2. The masthead is
bold and has no
capital letter so it
seems informal,
along with the arrow
it looks cool and hip.
The arrow is going
forward which could
represent that the
students are going
forward in life and
looking to the future.
The main image of a
yearbook can attract both
the younger and older
audience as they can relate
to a yearbook. People can
think back to when they
were in a year book or want
to be in a yearbook. It also
shows average people just
like the target audience
having fun. The images are
black and white to show it is
in the past and also to look
like a realistic yearbook.
The main subheading
is a rhetorical question
that students are
probably asking
themselves. The colour
is bright and stands out
and follows the colour
scheme.
This small sub heading
is a summary of what
the magazine is about
and is in a fresh font.
In everyone of the article
titles there is one word
coloured which stand out
to the reader and grabs
their attention to that
article, all of these words
relate to a situation they
are in.
The hot is represented with
an image, the colouring of
the word looks like it is
saying ‘Pot’ which could
attract an older audience.
The word hot could
represent that the
magazine is hot and that
the jobs are cool to.
The background image is
faded and you can vaguely
see that there is a crowded
school atmosphere,
however this does not need
to be shown as it is not very
important in contrast to the
other image.
All of the text frames the
main image.
3. The girl on the front cover is
smiling and looks relaxed
which is welcoming. And this
gives the magazine a
positive image.
The masthead is bold and
stands out from the
background. It is eye
catching and links in to the
school motto. The title itself
is the word ‘fly’ encouraging
students to work hard and
aim for the highest.
The background image isn’t
very important and isn’t very
noticeable, however if the
reader does take note of it, it
is a relevant image of what
will be familiar to them, a
school.
This article is something that
the reader can get involved
in, the language is formal yet
some words and opinions
will be shared by the target
audience such as “boring
school uniform”.
The girl is wearing her
uniform so it relates to the
target audience.
The colour of this sub
heading stands out relatively
well in the background and is
in capital letters so it shouts
out to the reader. It also
uses a variety of punctuation
to be more intriguing and is
about a subject that students
will be interested in.
All of the sub headings
frame the main image of the
girl on the cover and have
exclamation marks to make
the magazine more exciting.
This information suggesting
a ‘bargain’ stands out really
well and the text also
contrasts from the
background cover, the free is
bold and grabs the readers
attention.
4. This contents page follows
the previous cover, it does
continue with the colour
scheme and all the colours
contrast well, so they stand
out, however in my opinion
the page looks quite
feminine and this could be
the result of the shade of the
colours used such as the
blue.
The articles that are in blue
appear on the front cover so
that if a reader wants to view
something they saw on the
cover it will be easier to find
without reading all of the
contents.
The masthead is vibrant and
stands out, its not in capital
letters which is informal and
this could appeal to the
target audience so it doesn’t
seem like other boring
school magazines.
The black background is
good as there are a variety
of colours that will stand out
on it as shown, it is also a
colour that ca apply to both
genders.
The numbers are large and
stand out so that it is easy
for the reader to easily find
what page they want.
I don’t really see how the
background is relevant to the
subject of schools or to any
of the articles, an image
probably would have been
better but the colour does
stand out without taking over
the text in front of it.
The layout is logical and
easy to understand.
The text used is clear and
easy to read, the size of the
text is ideal and a modern
font.
5. The image is the front cover
and there isn't much writing
and this is because the
picture says it all. It shows a
child having fun in an
interesting place making the
reader want to buy the
magazine and find out more.
The masthead is a
little boring, in plain
white yet its
sophisticated which
does not necessarily
appeal to the target
audience.
The fact that the image is
outside in nature and shows
people on an adventure
could give the magazine a
exciting adventurous image.
This information is
very small and hard to
read and in a colour
that doesn’t stand out.
It is in a vague blue
box so that the layout
is tidy .
The two people look
happy and
comfortable with
each other, this
represents the
respect between their
student teacher
relationship. They
trust each other and
this could be a
template for the rest
of the school.
‘MGS’ stands for
Manchester Grammar
School showing that the
news is about the school
and also showing what
school the magazine is
for.
Promoting the school.
6. The floral used on the
background suggests a more
feminine approach to the
magazine, it is also irrelevant
to school.
The text used is very
creative and will most
probably suite the female
section of the target
audience, however it is quite
difficult to read and it has
white around the edges
which works in some areas,
but not in others due to white
sections of the background.
The font used here is graffiti
like, this will appeal to the
target audience, it also
stands out on the blue
background. The school
motto encourages students
to work hard.
The font used for the mast
head is more successful
than the use of it on the
articles below because it is
larger and bolder. The font is
fun and informal and in bold
contrasting colours.
The layout of the images
been scattered is quite
effective but the overlapping
leaves some images
covered.
The images used at the top
are of ‘funky’ school shields
which relates to the school
theme but in a less formal
way.
The images show students
experiencing school life and
they look like they are having
fun, happy and welcoming
which encourages the reader
to choose this magazine.
And some images are
relevant to the articles.
The ‘411’ in the
background suggest the
latest information and this
will appeal to the target
audience of gossipy
teenagers.
7. The writing is very small and
hard to read. It does
however follow the colour
scheme.
The images tell the reader
what the articles are about
so it easy for they to find the
page they want if they are
attracted to the images.
The colours and images
follow on from the front
cover.
The layout of articles
and stories is very
logical. They are
separated into groups
of careers, fashion,
sports etc which is
things that students
and pupils will be very
interested in.
The images are positive and
often inspirational, they have
a good use of colour and
have people looking happy
and energetic.
The masthead I bold and
plain in a black which
contrasts from the white
background and stands out,
The colours
used are quite
stylish and
don’t suggest
one particular
gender.
Technology will
appeal to the target
audience.
The layout
is casual
and relaxed
giving an
informal
atmosphere
by using
slanted
images etc.
This man has sunglasses and
a large necklace that could be
associated with as ‘bling’ which
implies a glamorous lifestyle
which will interest the target
audience.
