Not about cost-cutting and outsourcing
Not about the danger from China or the threat from India
What should I do and how rather than should I bother and/or If I want to do something…
Coming back to Asia….there are at least three reasons to start thinking about Asia
And lets spend a minute…specifically on China and India…
CHINA may quite simply be the world’s biggest market opportunity for years
Nothing illustrates the dramatic transformation in India than the mobile comms. industry
And there are a number of other sectors where Asia is the key driver of growth in the industry….take for example semiconductors… IC Shipments in Asia-Pacific crossed the $100bn mark in ‘06
Look at the consumer markets
To market, you add innovation… ADD anecdotal evidence from our portfolio
And then of course you have money….following the market and the innovation…
And a snapshot that illustrates the tremendous amount of activity and interest in Asia – particularly from the United States
Where is Europe in all this? Why is it still slow in waking up to the opportunity and the challenge?
What is the extent of Amadeus’ involvement in Asia?