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  1. 1. 12 Steps of film making
  2. 2. Step 1 the ideainspiration for an idea can come from books films or conversations,wherever the idea comes from the producer is the one who decides thatit can be adapted into a film. The director is the one who puts the scenetogether. The writer takes the plot and the characters and makes a goodstory out of it. The writer will then write a treatment , a description ofthe characters and story. The pitch contains all of the information theproducer needs in order to sell the idea
  3. 3. Step 2 development financeThe producer tries to get money to develop a script by using thetreatment and the pitch. The producer approaches film productioncompanies for development money but they projects of their own. Theproducer can offer broadcasts rights in exchange for developmentmoney the producer can also apply to a public funding body such as theUK council the producer can even pitch the film to private investors inhope that they can support them in their project
  4. 4. Step 3 script developmentFirst the writer comes up with a synopsis and the producerand the writer agree or disagree with key events in the film.the writer usually creates a step outline to plan their script.The writers fee is conditional on delivery of the first draft.When the writer and producer are happy the draft gets sentto the financiers When everyone is happy with the script itbecomes a final draft and the writer gets paid. The finalstage of script development is the creation of the salestreatment.
  5. 5. Step 4 packagingThe producer and director must now package the script so it is readyfor financing. One common way to make the project more commercialis to add famous stars to the script. Heads of department carryconsiderable clout with knowledgeable financiers. To turn the film intoa proper business proposition the producer must know how much it willcost to make. Potential investors want to know how the producer plansto raise money and how she plans to pay them back. The producer haspackaged the film into a viable commercial proposition.
  6. 6. Step 5 financingFinanciers can be anywhere in the world. To secure the investment sheneeds to make the film, the producer needs to travel. Productioncompanies and public bodies all invest in films the producers lawyerdraws up contracts to seal the deal. The producer can also raise moneyfrom pre-sales, selling rights to the film before it has been made. Thereare departments of banks that specialise in film finance they invest incommercial products. Most financiers insist that a completion bond is inplace before they agree to invest. Once all the essential funding andinsurance is secured the film gets the “green light” and the producergets drunk.
  7. 7. Step 6 finance developmentOnce all the heads of department are hired, the shooting script iscirculated. The casting director and producer begins the process of theidentifying and casting of the actors. Storyboards are blueprints for thefilm, where every shot is planned in advance. The production designerhow the film will look and hires designers to build each part. Effectshots are planned in much more detail than normal shots and can takemonths to design. The line producer and production manager make upthe key logistic triangle of the production.
  8. 8. Step 7 the shootThis is the key moment in film production shooting begins and fundingis released the camera department is responsible for getting all thefootage that the director and editor need to tell a story once thelighting and sound are set up and hair and make-up have been checkedthe shot can begin. In the midst of all the commotion the actors mustcreate an emotional world and draw the audience into it. Every specialeffect is constructed and must be filmed and must be filmed withminimum risk and injury to cast and crew. Film productions are run withprecision if they fall behind, the financiers may step in.
  9. 9. Step 8 Post-productionAs the processed footage comes in, the editor assembles it into scenesand creates narrative sequence for the film. Once the picture is locked,the sound department works on the audio track laying. Digital effectsare added by specialist effects compositors, and titles and credits areadded in a compositing suite. The final stage of the pictures edit is toadjust the colour and establish the fine aesthetics of the film. Afterpicture lock, the rough sound mix goes to a dubbing theatre where thesound mixer sets the final levels. After the final cut the film reaches fulllock. It is now finished and ready for duplication.
  10. 10. Step 9 Salesto help her sell the film to the distributors, the producer secures theservices of a sales agent. A trailer is made to show busy film buyers themost marketable aspects of the film. The producer and the sales agentcollect everything they will need to sell the film to distributors. Themarket is saturated with films, so the producer must go great lengthsto attract attention for her product. A high profile screening at one ofthe top film festivals can be great for generating “heat” around the film.The producer now has a hot product and can negotiate good deals withdistributors around the world.
  11. 11. Step 10 marketingKnowing the audience is essential, the marketing team runs testscreenings to see how the film is received. The potential audience forthe film is targeted with posters, cinema trailers, TV spots and othermarketing materials. Television, radio, newspaper and magazines can allhelp create positive word-of-mouth about a film. The birth of digitalmedia and the internet has flooded the world with information but hasalso made niche marketing possible. In order to get the film to theaudiences, the distributor must negotiate a deal with the cinemas toscreen it.
  12. 12. Step 11 exhibitionA high-profile, star-studded premiere is used to launch the film to thepublic with an explosion of media coverage. The UK has more than3,500 cinema screens, although not all are British. Distributors supplythe exhibitors with prints of the film, the more screens the film is shownon, the more prints are needed. The exhibitors take their share of thebox office receipts, after which the distributors recoup their marketingcosts. Once the distributors have been paid, the financiers can recovertheir investments, as laid out in the recoupment schedule.
  13. 13. Step 12 Other windows“hospitality” sales for hotel channels and in-flight entertainment canbring in millions in additional revenue. UK audiences spend more onDVDs than on cinema tickets, so success on DVD can compensate forbox office failure. Television is the final source of revenue, rights are soldseparately for pay-tv showings and terrestrial broadcast. Rights forcomputer games and other product licenses can be extremely lucrativesources of additional revenue. Once the film has made a profit, theproducer and key creative people can reap their rewards. The finalincome from a film is never known, distribution continues in perpetuity,and it may even be re released in the future.