Khetibaadi TV: Sabse Pahle Kisaan... a concept on Agriculture based news & knowledge TV channel in India. The TV channel not only focuses on bringing in new content breaking the boundary of urban consumer based TRP creating a niche for rural marcom based advertising revenue stream while bringing in social centric journalism back into mainstream; it has huge potential for generating knowledge for Indian farmers (kisan), young enterpreneurs etc.

1. Presents….

2. KHETIBAADI TV

3. India’s First
Agriculture TV

4. Khetibaadi TV
Small News
Big Impact

5. KHETIBAADI TV
lcls igys fdlku!

6. … a silent revolution
..is in The Making

7. a newBreed of News
…is Evolving

8. YourKhetibaadi TV
will beRealGreen TV

9. AGRICULTURE, RURAL DEVELOPMENT,
CONSUMER AFFAIRS, AGRI SCIENCE, AGRI
POLITICS, AGRIBUSINESS, FMCGs, MANDI,
MARKET, FASHION, RURAL ENTERTAINMENT,
RURAL SPORTS, ETC.
News
….will Feature

10. AGRI RESEARCH, BIOTECH, NANOTECH, MEDICAL
RESEARCH, AGRI ENGINEERING, SPACE AGRI RESEARCH
Research
….will Feature

11. AGRI FARMS, DAIRY FARMS, POULTRY FARMS, BREEDING
FARMS, HORTICULTURE, SERICULTURE, APICULTURE,
FLORICULTURE, AQUA CULTURE & FARMS ABROAD
Farms
….will Feature

12. SEEDS, FERTILIZERS, PESTICIDES, IRRIGATION, AGRI --
ENGINEERING, FOOD PROCESSING, BANKS, INSURANCE,
FMCG, SMES & BIOTECH
Industry
….will Feature

13. MANDI, COMMODITY EXCHANGE, IMPORTERS, EXPORTERS,
PRODUCERS, FMCG, VYAPAR MANDALS, TENDERS,
ENTERPRENEURS, CONSULTANTS
Business
….will Feature

14. PARTIES, ELECTIONS, UNIONS, LEADERS, PANCHAYATI
RAJ, BILLS & LAWS, SCHEMES, PRICING, BANKING,
INSURANCE
….will Feature
Policies & Politics

15. DISEASES, HOSPITALS, DOCTORS, FITNESS, ALTERNATIVE
MEDICINE, AYURVEDA, HOMEOPATHY, MEDICAL
MYSTERIES, PHARMACY, GOVERNMENT POLICIES, RURAL
HEALTH PROGRAMMES
Health
….will Feature

16. AGRI EDUCATION, AGRICULTURE BASED CAREER, SCHOLARSHIPS,
UNIVERSITIES & AGRI INSTITUTIONS, SCHOOLS & COLLEGES, TALENT,
EDUCATION POLICIES, AGRICULTURE EXTENSION
Education
….will Feature

17. POLLUTION, SOIL CONSERVATION, CLIMATE
CHANGE, FORESTS AND WILDLIFE, LAWS AND
ACTIVISM
Environment
….will Feature

18. FOLK SONGS, MOVIES, FOLK MUSIC, MAGIC,
ACTORS, THEATRES, TALENT HUNT
Entertainment
….will Feature

19. RURAL & AGRI MODELS, CELBS IN FIELDS, TRIBAL
FASHION, FITNESS, FASHION SHOWS, BEAUTY TIPS
Fashion
….will Feature

20. INDIAN, CONTINENTAL, THAI, CHINESE, ITALIAN,
MEXICAN AND RURAL RECIPES ETC
Food
….will Feature

21. RELIGION, TEMPLES, FESTIVALS, MELAS,
ASTROLOGY, NEO FAITH
Faith
….will Feature

22. = The old Barter System may go ‘Live’
= People may buy ‘Live’
= Commodity Exchange would be a great feature
Trade “Live”
….will Feature

23. Khetibaadi viewers can become Rural Reporters by
sending interesting stories of their areas.
Rural Reporter
….will Feature

24. SAVE FARMERS … STOP CORRUPTION!!
Whistleblower
….will Feature

25. KHETIBAADI TV WILL BE THE BEST PLATFORM FOR
RURAL JOB SEEKERS. LARGER PRESENCE OF INDUSTRY
ON KHETIBAADI TV MEANS BIGGER CHANCES OF
GETTING NOTICED.
Jobs
….will Feature

26. Farmers, Government Representatives, Business Owners,
Consumers, Scientists, Domain Experts and other
Stakeholders would feature ‘Live’ on Khetibaadi TV
‘Live’ Shows
….will Feature

27. Khetibaadi TV would be a satellite TV can be
downlink through out the world. ‘Live’ Streaming
of Khetibaadi TV would also be available on
Internet lending another platform to global
viewers.
‘Live’ Streaming
….will Feature

28. * INDIA WIDE NETWORK OF BUREAUS, CORRESPONDENT, REPORTERS & STRINGERS
* BUREAUS IN MAJOR CAPITAL CITIES
* COORDINATION OF NEWS NETWORK FROM DELHI
* PROGRAMME PRODUCTION & STUDIOS IN DELHI
* ACTIVE COLLABORATION OF SCIENTISTS/ SCHOLARS/ DOMAIN EXPERTS
* ACTIVE NEWS GATHERING FROM INDUSTRY/ INSTITUTES
* NEWS GATHERING FROM WHISTLEBLOWERS/ NGOS/ ACTIVISTS
*COVERAGE OF LIVE EVENTS
Khetibaadi News Network
….will Gather News

29. * KHETIBAADI TV- A GREAT MARCOMM PLATFORM
* FIRST PLATFORM IN AGRICULTURE NICHE
* VIEWERS FORM LARGEST CONSUMER BASE
* ADVERTISEMENTS ON KHETIBAADI TV MEANS RURAL EYEBALLS
Promote your Business
….business promotion opportunities

30. Why This Logo?
• Khetibaadi signifies the
importance of farmer, who
is the first entity in
production chain
• Logo Image brings the
farmer community from our
unconscious mind to the
alertness level
• Farming & Rural
Communities would form
the largest audience
thereby will associate with
the logo
• The logo constantly remind
us the key focus area for
policy makers given the low
share of Agriculture in
Indian Economy While the
farming and rural
communities form the
largest political base

31. Lets Join The Mission
India's First Agriculture TV
… germinating

32. Khetibaadi TV: A revolutionary Concept
Mrs. Shweta
(Managing Director)
PinkPetals News & Media Pvt. Ltd.
www.pinkpetals.tv
Mr. Shailesh Kumar
(Founder Director)
PinkPetals News & Media Pvt. Ltd.
www.pinkpetals.tv

33. This presentation is only a Project Proposal and currently exists in
Conceptual Stage only. The presentation is an effort to draw the attention
of investors, professionals, domain experts and other stakeholders
soliciting their active participation in execution of the idea.
The concept, the logo and the name of the project i.e. ‘Khetibaadi TV’ are
intellectual property of the author and should be protected by relevant
laws of the land, intellectual property rights , copy rights and other laws;
However, no legal application or presentation is yet made to protect such
rights. Nevertheless, the concept is released in public domain thereby such
rights should not be infringed.
The viewing or reviewing of the project proposal is discretionary only.
Author: Shailesh Kumar
Disclaimer & Legal Warning

34. Thank You