1. BUS 620 Week 3 DQ 2 Marketing Segmentation
http://www.homeworkmye.com/product/bus-620-week-3-dq-2-marketing-segmentation
Marketing Segmentation. What are the different levels of market segmentation?
Synthesize the segmentation strategies that manufacturers of personal computers
should implement to attract both the Gen Y and baby boomer generation to
increase their purchases of computers. Are there some examples of companies that
have already done a good job of marketing across generations? Respond to at
least two of your fellow students.