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Quant Practice for Job Recruitment
Arithmetic Section [511]
1. Percentage (106 Ps)
2. Interest (12 Ps)
3. Profit Loss (49 Ps)
4. Work Problem (42 Ps)
5. Mixture Problem (17 Ps)
6. Ratio & Proportion (49 Ps)
7. Speed, Time & Distance (58 Ps)
8. Numbers (300 Ps)
a) Number Characteristics
(Ch 1) [37 Ps ]
b) Basic Operations and
Divisibility Rules (Ch 2) [23]
c) LCM & HCF (Ch 3,4,5) [16 Ps]
d) Fractions and Decimals
Chapter [6,7] [59 Ps]
e) Number [Ch 13] [162 Ps]
Geometry Section (324 Ps)
1. Angles & Triangles
Ex 1.1 [28 Ps]
Ex 1.2 [83 Ps]
2. Quadrilaterals & Polygon
Ex 2.1 [20 Ps]
Ex 2.2 [39 Ps]
3. Circle
Ex 3.1 [23 Ps]
Ex 3.2 [20 Ps]
Ex 3.3 [32 Ps]
4. Solid Geometry
Ex 4.1 [12 Ps]
Ex 4.2 [07 Ps]
5. Coordinate Geometry
Ex 5.1 [15 Ps]
Ex 5.2 [9 Ps]
6. Mixed Problems
Ex 6.0 [36 Ps]
Arithmetic Section
09. Average
Ch 11 [34 Ps]
10. Age
Ch 12 [23 Ps]
11. Set CH – 21 [17 Ps]
12. Permutation and
Combination CH-23
[20 Ps]
Routine for Everyday Preparation
2 Months Schedule
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
Verbal and Analytical Aptitude for Job
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
Google Analytics Courses Excel For Business Courses
Digital Product Management Courses
Google Ads and Ad Manager Courses
Skill Shop
Coursera
Coursera
GAA
Google Analytics: Beginner Google Analytics
Academy
Unit 3: Basic Reports
Lesson 1: Audience reports
Lesson 2: Acquisition Reports
Lesson 3: Behavior Reports
Unit 4: Basic Campaign and Conversion Tracking
Lesson 1: How to measure Customer Campaigns
Lesson 2: Tracking Campaigns with the URL Builder
Lesson 3: Use Goals to Measure business objectives
Lesson 4: How o measure Google ads Campaigns
Lesson 5: Course review and next steps.
Unit 1: Introducing Google Analytics
Lesson 1: Why digital analytics?
Lesson 2: How Google Analytics Works
Lesson 3: Google Analytics Setup
Lesson 4: How to set up views with filters
Unit 2: The Google Analytics Interface
Lesson 1: Navigating Google Analytics
Lesson 2: Understanding Overview reports
Lesson 3: Understanding full reports
Lesson 4: How to reports
Lesson 5: How to set up dash boards and shortcuts
Advanced Google Analytics Google Analytics
Academy
Unit 1: Data Collection and Processing
Lesson 1: Google Analytics Data Collection
Lesson 2: Categorizing into users and sessions
Lesson 3: Applying configuration settings
Lesson 4: Storing data and generating reports
Lesson 5: Creating a measurement plan
Unit 3: Advance Analysis Tools and
Techniques
Lesson 1: Segment data for Insight
Lesson 2: Analyze data by Channel
Lesson 3: Analyze data by Audience
Lesson 4: Analyze data with Custom Reports
Unit 2: Setting Up Data Collection and Configuration
Lesson 1: Organize your Analytics account
Lesson 2: Set up advanced filters on views
Lesson 3: Create your own Custom Dimension
Lesson 4: Create your own Custom Metrics
Lesson 5: Understand user behavior with Event Tracking
Unit 4: Advance Marketing Tools
Lesson 1: Introduction to Remarketing
Lesson 2: Better Targeting with Dynamic Remarketing
Lesson 3: Course Summary
Google Analytics for Power Users Google Analytics
Academy
Unit 1: Introducing Google Analytics
Lesson 1: Why digital analytics?
Lesson 2: How Google Analytics Works
Lesson 3: Google Analytics Setup
Lesson 4: How to set up views with filters
Unit 2: The Google Analytics Interface
Lesson 1: Navigating Google Analytics
Lesson 2: Understanding Overview reports
Lesson 3: Understanding full reports
Lesson 4: How to reports
Lesson 5: How to set up dash boards and shortcuts
Unit 3: Basic Reports
Lesson 1: Audience reports
Lesson 2: Acquisition Reports
Lesson 3: Behavior Reports
Unit 4: Basic Campaign and Conversion Tracking
Lesson 1: How to measure Customer Campaigns
Lesson 2: Tracking Campaigns with the URL Builder
Lesson 3: Use Goals to Measure business objectives
Lesson 4: How o measure Google ads Campaigns
Lesson 5: Course review and next steps.
Getting Started with
Google Analytics 360
Google Analytics
Academy
Unit 1: Introducing Google Analytics
Lesson 1: Why digital analytics?
Lesson 2: How Google Analytics Works
Lesson 3: Google Analytics Setup
Lesson 4: How to set up views with filters
Unit 2: The Google Analytics Interface
Lesson 1: Navigating Google Analytics
Lesson 2: Understanding Overview reports
Lesson 3: Understanding full reports
Lesson 4: How to reports
Lesson 5: How to set up dash boards and shortcuts
Unit 3: Basic Reports
Lesson 1: Audience reports
Lesson 2: Acquisition Reports
Lesson 3: Behavior Reports
Unit 4: Basic Campaign and Conversion Tracking
Lesson 1: How to measure Customer Campaigns
Lesson 2: Tracking Campaigns with the URL Builder
Lesson 3: Use Goals to Measure business objectives
Lesson 4: How o measure Google ads Campaigns
Lesson 5: Course review and next steps.
Google Analytics 4.0 Google Analytics
Academy
Unit 1: Introducing Google Analytics
Lesson 1: Why digital analytics?
Lesson 2: How Google Analytics Works
Lesson 3: Google Analytics Setup
Lesson 4: How to set up views with filters
Unit 2: The Google Analytics Interface
Lesson 1: Navigating Google Analytics
Lesson 2: Understanding Overview reports
Lesson 3: Understanding full reports
Lesson 4: How to reports
Lesson 5: How to set up dash boards and shortcuts
Unit 3: Basic Reports
Lesson 1: Audience reports
Lesson 2: Acquisition Reports
Lesson 3: Behavior Reports
Unit 4: Basic Campaign and Conversion Tracking
Lesson 1: How to measure Customer Campaigns
Lesson 2: Tracking Campaigns with the URL Builder
Lesson 3: Use Goals to Measure business objectives
Lesson 4: How o measure Google ads Campaigns
Lesson 5: Course review and next steps.
Introduction to
Data Studio
Google Analytics
Academy
Unit 1: Introducing Google Analytics
Lesson 1: Why digital analytics?
Lesson 2: How Google Analytics Works
Lesson 3: Google Analytics Setup
Lesson 4: How to set up views with filters
Unit 2: The Google Analytics Interface
Lesson 1: Navigating Google Analytics
Lesson 2: Understanding Overview reports
Lesson 3: Understanding full reports
Lesson 4: How to reports
Lesson 5: How to set up dash boards and shortcuts
Unit 3: Basic Reports
Lesson 1: Audience reports
Lesson 2: Acquisition Reports
Lesson 3: Behavior Reports
Unit 4: Basic Campaign and Conversion Tracking
Lesson 1: How to measure Customer Campaigns
Lesson 2: Tracking Campaigns with the URL Builder
Lesson 3: Use Goals to Measure business objectives
Lesson 4: How o measure Google ads Campaigns
Lesson 5: Course review and next steps.
Google Tag Manager
Fundamentals
Google Analytics
Academy
Unit 1: Introducing Google Analytics
Lesson 1: Why digital analytics?
Lesson 2: How Google Analytics Works
Lesson 3: Google Analytics Setup
Lesson 4: How to set up views with filters
Unit 2: The Google Analytics Interface
Lesson 1: Navigating Google Analytics
Lesson 2: Understanding Overview reports
Lesson 3: Understanding full reports
Lesson 4: How to reports
Lesson 5: How to set up dash boards and shortcuts
Unit 3: Basic Reports
Lesson 1: Audience reports
Lesson 2: Acquisition Reports
Lesson 3: Behavior Reports
Unit 4: Basic Campaign and Conversion Tracking
Lesson 1: How to measure Customer Campaigns
Lesson 2: Tracking Campaigns with the URL Builder
Lesson 3: Use Goals to Measure business objectives
Lesson 4: How o measure Google ads Campaigns
Lesson 5: Course review and next steps.
Social Media Marketing HubSpot Academy
Inbound Marketing
A
Inbound Marketing
Fundamentals
1. Why should you invest in
inbound marketing
2. What Inbound Marketing
looks like in Practice
3. Your Inbound Marketing
Toolkit
B
Getting to Know your Customers
1. What is a Buyer Persona
2. Conducting Buyer Persona
Interviews
3. Make my Persona Tool
C
Creating Content for Buyer’s Journey
1. How to Define your Buyer’s Journey
2. How to Brainstorm Content for your
Buyer’s Journey
3. How to create content that drives
action
4. How to streamline your content
creation process
D
Developing a Content Distribution Strategy
1. Evaluating your distribution channels
2. How to set a content distribution goal
3. What’s an example of an effective content distribution goal
4. How to identify your audiences Preferred Channels
5. How to test a New Marketing Channel
6. Worksheet: Developing a Content Distribution Strategy
E
Understanding Behavioral Marketing
and Customer Segmentation
1. The Importance of Behavioral
Marketing and Cus. Segmentation
2. Behavioral Marketing and Customer
Segmentation Fundamentals
3. BM and CS: An Interview with Home
Trust Bank
Social Media Marketing HubSpot Academy
Inbound Marketing
F
Maximizing ROI with Marketing Attribution
and Experimentation
1. The Role Attribution can play in your
Marketing
2. Find the Attribution Model that Fits your
Needs
3. Getting Proactive with your Marketing
Data
4. Building Effective Experiments for Your
Audience
H
Utilizing Marketing automation and Artificial
Intelligence
1. Why use Marketing Automation and
Artificial Intelligence in inbound
Marketing
2. MA and AI: What to prioritize in Internal
Processes
3. MA and AI: What to prioritize in
Customer Facing Processes
Social Media Marketing
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
HubSpot Academy
Inbound Marketing
Optimization
Social Media Marketing HubSpot Academy
Digital Marketing
A
Digital Marketing Fundamentals
1. What is Digital Marketing
2. A closer look at Digital
Marketing Channels
3. Implementing your Digital
Marketing Strategies
B
Building a Content Creation
Framework
1. Why does your business
need a CCF
2. How to Build a CCF
3. How can you improve your
content creation process
4. Resource determination for a
Content Creation Framework
5. Free CRM and Sales tools in
action
C
How to Find the SEO Strategy that fits
your Business
1. How do Search Engines rank your
content
2. Which SEO approach fits your
business
3. How to Measure your Website’s
SEO authority
4. Your SEO Authority Audit Workbook
D
Improving Website Performance
1. The Importance of Website
Performance
2. Reducing Page Size and Increasing
Load Speed
3. Optimizing your Web Page Elements
4. Limiting HTTP Requests and
Maximizing Page Caching
E
Creating Quality Blog Content Your
Audience Loves to Read and Share
1. Why Blog Post structure matters
2. How to choose a topic and title for a
Blog Post
3. Write a working title for your next
Blog Post
4. How to create and structure a Blog
Post
5. How to optimize a Blog Post
6. How to create a Pop-Up form in
HubSpot
7. Some effective blog writing tips
Social Media Marketing HubSpot Academy
Digital Marketing
F
How to Create a Successful Video Marketing
Strategy
1. Why should you create engaging videos
2. How to use video throughout the
inbound methodology
3. What’s the last marketing video you
remember watching?
4. Tips for getting started with Video
Marketing
I
Creating a High Performing Email
1. Why focus on high performing
email
2. How do you create a high
performing email?
3. What’s a successful layout for
high performing email
4. What do high performing email
look like
H
Introduction to Paid Search Advertising
1. The Advantages of Paid Search
Advertising
2. Exploring Keyword Research and Match
Type
3. How to Create Remarkable Digital Ads for
Paid Search
4. Organizing your Account Structure
G
Developing a Social Media
Strategy
1. Why you need a social
promotion strategy
2. The Social Media Channels
3. Building the Foundation for
Success – Setting Social Medial
Goals
4. Structuring your Social Media
Team for Now and the Future
5. Developing a Budget and
Garnering Executive Buy-In
Social Media Marketing
A
Setting the Foundation for
Digital Advertising Strategy
1. Ads are Content
2. How organic and paid
work together
HubSpot Academy
Digital Advertising
B
Getting Started with
Journey Based Advertising
1. Unpacking the Evolution
of Modern Ad
2. What is Journey Based
Advertising
3. Adapting Journey Based
Advertising for Search &
Social
C
How to Strategize and Plan Your Paid
Media campaigns
1. Understanding your target audience
2. Identifying your goals and objectives
3. Determining your paid media
budget
4. Manual Bidding vs Automated
bidding
5. How to optimize your paid media
D
How to use Targeted Advertising
1. What are ad targeting strategies
2. Understanding Demographic
Targeting
3. Understanding Behavioral Targeting
4. Understanding Contextual Targeting
E
Mastering the Art of Ad Copy, Creative
and Conversion
1. Communicating the value of your Offer
through Copywriting
2. Designing Your Ad Creative
3. Optimizing your Conversion Path
F
Introduction to Social Media Advertising
1. The Advantages of Social Media
Advertising
2. Exploring the Social Media Advertising
Platforms
3. “How to create remarkable Digital Ads
for Social Media”
4. Advertising in Social Media
Social Media Marketing HubSpot Academy
Digital Advertising
G
Introduction to Paid Search Advertising
1. The Advantages of Paid Search
Advertising
2. Exploring Keyword Research and
Match Type
3. How to Create Remarkable Digital
Ads for Paid Search
4. Organizing your Account Structure
H
Advanced Google Ads Strategies
1. Customizing your Ads with Ad
Extensions
2. Tips for Google Auction
I
What is Programmatic Advertising and
How Does it work
1. The Advantages of Programmatic
Advertising
2. Programmatic Advertising Explained
3. Exploring Programmatic Advertising
Channels
J
How to Monitor and Report on Ad
Performance
1. Understanding Ad Tracking
2. Running Experiments to Improve Ad
Performance
3. Exploring Attribution Reporting
4. Calculating Return on Ad Spend
Social Media Marketing
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
HubSpot Academy
Content Marketing
Social Media Marketing
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
HubSpot Academy
Search Engine Optimization
Social Media Marketing
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
HubSpot Academy
Contextual Marketing
Social Media Marketing
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
HubSpot Academy
Social Media Marketing
Social Media Marketing
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
HubSpot Academy
Growth Driven Design
Social Media Marketing
Arithmetic Section
1. Percentage
2. Interest
3. Profit Loss
4. Work Problem
5. Mixture Problem
6. Ratio & Proportion
7. Speed, Time & Distance
8. Numbers (LCM, HCF)
9. Average
10. Age
Algebra Section
1. Inequalities
Geometry Section
HubSpot Academy
Revenue Operations

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My Plan

  • 1. Quant Practice for Job Recruitment Arithmetic Section [511] 1. Percentage (106 Ps) 2. Interest (12 Ps) 3. Profit Loss (49 Ps) 4. Work Problem (42 Ps) 5. Mixture Problem (17 Ps) 6. Ratio & Proportion (49 Ps) 7. Speed, Time & Distance (58 Ps) 8. Numbers (300 Ps) a) Number Characteristics (Ch 1) [37 Ps ] b) Basic Operations and Divisibility Rules (Ch 2) [23] c) LCM & HCF (Ch 3,4,5) [16 Ps] d) Fractions and Decimals Chapter [6,7] [59 Ps] e) Number [Ch 13] [162 Ps] Geometry Section (324 Ps) 1. Angles & Triangles Ex 1.1 [28 Ps] Ex 1.2 [83 Ps] 2. Quadrilaterals & Polygon Ex 2.1 [20 Ps] Ex 2.2 [39 Ps] 3. Circle Ex 3.1 [23 Ps] Ex 3.2 [20 Ps] Ex 3.3 [32 Ps] 4. Solid Geometry Ex 4.1 [12 Ps] Ex 4.2 [07 Ps] 5. Coordinate Geometry Ex 5.1 [15 Ps] Ex 5.2 [9 Ps] 6. Mixed Problems Ex 6.0 [36 Ps] Arithmetic Section 09. Average Ch 11 [34 Ps] 10. Age Ch 12 [23 Ps] 11. Set CH – 21 [17 Ps] 12. Permutation and Combination CH-23 [20 Ps]
  • 2. Routine for Everyday Preparation 2 Months Schedule Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section
  • 3. Verbal and Analytical Aptitude for Job Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section
  • 4. Google Analytics Courses Excel For Business Courses Digital Product Management Courses Google Ads and Ad Manager Courses Skill Shop Coursera Coursera GAA
  • 5. Google Analytics: Beginner Google Analytics Academy Unit 3: Basic Reports Lesson 1: Audience reports Lesson 2: Acquisition Reports Lesson 3: Behavior Reports Unit 4: Basic Campaign and Conversion Tracking Lesson 1: How to measure Customer Campaigns Lesson 2: Tracking Campaigns with the URL Builder Lesson 3: Use Goals to Measure business objectives Lesson 4: How o measure Google ads Campaigns Lesson 5: Course review and next steps. Unit 1: Introducing Google Analytics Lesson 1: Why digital analytics? Lesson 2: How Google Analytics Works Lesson 3: Google Analytics Setup Lesson 4: How to set up views with filters Unit 2: The Google Analytics Interface Lesson 1: Navigating Google Analytics Lesson 2: Understanding Overview reports Lesson 3: Understanding full reports Lesson 4: How to reports Lesson 5: How to set up dash boards and shortcuts
  • 6. Advanced Google Analytics Google Analytics Academy Unit 1: Data Collection and Processing Lesson 1: Google Analytics Data Collection Lesson 2: Categorizing into users and sessions Lesson 3: Applying configuration settings Lesson 4: Storing data and generating reports Lesson 5: Creating a measurement plan Unit 3: Advance Analysis Tools and Techniques Lesson 1: Segment data for Insight Lesson 2: Analyze data by Channel Lesson 3: Analyze data by Audience Lesson 4: Analyze data with Custom Reports Unit 2: Setting Up Data Collection and Configuration Lesson 1: Organize your Analytics account Lesson 2: Set up advanced filters on views Lesson 3: Create your own Custom Dimension Lesson 4: Create your own Custom Metrics Lesson 5: Understand user behavior with Event Tracking Unit 4: Advance Marketing Tools Lesson 1: Introduction to Remarketing Lesson 2: Better Targeting with Dynamic Remarketing Lesson 3: Course Summary
  • 7. Google Analytics for Power Users Google Analytics Academy Unit 1: Introducing Google Analytics Lesson 1: Why digital analytics? Lesson 2: How Google Analytics Works Lesson 3: Google Analytics Setup Lesson 4: How to set up views with filters Unit 2: The Google Analytics Interface Lesson 1: Navigating Google Analytics Lesson 2: Understanding Overview reports Lesson 3: Understanding full reports Lesson 4: How to reports Lesson 5: How to set up dash boards and shortcuts Unit 3: Basic Reports Lesson 1: Audience reports Lesson 2: Acquisition Reports Lesson 3: Behavior Reports Unit 4: Basic Campaign and Conversion Tracking Lesson 1: How to measure Customer Campaigns Lesson 2: Tracking Campaigns with the URL Builder Lesson 3: Use Goals to Measure business objectives Lesson 4: How o measure Google ads Campaigns Lesson 5: Course review and next steps.
  • 8. Getting Started with Google Analytics 360 Google Analytics Academy Unit 1: Introducing Google Analytics Lesson 1: Why digital analytics? Lesson 2: How Google Analytics Works Lesson 3: Google Analytics Setup Lesson 4: How to set up views with filters Unit 2: The Google Analytics Interface Lesson 1: Navigating Google Analytics Lesson 2: Understanding Overview reports Lesson 3: Understanding full reports Lesson 4: How to reports Lesson 5: How to set up dash boards and shortcuts Unit 3: Basic Reports Lesson 1: Audience reports Lesson 2: Acquisition Reports Lesson 3: Behavior Reports Unit 4: Basic Campaign and Conversion Tracking Lesson 1: How to measure Customer Campaigns Lesson 2: Tracking Campaigns with the URL Builder Lesson 3: Use Goals to Measure business objectives Lesson 4: How o measure Google ads Campaigns Lesson 5: Course review and next steps.
  • 9. Google Analytics 4.0 Google Analytics Academy Unit 1: Introducing Google Analytics Lesson 1: Why digital analytics? Lesson 2: How Google Analytics Works Lesson 3: Google Analytics Setup Lesson 4: How to set up views with filters Unit 2: The Google Analytics Interface Lesson 1: Navigating Google Analytics Lesson 2: Understanding Overview reports Lesson 3: Understanding full reports Lesson 4: How to reports Lesson 5: How to set up dash boards and shortcuts Unit 3: Basic Reports Lesson 1: Audience reports Lesson 2: Acquisition Reports Lesson 3: Behavior Reports Unit 4: Basic Campaign and Conversion Tracking Lesson 1: How to measure Customer Campaigns Lesson 2: Tracking Campaigns with the URL Builder Lesson 3: Use Goals to Measure business objectives Lesson 4: How o measure Google ads Campaigns Lesson 5: Course review and next steps.
  • 10. Introduction to Data Studio Google Analytics Academy Unit 1: Introducing Google Analytics Lesson 1: Why digital analytics? Lesson 2: How Google Analytics Works Lesson 3: Google Analytics Setup Lesson 4: How to set up views with filters Unit 2: The Google Analytics Interface Lesson 1: Navigating Google Analytics Lesson 2: Understanding Overview reports Lesson 3: Understanding full reports Lesson 4: How to reports Lesson 5: How to set up dash boards and shortcuts Unit 3: Basic Reports Lesson 1: Audience reports Lesson 2: Acquisition Reports Lesson 3: Behavior Reports Unit 4: Basic Campaign and Conversion Tracking Lesson 1: How to measure Customer Campaigns Lesson 2: Tracking Campaigns with the URL Builder Lesson 3: Use Goals to Measure business objectives Lesson 4: How o measure Google ads Campaigns Lesson 5: Course review and next steps.
  • 11. Google Tag Manager Fundamentals Google Analytics Academy Unit 1: Introducing Google Analytics Lesson 1: Why digital analytics? Lesson 2: How Google Analytics Works Lesson 3: Google Analytics Setup Lesson 4: How to set up views with filters Unit 2: The Google Analytics Interface Lesson 1: Navigating Google Analytics Lesson 2: Understanding Overview reports Lesson 3: Understanding full reports Lesson 4: How to reports Lesson 5: How to set up dash boards and shortcuts Unit 3: Basic Reports Lesson 1: Audience reports Lesson 2: Acquisition Reports Lesson 3: Behavior Reports Unit 4: Basic Campaign and Conversion Tracking Lesson 1: How to measure Customer Campaigns Lesson 2: Tracking Campaigns with the URL Builder Lesson 3: Use Goals to Measure business objectives Lesson 4: How o measure Google ads Campaigns Lesson 5: Course review and next steps.
  • 12. Social Media Marketing HubSpot Academy Inbound Marketing A Inbound Marketing Fundamentals 1. Why should you invest in inbound marketing 2. What Inbound Marketing looks like in Practice 3. Your Inbound Marketing Toolkit B Getting to Know your Customers 1. What is a Buyer Persona 2. Conducting Buyer Persona Interviews 3. Make my Persona Tool C Creating Content for Buyer’s Journey 1. How to Define your Buyer’s Journey 2. How to Brainstorm Content for your Buyer’s Journey 3. How to create content that drives action 4. How to streamline your content creation process D Developing a Content Distribution Strategy 1. Evaluating your distribution channels 2. How to set a content distribution goal 3. What’s an example of an effective content distribution goal 4. How to identify your audiences Preferred Channels 5. How to test a New Marketing Channel 6. Worksheet: Developing a Content Distribution Strategy E Understanding Behavioral Marketing and Customer Segmentation 1. The Importance of Behavioral Marketing and Cus. Segmentation 2. Behavioral Marketing and Customer Segmentation Fundamentals 3. BM and CS: An Interview with Home Trust Bank
  • 13. Social Media Marketing HubSpot Academy Inbound Marketing F Maximizing ROI with Marketing Attribution and Experimentation 1. The Role Attribution can play in your Marketing 2. Find the Attribution Model that Fits your Needs 3. Getting Proactive with your Marketing Data 4. Building Effective Experiments for Your Audience H Utilizing Marketing automation and Artificial Intelligence 1. Why use Marketing Automation and Artificial Intelligence in inbound Marketing 2. MA and AI: What to prioritize in Internal Processes 3. MA and AI: What to prioritize in Customer Facing Processes
  • 14. Social Media Marketing Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section HubSpot Academy Inbound Marketing Optimization
  • 15. Social Media Marketing HubSpot Academy Digital Marketing A Digital Marketing Fundamentals 1. What is Digital Marketing 2. A closer look at Digital Marketing Channels 3. Implementing your Digital Marketing Strategies B Building a Content Creation Framework 1. Why does your business need a CCF 2. How to Build a CCF 3. How can you improve your content creation process 4. Resource determination for a Content Creation Framework 5. Free CRM and Sales tools in action C How to Find the SEO Strategy that fits your Business 1. How do Search Engines rank your content 2. Which SEO approach fits your business 3. How to Measure your Website’s SEO authority 4. Your SEO Authority Audit Workbook D Improving Website Performance 1. The Importance of Website Performance 2. Reducing Page Size and Increasing Load Speed 3. Optimizing your Web Page Elements 4. Limiting HTTP Requests and Maximizing Page Caching E Creating Quality Blog Content Your Audience Loves to Read and Share 1. Why Blog Post structure matters 2. How to choose a topic and title for a Blog Post 3. Write a working title for your next Blog Post 4. How to create and structure a Blog Post 5. How to optimize a Blog Post 6. How to create a Pop-Up form in HubSpot 7. Some effective blog writing tips
  • 16. Social Media Marketing HubSpot Academy Digital Marketing F How to Create a Successful Video Marketing Strategy 1. Why should you create engaging videos 2. How to use video throughout the inbound methodology 3. What’s the last marketing video you remember watching? 4. Tips for getting started with Video Marketing I Creating a High Performing Email 1. Why focus on high performing email 2. How do you create a high performing email? 3. What’s a successful layout for high performing email 4. What do high performing email look like H Introduction to Paid Search Advertising 1. The Advantages of Paid Search Advertising 2. Exploring Keyword Research and Match Type 3. How to Create Remarkable Digital Ads for Paid Search 4. Organizing your Account Structure G Developing a Social Media Strategy 1. Why you need a social promotion strategy 2. The Social Media Channels 3. Building the Foundation for Success – Setting Social Medial Goals 4. Structuring your Social Media Team for Now and the Future 5. Developing a Budget and Garnering Executive Buy-In
  • 17. Social Media Marketing A Setting the Foundation for Digital Advertising Strategy 1. Ads are Content 2. How organic and paid work together HubSpot Academy Digital Advertising B Getting Started with Journey Based Advertising 1. Unpacking the Evolution of Modern Ad 2. What is Journey Based Advertising 3. Adapting Journey Based Advertising for Search & Social C How to Strategize and Plan Your Paid Media campaigns 1. Understanding your target audience 2. Identifying your goals and objectives 3. Determining your paid media budget 4. Manual Bidding vs Automated bidding 5. How to optimize your paid media D How to use Targeted Advertising 1. What are ad targeting strategies 2. Understanding Demographic Targeting 3. Understanding Behavioral Targeting 4. Understanding Contextual Targeting E Mastering the Art of Ad Copy, Creative and Conversion 1. Communicating the value of your Offer through Copywriting 2. Designing Your Ad Creative 3. Optimizing your Conversion Path F Introduction to Social Media Advertising 1. The Advantages of Social Media Advertising 2. Exploring the Social Media Advertising Platforms 3. “How to create remarkable Digital Ads for Social Media” 4. Advertising in Social Media
  • 18. Social Media Marketing HubSpot Academy Digital Advertising G Introduction to Paid Search Advertising 1. The Advantages of Paid Search Advertising 2. Exploring Keyword Research and Match Type 3. How to Create Remarkable Digital Ads for Paid Search 4. Organizing your Account Structure H Advanced Google Ads Strategies 1. Customizing your Ads with Ad Extensions 2. Tips for Google Auction I What is Programmatic Advertising and How Does it work 1. The Advantages of Programmatic Advertising 2. Programmatic Advertising Explained 3. Exploring Programmatic Advertising Channels J How to Monitor and Report on Ad Performance 1. Understanding Ad Tracking 2. Running Experiments to Improve Ad Performance 3. Exploring Attribution Reporting 4. Calculating Return on Ad Spend
  • 19. Social Media Marketing Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section HubSpot Academy Content Marketing
  • 20. Social Media Marketing Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section HubSpot Academy Search Engine Optimization
  • 21. Social Media Marketing Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section HubSpot Academy Contextual Marketing
  • 22. Social Media Marketing Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section HubSpot Academy Social Media Marketing
  • 23. Social Media Marketing Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section HubSpot Academy Growth Driven Design
  • 24. Social Media Marketing Arithmetic Section 1. Percentage 2. Interest 3. Profit Loss 4. Work Problem 5. Mixture Problem 6. Ratio & Proportion 7. Speed, Time & Distance 8. Numbers (LCM, HCF) 9. Average 10. Age Algebra Section 1. Inequalities Geometry Section HubSpot Academy Revenue Operations