SlideShare a Scribd company logo
1 of 16
Facilitating 1 Billion efficient professional
actions per day
TEAM
Nen Atanas Vassil Kosta Ross Stayko
Role:
Previous:
Technology
Architecture
Technology
UI and Workflow
Technology
Platform
Biz. Dev.
East. Europe
Biz. Dev.
West. Europe
Operations
VAS
SENSIKA
WHAT SENSIKA DOES?
AWARENESS
WHAT SENSIKA DOES?
AWARENESS ACTION
WHAT SENSIKA DOES?
AWARENESS ACTION
COLLABORATION
BENEFICIARIES
1 2 3
4 5 6
SALES MARKETING PR
INTERNAL
COMMS
COMPETITIVE
INTELLIGENCE
HR
7 LEGAL 8 RnD
Pharma Energy Telecom Finance FMCG
SAAS BUSINESS MODEL
1 PLATFROM ACCESS
2 SOCIAL DATA
3 PREMIUM CONTENT
4
INTEGRATION & CUSTOMI-
SATION SERVICES
5 VALUE ADDED SERVICES
+
+
+
+
SUBSCRIPTION
FOR 1,2,3 OR
MORE YEARS…
COMPETITION
Specialized, for isolated teams
Collaborative, for the whole company
Specialized, for isolated usage
Collaborative, for the whole company
SENSIKA
POSITIONING
Social networks Free web sources Premium data Internal sources
HOW WE ARE DIFFERENT? – INTEGRATED DATA
• 3.5 MILLION SOURCES
• 3 MAJOR SOCIAL HUBS
• 15 TOP STOCK INDICIES
HOW WE ARE DIFFERENT? – CONTROL OVER ALGORITHMS
INDEXING
LANGUAGE
DETECTION
NER
CATEGORIZATION
SENTIMENT
CALCULATION
DATA
AUGMENTATION
• 20+ LANGUAGES SENTIMENT CALCULATION
• 26 FACET TYPES
EARLY TRACTION
15+ OPPORTUNITIES
THE JOURNEY UP TO NOW
APR 2012
Prototype launch, Pre-investment
SUMMER 2012
Demos to potential clients, Concept
proof, Potential investor meetings
SEP 2012
EUR 25 K acceleration investment taken
JAN 2013
V 1.0 released
JAN 2013
EUR 175 K seed investment taken
FEB 2013
First trials started
APRIL 2013
1ST Beta client
PLANS AHEAD
Q3 2013
Break even: annual revenue EUR 200 K
Q2 2014
Monthly subscription revenue (recurring):
EUR 80 K
Q3/Q4 2014
Business development unit in US
2015
Launch of the Sensika Algorithm
Marketplace
Konstantin Christoff
e-mail: konstantin.christoff@sensika.com
mobile: +359 896 863 500
Pharma Energy Telecom Finance FMCG
THANK YOU!

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Sensika TC 5 min pitch

Editor's Notes

  1. In today’s market, there are massive volumes and variety of data being generated at an alarming speed. It is physiologically impossible for the human brain to process all the available information to find patterns and relationships. Coupled with the diverse nature of the available data, the speed in which business is expected to react and make decisions, and the increasingly limited resources, “gut feel” decisions are no longer acceptable.Today, the most competitive organisations globally use a combination of mathematical techniques and computing power to uncover vital intelligence that exists in the data. This unique combination of technologies empowers business to tap into the wealth of available data to make decisions based on “what they know to be true” rather than “what they believe to be true”.
  2. In today’s market, there are massive volumes and variety of data being generated at an alarming speed. It is physiologically impossible for the human brain to process all the available information to find patterns and relationships. Coupled with the diverse nature of the available data, the speed in which business is expected to react and make decisions, and the increasingly limited resources, “gut feel” decisions are no longer acceptable.Today, the most competitive organisations globally use a combination of mathematical techniques and computing power to uncover vital intelligence that exists in the data. This unique combination of technologies empowers business to tap into the wealth of available data to make decisions based on “what they know to be true” rather than “what they believe to be true”.
  3. Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
  4. Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
  5. Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
  6. One single workspace tailored to the specific information needs of every employeeReal-time delivery and comprehensive display of all relevant insightsImmediate awareness, quick fact understanding and efficient executionEasy and efficient engagement of other colleagues in work-related collaborations Cloud based and accessible through the browser For PCs, Laptops and Tablets alike
  7. Sensika offers flexible subscription packages tailored for the specific needs of every company. The functionality is served from a virtual private cloud with sufficient capacity provisioned to cover the usage and processing requirements of the company.
  8. Complete & Integrated IntelligenceCross-domain fact understandingEfficient comparative analytics
  9. Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
  10. Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data
  11. Immediate awareness – every team member needs to get, understand and use all work-relevant facts from the external environmentSingle access point – one solution to cover all information, analytics and collaboration needs, irrespective of data source or typeCollaboration– swiftly bridge from awareness to execution, easily engage and efficiently work with others around business data