Much Money? a + bc Our favorite numbers: 0.10, 0.15, and 0.20 x
- 12. What do these companies have in common?
- 15. Amazon.com With Your Look
- 16. Amazon ECS Cost $0.00
- 17. Amazon Simple Storage Service
- 19. Many ISV Implementations S3 Explorer filicio.us Jungle Disk S3 Firefox Organizer MyOwnDB
- 20. Amazon Elastic Compute Cloud
- 29. Are These the Same MP3 Players?
- 30. How It Works www.mturk.com Workers Artificial, Artificially Intelligent Software Requester (Developer) Human Intelligence Tasks (HITs) Completed HITs Worker Qualifications
- 33. But Not Really
- 46. Code!!!
Editor's Notes
- 01/28/12 12:47 © 2006 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary. Reducing the barriers of entry to building web-friendly applications and businesses. We have looked at the investment we have made in technology over the last 10 years and Amazon Web Services strategy is to see what parts of our technology is exposed to developers outside of Amazon.com
- And here is a number of other companies that have built exciting applications on the web….
- 01/28/12 12:47 © 2006 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary. Here is how it works: Let’s say you are a developer with an amazing new idea for a business that before now has not been feasible because of the resources necessary to access a network of humans. In the context of AMT, we call you a Requester. You use the API to submit submit tasks that require human intelligence – what we call HITs – to the Amazon Mechanical Turk web site where a vast network of people – what we call Workers – come to make money by using the skills their innate, and still extremely valuable, common human sense. They complete these tasks and submit them for approval back to the Requester or the software they wrote. Once the HIT is verified as accurate, the system automatically pays the Workers. Developers can program this entire process to happen automatically and be integrated into the processing of their software. What does this mean for developers?
- For software developers, the Amazon Mechanical Turk web service solves the problem of building applications that until now have not worked well because they lack human intelligence. Humans are much more effective than computers at solving some types of problems, like finding specific objects in pictures, evaluating beauty, or translating text. The Amazon Mechanical Turk web service gives developers a programmable interface to a network of humans to solve these kinds of problems and incorporate this human intelligence into their applications. For businesses and entrepreneurs who want tasks completed, the Amazon Mechanical Turk web service solves the problem of getting work done in a cost-effective manner by people who have the skill to do the work. The service provides access to a vast network of human intelligence with the efficiencies and cost-effectiveness of computers. Oftentimes, the cost of establishing a network of skilled people to do the work outweighs the value of completing it. By turning the fixed costs into variable costs that scale with business needs, the Amazon Mechanical Turk web service eliminates this barrier and allows work to be completed that before was not economical. For people who want to earn money in their spare time, the Amazon Mechanical Turk web site solves the problem of finding work that they can do wherever and whenever they want. 01/28/12 12:47 © 2006 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.
- 01/28/12 12:47 © 2006 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary. - Let’s talk about where it came from - In 1769, Hungarian nobleman Wolfgang von Kempelen astonished Europe by building a mechanical chess-playing automaton that defeated nearly every opponent it faced. A life-sized wooden mannequin, adorned with a fur-trimmed robe and a turban, Kempelen’s "Turk" was seated behind a cabinet and toured Europe confounding such brilliant challengers as Benjamin Franklin and Napoleon Bonaparte. To persuade skeptical audiences, Kempelen would slide open the cabinet’s doors to reveal the intricate set of gears, cogs and springs that powered his invention. He convinced them that he had built a machine that made decisions using artificial intelligence.
- 01/28/12 12:47 © 2006 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary. What they did not know was the secret behind the Mechanical Turk: a human chess master cleverly concealed inside.