1. INNOVATION & RESILIENCE VISION TO LIFE
Innovation &
Resilience:
Vision to Life
MGBU 3227
Fall 2016
THERE’S A WAY TO DO IT BETTER – FIND IT. – THOMAS EDISON CONTACT INFORMATION
Course Description:
Developed as the second of three
core Entrepreneurship courses, this
course focuses predominantly on the
process of innovation, including
opportunity recognition, sourcing
innovation, new product
development, value creation, and
the properties of decision making
under uncertainty. Also imperative
is the resilience required to weather
inevitable ambiguity, risk, mistakes,
and even failures along the
entrepreneurial journey. Pre-
requisite: MGBU 3226 Exploring
Entrepreneurship.
Objectives:
To teach future entrepreneurs about
creating value through innovation and
challenging the status quo. To develop
an understanding of and appreciation for
the personal and emotional implications
of entrepreneurship – on an individual
and team level – and how to turn
negatives into positives. Ultimately, this
course has been designed to
dramatically change the way students
think and feel about entrepreneurial
opportunities and how to cultivate those
ideas through critical thinking and
problem solving exercises. The course
delivery in itself is aimed at offering an
innovative perspective with a blended,
and technology-dependent delivery
method.
Content:
This course will draw upon readings
from the textbook, cases, and
supplemental articles/reading materials.
Class sessions will be largely comprised
of lectures, group discussions and
analyses, in-class team projects and
brainstorming sessions, virtual
discussions, and occasional guest
speakers.
Shane Snipes
MBA, SHRM-SCP, MCT, PMP
Tel. 310-994-9565
Email: me@shanesnipes.com
Office hours: Mondays 5-630
Office: 5th Floor, Hughes
Description & Objective
by [Article Author]

2. INNOVATION & RESILIENCE VISION TO LIFE | Fall 2016 2
* The below books are not available
in the bookstore. Suggested sources:
Textbooks.com, Barnes and
Noble.com or from publisher.
BUY 3rd
EDITION
*Bessant, John, and Tidd, Joe.
Innovation and
Entrepreneurship, 3rd Ed. John
Wiley & Sons, Ltd. 2014
(ebook or print)
*Govindarajan, Vijay, and Chris
Trimble. The Other Side of
Innovation: Solving the
Execution Challenge. 1 edition.
Harvard Business Review Press,
2010.
Additional resources (assigned
throughout semester):
BBVA Innovation Center. 2016
Innovation Trends. BBVA.
Ebook.
Review, Harvard Business et al.
HBR’s 10 Must Reads on
Innovation. 1 edition. Boston,
Massachusetts: Harvard
Business Review Press, 2013.
Ebook.
Financial Times. The 50 Ideas That
Shaped Business Today. FT
Publishing International, 2014.
The Open University. Invention and
Innovation: An Introduction. 1.0
edition. The Open University,
2016. Ebook.
Required books

3. INNOVATION & RESILIENCE VISION TO LIFE | Fall 2016 3
Open University. The Concept of
Innovation. 1.0 edition. The
Open University, 2016. Ebook.
INNOVATION PORTAL
Bessant, John. Welcome to the
Innovation Portal! Updated 23 Aug.
2016 http://www.innovation-portal.info.
Student performance will be calculated as follows:
Attendance/Class-Yammer Participation/Discussion/
In-Class Projects------------------------------------------ 30 points
Idea / Reflection Journal--------------------------------- 15 points
Mid-Term Project ---------------------------------------- 20 points
Innovation Network (build in -------------------------- 10 points
Innovation Competition--------------------------------- 25 points
Fordham Policy:
Written assignments: “It is
extremely important that students
develop adequate skills in written and
oral English. In all fields of business
there is a need to communicate clearly
and concisely in reports, at meetings,
and in day-to-day relations with
others. Students should be sure to
develop these habits as undergraduates.
Each teacher, no matter what the
subject, will include an assessment of
the student’s ability to communicate as
part of the grade. The teacher can adjust
grades for the quality of the student’s
writing and has the right to require
reports to be rewritten on the basis of
poor writing alone.”
***Class Innovation
During several classes flexible new materials and
assignments will be created based on the dynamics of
the actual class. This will provide a vibrant and
innovative space for learning.
Field Trips
[explanation updating.
INNOVATION FACTS
68%Number of Fortune 500 companies saying official
innovation lab or process is important. (2014)
42%Number who have innovation initiatives. (2014)
Grading

4. INNOVATION & RESILIENCE VISION TO LIFE | Fall 2016 4
LETTER GRADE SCALE
93-100 points....................................... A
90-92 points........................................ A-
87-89 points ........................................ B+
84-86 points........................................ B
80-83 points ........................................ B-
77-79 points......................................... C+
74-76 points......................................... C
70-73 points......................................... C-
60-69 points........................................ D
Less than 60........................................ F
NYC INNOVATION FESTIVALS
NYME FESTIVAL Innovation Summit
SEPTEMBER 26-28
The Innovation Summit features over 50
talks, panels, and breakout discussions on
the future of music, live experiences, games,
interactive, video, and publishing.
FAST COMPANY
INNOVATION FESTIVAL / NOVEMBER 1-4
This festival will bring these extraordinary
personalities together for surprising talks,
hands-on workshops, unexpected
performances and behind-the-scenes tours
designed to inspire creativity and innovation.
Academic Honesty Policy of
Fordham University:
From the Fordham University Website
“Students are expected to abide by the
University Code of Conduct and
maintain the highest standards with
regard to honesty, effort and
performance. Discipline will be enforced
rigorously. A student who falsifies or
copies an assignment, term paper or
examination will be subject to failure in
the course involved. Dishonest behavior
also includes, but is not limited to, using
unauthorized material in an
examination, and aiding or permitting
another student to copy an assignment,
term paper or examination. Such
behavior is subject to the same penalty
as copying. Depending on the
circumstances, evidence of dishonest
scholarship may well lead to expulsion
from the University. Student appeal
procedures are on file in the Deans’
offices.”
*If there are any questions about
the policies above, please be sure
to ask the professor.
Policies & Possibilities_

5. INNOVATION & RESILIENCE VISION TO LIFE
DATE TOPICS OF DISCUSSION
READING
ASSIGNMENTS
9/7
The Innovation Imperative
Connecting to a Vision
Introductions and definitions
Ch. 1 – Bessant & Tidd
9/12
Entrepreneurial Creativity
Play for big bucks/ideas Ch. 5 – Bessant & Tidd
9/19
Innovation, Globalization and Development
Myths and realities, forming working teams
Ch. 3 – Bessant & Tidd
Page
9/26
Remote class
on-site at
NYME Inno.
Summit
Sources of Innovation
Discover how the web and networks supports an
innovation
Ch.6 – Bessant & Tidd
10/03
Concept Round Up: Creativity, Globalization,
Innovation Sources (Ch. 5,3,6)
Individual & Organizational Characteristics
*Manhattan Field Trip Exploration (in teams) [*Moving to later date]
Read Preface &
Introduction –
Govindarajan, Trimble
10/10 Columbus Day Holiday – No Class
10/17
(Class will be
at CSI offices,
not Fordham)
Social Entrepreneurship & Innovation
+ Sustainability-led Innovation
Confirmed Guest Speaker:
David Gise, Center for Social Innovation (CSI)
601 W 26th St #325, New York, NY 10001;
Phone: (212) 274-8444
Class innovation: Social innovation teamwork
Ch. 2 & 4 – Bessant &
Tidd
*Come prepared to ask
questions based on
B&T’s perspective of
social innovation.
10/24
Searching for Opportunities
Ideation exercises Ch. 7 – Bessant & Tidd
10/31
Building the Case
Creating a portfolio of opportunities
Class innovation: TBD
Ch. 8 – Bessant & Tidd;
Ch. 1 - Govindarajan,
Trimble
11/07
Virtual Class
Exploiting Networks
Collaborating to enhance opportunities / Guest
Ch. 10 – Bessant & Tidd
Ch. 2 - Govindarajan,
Trimble

6. INNOVATION & RESILIENCE VISION TO LIFE | Fall 2016 6
DATE TOPICS OF DISCUSSION
READING
ASSIGNMENTS
11/14
Developing New Products & Services
Staying open to new ideas, choosing a top idea Ch. 11 – Bessant & Tidd
11/21
Leadership & Teams
A most important talent
Ch. 9 – Bessant & Tidd
11/28
Creating New Ventures
Class innovation: TBD Ch. 12 – Bessant & Tidd
12/05
Exploiting Knowledge & Intellectual Property
Guest Speaker: TBD Ch. 15 – Bessant & Tidd
12/12
Learning to Manage Innovation Resilience
Taking risks and managing momentum
Reviews on recent articles
(The Why of Innovation)
Ch. 17 – Bessant & Tidd
Article packet
Idea Competition and Final Reflections
*Note: This syllabus and corresponding schedule are subject to change. You will be notified in advance of any changes.