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2. Disclaimer
This document is being submitted for the purposes of describing 1000 Franchise
qualifications. In order to describe its capabilities, 1000 Franchise has disclosed certain
proprietary and other sensitive information. In consideration of receiving the
disclosures, we request the company to treat this document as confidential material.
The information in this document and any oral presentations made by 1000 Franchise
contains trade secrets and confidential and proprietary information of 1000 Franchise,
the disclosure of which would provide substantial benefit to competitors. As a result,
this proposal document should not be disclosed, used or duplicated–in whole or in
part–for any purpose other than the company valuating 1000 Franchise for the purpose
of awarding a contractor assignment.
If an engagement is awarded to 1000 Franchise, the right of the company to duplicate,
use or disclose the information in this document will be to the extent authorized in the
resulting formal agreement between 1000 Franchise and the Company. If an
engagement is not awarded to 1000 Franchise, this document and any duplicate copy
there of should be returned to 1000 Franchise, or destroyed.

3. Company Profile

4. 1000 Overseas Franchise Pvt. Ltd. offers franchising opportunities to and for Small and
Medium Enterprises, Large Conglomerates, International Brands, Real Estate Sector,
Retail and Service Industry and many more. Our success lies in the mantra of filtering
the most suited investors and mapping them to best potential businesses by a unique
mechanism of careful selection of brands, intellectual profiling of investors and smart
assignment of Key accounts manager to both: brands and investors.
An intense study on the finances, interests, timing, requirements and expectations of
the entrepreneurs through our teams of experts helps us identify and advice on the
businesses most befitting them as per cost margins and geographical limitations.
Likewise a rigorous evaluation of businesses, its cash flows, structure, product
placement and location ensures its viability and franchise readiness. For the new
business segment, our indulgence into consultation, marketing, creating brand value
and placing it carefully against the competition gives it an edge over the others.

5. Core Competencies

6. Website Catalogue Exhibitions

7. Our Services

8. Consulting
Marketing and Lead
Generation
Recruitment of
Franchisees

9. Setting the Perspective

10. • Many international brands have already made foray in India and a host of others are lining up to
commence operations. Some of the leading brands are queuing up to gain entry into India. Most
multinational companies are expected to initially set up their centres in the metro cities in order to
test the product, price and brand acceptance, before moving on to establish in Tier II & III cities.
More
international
companies
entering India
• Apart from new domestic and international potential entrants, the existing brands have also lined up
expansion plans to move beyond the metro cities to tier II & tier III cities.
Expansion into
small cities and
newer locations
• Some of the domestic companies, after having successful and stable operations in India are looking
for joint ventures to make foray into the international market. Apart from the captive market in the
form of Indian expatriates, potential to earn valuable foreign exchange is the driver for most such
forays.
Indian
companies
making
international
forays

11. Franchising Ecosystem in India

12. The rapidly
growing
franchise
industry in
India said to be
the second
largest in the
world -
expected to
grow at an
average rate of
28 per cent
throughout
the next
decade
The Indian
franchise
industry stands
at a staggering
USD 15 billion
mark, and is
expected to
touch USD 34
billion by end
of 2015
The Indian
franchise eco-
system today
comprises of
over 3700
franchisors
supported by
over 1,50,000
franchisees
69 per cent of
the franchisees
in India are in
the age group
of 18 to 35
years and 85
per cent of the
franchises hold
a graduation
or UG/PG
degree – a fast
emerging
trend of young
& professional
entrepreneurs
The fastest
growing and
top performing
sectors in the
Indian
franchise
industry are:
Education,
Health, Beauty
and Wellness,
Food and
Beverages,
Retail
Franchising
and Consumer
Services

13. Project Approach & Methodology

14. Consulting
• Feasibility Concept Research & Review
• Franchise Business Model
• Franchise Operational Procedure & Structuring
• Franchise Legal Structuring
Marketing & Lead Generation
 Designing the Market Strategy Plan based on the roll-out, market intelligence and target
investors
• Implementing the Marketing strategy and reaching various cities through numerous Marketing
media
Recruitment
• Filtering the leads based on various criterions such as investment capability, previous
experience, Entrepreneurial ability, management capability etc.
• Site Selection, site survey and gauging the capability for the business to develop in that
location
The detailed approach and methodology for this project is presented in the following slides.

15. Consulting (Revamping)
Franchise
Business
Model/s
Legal
Structuring &
Documentation
Franchisee
Roll-Out
plan
Financial
Model
Operational
model
Feasibility
Concept
Research
& Review

16. Our Approach for Marketing & Lead Generation
SMS Blast
Email Blast
Exhibitions and shows
across the country every
year.
Advertisements in
magazine of 1000
Franchise
Generates about
1500 hits every day.Emails sent to 100000+
prospective investors.
Multiple SMS sent
to the entire
database.
Lead Generation through
Linkedin, Classified
websites and Google
Adword and facebook.

17. Franchisee Acquisition Process
Information
Letter of interest
signed.
Agreement Process.
Final conversion and
application goes to
operations for
processing.
Basic Information provided to
the all applicants.
Expression of Interest
generated.
Franchisee profile matched &
details validated.
Fortnightly progress sheet is
then submitted .
Lead ManagementMarketing Lead Generation Recruitment
Personal Meetings &
conference call, to be
organized with all
qualified prospects.
Backed by Site
approval and
reference check.
Credit verification of
the applicant.
We establish connect with
business buyers through
various marketing activities
across B2B media in also in
select mass media vehicles.
 Mainline - Print
 Franchise magazine
 Franchise Shows
 Online
 Direct mailing
Evaluation Negotiation

18. Franchisee Acquisition Approach
We design and implement a structured lead management service which includes:
• Generation of leads, due diligence for short listing of investors and identification of
most appropriate candidates;
• Sign up;
• Analysis of each enquiry to ensure they meet the client’s profile;
• Educate the candidate on the business and the franchisee’s role including initial
introduction & fact finding calls with candidates to learn more about them;
• In-depth telephone interview to qualify the candidate. Thorough review of candidates
to assess suitability for the franchising;
• Facilitate meetings with suitable candidates and the client;
• Follow up calls and post meeting feedback supplied to the client.
Our Services for lead management include the following benefits:
• We provide exclusivity by offering this service to selected clients. We limit the number
of clients that we work with to ensure the best possible services are provided.

19. Thank You