KPMG's Business Intelligence Maturity Assessment provides an overview of a client's current BI landscape, capabilities, and needs to identify areas for improvement. The assessment evaluates five elements of the BI framework: business strategy; input/data capture; capabilities; technology; and output/information usage. It identifies root causes of issues like inaccurate reporting, lack of insight, and missed opportunities. The assessment then helps clients prioritize investments to address weaknesses and design new BI strategies and capabilities. Case studies demonstrate how the assessment highlighted issues for a brewer and building society, and helped develop roadmaps for BI transformation.

1. Business
IntelligenceMaturity
Assessment
Analytics/Data/Technology
kpmg.com/uk

2. Our Business Intelligence Maturity Assessment provides a quick high level
overview of your BI Landscape, where you are today and what the long term
aspirations are. We find this is useful in a number of cases particularly where
there is significant business change, new to role executives or a change in
strategy.
These are all common symptoms of poor or failing BI. The Maturity assessment
will identify the root cause of these issues so as to allow management to
prioritise investment. Our review will support prioritisation of these root causes
thereby allowing management to gain most value from any investment made.
Whatourclientstellus
“Everything is
done in Excel”
“People come to
management
meetings with
differing views
of the same
number”
“Definitions for
our data are
different across
the business”
“We are not clear
on how our
performance is
measured”
“We have
multiple teams
producing
reports across
the business”
“How does
my BI
compare
to my peer
group?”
“I’m new in post
and I want to
know how good
my BI is?”
“We have too
many reports”
“Our systems are
not up to the
job”
“Management
do not trust the
figures”
“We don’t know
the value of data
in our business”
“We can’t get
access to the
data that we
need for our
reports”

3. We consider business intelligence from the point of input (data capture) through
to output of information and how it is used by the business. We work with your
team and conduct a combination of interviews, workshops and document reviews
to assess the current state across five elements of the BI Framework:
HowcanKPMGhelp?
BUSINESS STRATEGY
BAU MANAGING CHANGE
INPUT/DATA CAPTURE
Business Intelligence Assessment Framework
EXECUTE–
SUPPLY
EXECUTE–
SUPPLY
OUTPUT/
INFORMATION USAGE
Capabilities
–– Information strategy and planning
–– BI and Analytics delivery (reports,
analytics)
–– Data delivery (MDM, DQ)
Technology
–– Source systems, Data Warehouses,
BI Tools, Infrastructure
–– Data (master data, meta data, refer-
ence data, transactional data)
–– Data Integration and extraction tools
Information Management &
Data Governance
–– Operating Model
–– Information and Data Governance
–– Information standards
Information Demand
What information or insights does
your business need?
Information Management & Data
Governance
What controls, processes and
policies are in place to protect the
quality and integrity of data that
feeds into reports?
Capabilities
What tools, capabilities and
resources do you have to support
BI and to meet the needs of your
business?
Technology
How well does your IT infrastructure
and application suite support the
demand for information, data
management and enable your BI
capabilities?
Common Data Model
How well do you use a single data
model to support data quality and
integrity across the organisation?
11 14
15
12
13
COMMON
DATA
MODEL
Information demand
–– Information to support Finance,
marketing and other operational
decisions
–– Supported by KPIs, reports and
analytical Framework
–– Automated and self service reports

4. CaseStudy
Industry: Beverages
Background: A global brewer identified
that they had a costly, fragmented
approach to management reporting across
the organisation and wanted to know
‘what good looks like’ and how they could
achieve that.
Key Findings: We found that the business
was ‘reactive’ and addressed reporting
needs with ‘tactical’ solutions – leading
to costly, manual, duplicated processes
across departments.
Management lacked insight, due to
inaccurate or incomplete reporting that
was not aligned to business strategy,
which had led to missed opportunities.
Benefits for the client: The assessment
highlighted a clear case for change across
the whole BI landscape and we helped our
client to design and implement a new BI &
Analytics Centre of Excellence.
Industry: Financial Services
Background: A top 5 UK building society
wished to gain a view of its BI strategy for
managing information assets, producing
regulatory reports and the suitability of
existing technology to support good quality
decision making.
Key Findings: We identified significant
issues with the organisation’s BI capability
that severely inhibited their strategy,
including; disparate data sources, poor
data governance, over-reliance on manual
processes/data-feeds and end-user
computing.
Benefits for the client: We helped the
client to prioritise activity to achieve
tactical ‘quick-wins’ and develop a
roadmap plan for longer-term, BI
transformation.
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ContactsIf you wish to speak to us about Business
Intelligence Maturity Assessments or
discuss how Business Intelligence could
benefit your organisation, please get in touch
with the team or your local KPMG contact:
Russell Ormerod​
T: +44 (0)7827 895 630
E: russell.ormerod@kpmg.co.uk
Adam McEnaney
T: +44 (0)777 184 7614
E: adam.mcenaney@kpmg.co.uk