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Ellie goulding brand deck ppt

Brand Deck that I put together Fall 2015 in Marketing of Recordings for the artist Ellie Goulding.

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Ellie goulding brand deck ppt

  1. 1. “The U.K. singer is gaining momentum, and with a stage show like this, there's plenty of reason to root for her to reach true stardom.” -Billboard “Goulding’s just edgy enough to be beloved by the EDM crowd, and just mainstream enough to make Top 40 fans feel cool.” -Entertainment Weekly
  2. 2. “ON MY MIND” VIDEOS “BURN”
  3. 3. CATEGORIES APPAREL SPORTING GOODS BEAUTY TECHNOLOGY FOOTWEAR INTERNATIONAL FASHIONABLE FREE SPIRIT MODERN EDGY BEAUTIFUL ATHLETIC QUIRKY STRONG CHARACTERISTICS
  4. 4. AWARDS • 2015 - MTV EUROPE MUSIC AWARDS - BEST SONG & BEST FEMALE PENDING • 2015 - GLAMOUR AWARDS - COINTREAU SOLO ARTIST • 2014 - BRIT AWARDS - BEST FEMALE SOLO ARTIST • 2014 & 2015 - VEVO CERTIFIED AWARDS FOR 100,000,000 VIDEO PLAYS FOR “LOVE ME LIKE YOU DO,” “OUTSIDE,” “LIGHTS,” “BURN,” & “I NEED YOUR LOVE” • 2014 - JIMMIE AWARDS - BEST FEMALE INTERNATIONAL • 2013 - COSMOPOLITAN ULTIMATE WOMEN OF THE YEAR AWARDS - ULTIMATE MUSIC STAR • 2013 - Q AWARDS - BEST SOLO ARTIST • 2011 - GLAMOUR AWARDS - PANDORA BREAKTHROUGH ARTIST • 2010 - BRIT AWARD - CRITIC’S CHOICE • BBC SOUND OF 2010 RECIPIENT
  5. 5. REFERENCESCantor, Brian. "The Weeknd's "Earned It" Tops 1.5M Sales; Ellie Goulding's "Love Me Like You Do" Nears 2M." Headline Planet. 2 May 2015. http://headlineplanet.com/home/2015/05/02/the-weeknds-earned- it-tops-1-5m-sales-ellie-gouldings-love-me-like-you-do-nears-2m/. 22 Oct. 2015. Copsey, Rob. "Official Biggest Selling Albums of the Decade so Far Revealed." Official Biggest Selling Albums of the Decade so Far Revealed. 9 June 2015. http://www.officialcharts.com/chart- news/official-biggest-selling-albums-of-the-decade-so-far- revealed__9787/. 22 Oct. 2015. "Ellie Goulding Awards." Ace Showbiz. Ace Showbiz. http://www.aceshowbiz.com/celebrity/ellie_goulding/awards.html. 22 Oct. 2015. “Next Big Sound - Analytics and Insights for the Music Industry." Next Big Sound - Analytics and Insights for the Music Industry. Next Big Sound, 22 Oct. 2015. https://www.nextbigsound.com/profile/4896. 22 Oct. 2015. "RIAA - Gold & Platinum Searchable Database - October 21, 2015." Http://www.riaa.com. Recording Industry Association of America, 13 July 2015. http://www.riaa.com/goldandplatinumdata.php?content_selector=g old-platinum-searchable-database. 22 Oct. 2015. "USA - Ellie Goulding." Ellie Goulding. http://www.elliegoulding.com/. 22 Oct. 2015. “YTD MARKETSHARE AT THE SEVEN-MONTH MARK." Hits Daily Double. 31 July 2015. https://web.archive.org/web/20150801063634/http://hitsdailydoubl e.com/news&id=297039. 22 Oct. 2015

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