Centerfold is an online platform for artists to generate revenue off of their own creative visual content.

1. Promoting art and creativity by funding those who create.

2. Two of the most prolific artists in history; both
lived and died in poverty.
Van Gogh Rembrandt

3. Average wage in Canada: $49, 400
Average artist wage: $27, 600 [39% less]
Source:Analysis by Hills Strategies Research based
on a 2011 National Household Survey data request.
92% of artists work part-time
and have much lower earnings.
ARTISTS STURGGLE TO EARN LIVEABLE WAGES

4. WHY?
Only a few artists break
through.
Artists don’t know what
types of art buyers want
to purchase.
Other than buying an
artist’s work, there are
few ways to tangibly
support them.
INDUSTRY DISCONNECT BOTTLE-NECK LIMITED SUPPORT

5. EVERY PROBLEM HAS A SOLUTION

6. BRIDGES THE GAP CREATES WEALTHEXPANDS HORIZONS
An online art gallery that:
Metrics inform artists on
what art people are
buying.
A portion of revenue is
distributed back to artists
based on unique voting
system.
Artists can reach a
global supportive
community

7. ARTIST WEALTH
CREATION (AWC)
Portion of revenueVotes an artist receives
Total votes cast by patrons
x =
Artist Winnings
1. Patrons vote for their favourite artworks.
2. Calculate the percentage of votes each artist receives.
3. Pay each artist that percentage of our revenue allocated to AWC.

8. AWC IN ACTION
$6500+ paid to artists
60+ artists featured
2700+ votes cast

9. MARKET SIZE
136% growth expected over next 4
years.
Global Online Art Market
0
2
4
6
8
10
12
2013 2014 2015 2016E 2020E
Online Art Market Worth (Billion USD)
Source:The Hiscox Online ArtTrade Report2016
ArtTactic (April 2016)
2016: 4.10 billion USD.
2020: 9.58 billion USD.

10. BUSINESS MODEL
SUBSCRIPTIONS
FREE BASE ADVANCED
$2.99/MO $5.99/MO$0/MO
15% COMMISSION ON
ONLINE AND OFFLINE
ART SALES
PROMOTED POSTS
TO INCREASE
ARTWORK VISIBILITY

11. COMPETITIVE ADVANTAGES
USER RATING SYSTEM AWC
BRAND IMAGE & IDENTITYFINANCING
METRICS
Reputation based feedback to
ensure high customer satisfaction.
1st to implement votes for cash system
to provide greater offering to subscribers
Altruistic brand identity.
1st to quantify art buyer’s taste
and purchasing behaviour.
1st to provide financing options
to make art easier to buy.

12. TEAM
Nadim El-Asmar
Business Strategy
Adam Rutledge
Creative Direction & PR
Brittne Potter
Marketing
Sandro Papais
Operations & Finance

13. PRESS

14. MENTORS
Jon-Erik Dillon
Co-Founder & CMO
RealTerm Energy
Patrick Vespa
Entreneurship Consultant
Enlighten Consulting
Services
Nathalie Le Prohon
Board of Directors
ALITHYA, BlackRock
Metals, 5N Plus
Inc.
Yan Cordeau
Co-founder, Art
Director
LNDMRK, MURAL

15. Promoting art and creativity by funding those who create.
Nadim El-Asmar
nadim @ centerfold.gallery
(514) 591 - 1870