mediaa

1. Genre:
Indie Rock
R e b e c c a H o r t o n
Low budget production – Indie artists ae
usually small and unknown resulting in
them not being signed to major labels.
The smaller a record label is, the smaller
the budget they have to create the music
video.
Performance-based – A stereotypical
indie music video is very simplistic,
easy to understand (sometimes due
to budget) and commonly consists
of the artist[s] performing on a
stage/platform whilst playing their
musical instruments.
Narrative-based – Although indie rock
music videos contain a mostly
performance-based perspective, it is
common for them to contain a small
aspect of narrative.This helps the artist[s]
portray the message of the song.
Lighting/colours – Low-key
lighting is usually used in indie
rock music videos in order to
create a sense of mystery –
pulling the audience into the
song and video itself.The
colours are usually sepia and
warm toned, which creates this
idea of nostalgia and tradition
as all indie music videos have
similarities between them.
Male dominated – Indie rock
bands/artists stereotypically contain
all-male members or more males
than females.Also, in indie rock
music videos female characters are
rarely present.
Arctic Monkeys – I Bet ThatYou
Look Good On The Dancefloor
The Fratelli's – Climbing Up The
Backstairs
Vampire Weekend – A-Punk