1. Sarah LaBonté
T: 917-447-6771
E: sarahlabonte@live.com
CONCERT AND SPECIAL EVENT CREDITS
GALLERY EVENTS
Conan O’Brien: Week in New York - COCO MoCA Pop-Up Fan Art Gallery – 75,00 impressions
Art Gotham Monthly Art Show – Art Gallery Open House & Auction – 1500 impressions - $20k in sales
CHILDREN AND FAMILY BRAND LAUNCHES
GoGo Squeez Back To School Campaign – Product launch 2013 – 200,000 impressions
Soneyfield Organic Food Super Hero Tour 2013 – Educational and Product sharing tour – 300,000 impressions
Stonyfield Organic / NY Mets Family Day Events – Public Relations Game Events on the field – 2M+ impressions
Stonyfield Organic Know-Your-Food Tour 2012 – Eductional and product sharing tour– 300,000 impressions
Cirque de Soliel Wintuk – Event promotion, give-away and sweepstakes 2011 – 200,000 impressions
ADULT BRAND LAUNCHES
Microsoft OS8 – Product launch 2014 – 600,000 impressions
Cooking Channels Frozen Treat Tour – New York Market program launches 2013 – 600,000 impressions
Nissan LEAF Breath Easy Tour – Boston Marathon Paee Car placement tour 2012 – 1.2 Million impressions
Advil Tour – Give-away and interactive station 2010 - 125,000 impressions
Degree/Eureka/Guitar Hero – New product and show sampling and interactive launch 2011 – 50,000 impressions
Oscar Meyer Delli Creations/Ugly Betty – Celebrity autograph signing (Televised event) 2010 – 800,000 impressions
DELL – 6 Market syncronised event with satelite time-lapse photography and give-aways 2013 – 1.2M impressions
NATIONAL TOURS
AARP – Road Show Tour – Celebrity elements, sampling, sponsor attendance 2012 & 2013 – 1.5M impressions
Cooking Channels - Frozen Treat Tour – National tour for show program launches 2013 – 600,000 impressions
ODWALLA National Tour – Guerrilla give-away and product awareness campaign 2012 – 200,000 impressions
FUND-RAISER and AWARDS
O! Oprah’s Live Your Best Life Extravaganza – Taping, Meet n’ Greet , gala, walk-a-thon and sponsor events 2010
TJ Martell Charity Fund Raiser – Benefit Concert, Silent Auction and Gala – Raised 2.2 Million in one night, 2006
Commerce Bank/Visa/Pirates of the Carribean Scavanger Hunt – Private Awards Event – Awarded 1 M in one night
RUN/WALK MARATHONS
Sloan Kettering Cycle for Survival – Fund-raiser for Cancer Research 2012
Susan G. Komen Race for a Cure – Fund-raiser and public advocacy campaign for breast cancer 2011 & 2012
MS Foundation presents MS Bike Ride - Public Relations and fundr-raiser for MS Association 2011 and 2012
PARADES
MACY’S Thanksgiving Day Parade – Public relations element for the Victims of Hurricane Sandy 2013
YANKEES Ticker Tape Parade – Public relations event post World Series 2004
(cont.)
2. CONCERT AND SPECIAL EVENT CREDITS
TV
ABSOLUT and LX TV presents America’s Top Bartender - Scouting, Audition and Reality TV Series, 2009
AMC presents The Walking Dead – Series Launch 2010
UP-FRONTS
TBS Up-Front Ad week event – Millennium Theater - Multi media program reveal, 2012
SyFy Up-Front Ad week event – Spiderman The Musical - Celebrity Interaction and Celebrity Speakers, 2012
INTERNATIONAL SUMMITS
KAIROS Society –World Summit –NYSE 100 and KAIROS Society Conference and Gala, 2011 and 2012
CELEBRITY EVENTS
Michael Douglas’50th Birthday Party - Hosted by: Catherine Zeta-Jones, 2001
Derek Jeter’s 24th Birthday Party, 2000
YANKEES World Series Event at Gracey Mansion with Mayor Gulianni, 1999
WEDDINGS
Lair/Ralston – Barn Wedding, 2014
Lifson/Alyurov – Destination Wedding, 2008
Goldstein/Schiavo – National Museum of Fine Arts – Celebrity and Sociality Gala, 2004
FESTIVALS
GENDER BENDER – Teacher training, tutorial and interactive learning environment for radical inclusion, 2015
BABBLE – Big Apple Balboa, Blues and Lindy Exchange – International Dance-A-Thon and competition, 2012-2015
Alternative Blues Pacific North West Recess – Dance-A-Thon, DJ concerts and classes, 2012-2015
Blues MASSIVE – International Dance-A-Thon, classes, large-scale art projects and live music concert, 2012-2015
DJ Experiment – Dance-A-Thon, live music festival and community building activities, 2014
BLUES MUSE - International Dance-A-Thon, classes, competition and live music concert, 2010 – 2014