Innovations in Ecommerce: Did it Happen, and What’s Next?

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This panel of digital retail CEOs takes us back to the birth of eCommerce and discusses the promise that this new and exciting channel held for the world of retail.  Did their predictions and the potential for the digital channel come to fruition? What do they expect to happen next?

These industry veterans bring diverse perspectives—and will share their insights into how the online shopping experience may need to change during the next few years to keep up with growing consumer expectations and to win the increasingly fierce battle for existing shoppers.

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Innovations in Ecommerce: Did it Happen, and What’s Next?

  1. 1. Innovations in Ecommerce:Did it Happen, and What’s Next?Moderator: Speakers:KELLY MOONEY BILL BASS BOB MYERS
  2. 2. WHICH WILL HAVE THE MOST IMPACT ON YOURBUSINESS IN THE NEXT 5 YEARS?
  3. 3. SOCIAL COMMERCE & COMMUNITY BackcountryUser Contributed Merchandising
  4. 4. BACKCOUNTRY
  5. 5. BACKCOUNTRY BILL’S TAKE: BOB’S TAKE:
  6. 6. SOCIAL COMMERCE & COMMUNITY Wet Seal Social Shopping
  7. 7. WET SEAL
  8. 8. WET SEAL BILL’S TAKE: BOB’S TAKE:
  9. 9. SOCIAL COMMERCE & COMMUNITY Nordstrom On-site Conversation
  10. 10. NORDSTROM
  11. 11. NORDSTROM BILL’S TAKE: BOB’S TAKE:
  12. 12. EVERYWHERE COMMERCE The Home Depot & JCP Everywhere Commerce
  13. 13. THE HOME DEPOT & JCP
  14. 14. THE HOME DEPOT & JCP BILL’S TAKE: BOB’S TAKE:
  15. 15. VIRTUAL TRY-ON Tobi Fashionista Virtual Try-on
  16. 16. TOBI FASHIONISTA
  17. 17. TOBI FASHIONISTA BILL’S TAKE: BOB’S TAKE:
  18. 18. MOBILITY Ralph Lauren QR Codes
  19. 19. RALPH LAUREN
  20. 20. RALPH LAUREN BILL’S TAKE: BOB’S TAKE:
  21. 21. MOBILITY QVC iPad App
  22. 22. QVC
  23. 23. QVC BILL’S TAKE: BOB’S TAKE:
  24. 24. MOBILITY Shopkick Passive Geolocation
  25. 25. SHOPKICK
  26. 26. SHOPKICK BILL’S TAKE: BOB’S TAKE:
  27. 27. REWIND: FIVE KEY PRINCIPLES (2006) Departures from the “original” shopping metaphor Relevant information…at the right time Consumer empowerment and guidance Content become the interface Fun and entertainment factor
  28. 28. Thank You.For more information contact:Kelly Mooney / CEO, Resource Interactivekmooney@resource.comBill Bass/ President, Charming Shoppes Directwilliam.bass@charming.comBob Myers/ CEO & President, Sheplersbmyers@sheplers.com
  29. 29. 9 / INTERACTIVE VIDEO French Connection Interactive video
  30. 30. FRENCH CONNECTION
  31. 31. FRENCH CONNECTION BILL’S TAKE: BOB’S TAKE:

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