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Ch3 understanding marketing (1)

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The Value Framework Chapter 3: Understanding Marketing as Creating, Communicating, and Delivering Value
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Constituents of the Value Framework Chapter 3: Understanding Marketing as Creating, Communicating, and Delivering Value
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[object Object],[object Object],Constituents of the Value Framework Co-Creation of Value Along with Customers Chapter 3: Understanding Marketing as Creating, Communicating, and Delivering Value
[object Object],[object Object],[object Object],Chapter 3: Understanding Marketing as Creating, Communicating, and Delivering Value Co-Creation of Value Along with Customers

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Ch3 understanding marketing (1)

  • 1.
  • 2. The Value Framework Chapter 3: Understanding Marketing as Creating, Communicating, and Delivering Value
  • 3.
  • 4. Constituents of the Value Framework Chapter 3: Understanding Marketing as Creating, Communicating, and Delivering Value
  • 5.
  • 6.
  • 7.

Editor's Notes

  1. J. K. Sharma