Google Certification- Fundamentals of Digital Marketing

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This presentation about Google Tag Manager will help you learn what is Google Tag Manager, benefits of Google Tag Manager, how Google Tag Manager works, and finally a demo on how to get started with Google Tag Manager. Google Tag Manager is a free tool offered by Google that helps every marketer to deploy and track tags on your website. With Google Tag Manager all tags are managed in one place allowing an individual to install tags without manually editing their website code. In short, it is an effective and efficient way to manage our website tracking code with less effort. Below topics are explained in this Google Tag Manager presentation: 1. What is Google Tag Manager? 2. Benefits of Google Tag Manager 3. How Google Tag Manager works 4. How to get started with Google Tag Manager Why learn Digital Marketing? Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace. What skills will you learn from this Digital Marketing course? This course will enable you to: 1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy 2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing 3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more. 4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing 5 Create the right marketing messages tailored to the right audiences Who should take this Digital Marketing course? Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. Any of these roles can benefit from Digital Marketing Specialist training: 1. Marketing Managers 2. Digital Marketing Specialists 3. Marketing or Sales Professionals 4. Management, Engineering, Business, or Communication Graduates 5. Entrepreneurs or Business Owners 6. Marketing Consultant Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training

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This presentation about SEO will explain 7 best SEO tips which can help you to improve your website ranking. This video explains important keyword research tips, on page optimization techniques, strategies to improve your website’s architecture, link building tactics and page speed optimization tricks that anyone can use in order to grow their organic traffic through SEO. If you want your website to rank high on Google, this video is the best choice. Now, let us understand these SEO tips and tricks in detail. Below topics are explained in this "SEO tips and tricks" presentation: 1. Opt for smarter ways to do keyword research 2. Publish high-quality content to get more traffic to your website 3. Analyze your meta tags and URL to improve CTR 4. Add rich snippets to improve your website’s visibility on SERPs 5. Optimize your site structure for a great user experience 6. Improve your page speed and reduce the bounce rate 7. Build quality links and increase the domain authority of your website Why learn Digital Marketing? Businesses and recruiters prefer marketing professionals with genuine knowledge, skills and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace. What skills will you learn from this Digital Marketing course? This course will enable you to: 1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy 2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing 3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more. 4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing 5 Create the right marketing messages tailored to the right audiences 6. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing certifications Learn more at https://www.simplilearn.com/digital-marketing/advanced-online-marketing-certification-training-bundle.

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