Shana Starr

Orange County, California Area United States

Principal

Advertising / Marketing / PR

With her expertise in crisis communication, Shana has worked with several municipalities and businesses to create communication strategies for negative situations that have occurred. In 95% of these cases, the messaging and headlines were driven by the communication sent out by the LFPR team, proving that offering a strategic comment is the best way to avoid additional negative outcomes in the press. Securing national press is one of Shana’s leading achievements in the PR world. Several companies, from all different industries and sizes, come to a PR firm to help them secure national press as a strategy to increase brand awareness. Shana’s approach, which has been taught to the LFP...