Growing influence of Internet on business operations where employees are bound to use mobile and other wireless communication techniques to reach out to its customers is having an impact on the network infrastructure of companies. While many of the companies are benefitted from the use of Internet for business, it is also becoming a cause of concern as most of the businesses are being exposed to network related security threats. Network infrastructure become the primary and easy target to the intruder to access a company's digital assets. Hackers easily gain access to corporate networks and utilize company's classified data or information to their benefits. The past incidents related to Sony Pictures attacks, Target Corporation attacks point to the fact that any business or company is susceptible to attacks. Presence of proper preventive security measures like firewall and antivirus would help these companies to combat
these attacks. Businesses today, irrespective of their size are growing cautious and more serious about the data related threats or attacks. This has prompted them to implement firewall solutions that can negate any kind of network related attacks. Hence, the market for enterprise firewall solutions is expected to surge forward in the coming years.
The market for Enterprise Firewall solution is catching up and this report provides deep insights on how the market is expected to fare in the next five years. It also presents interpretative and easy-to-understand facts on how the current Enterprise Firewall market is segmented based on the deployment type, the major verticals that have been implementing these, the end-user group of these firewall solutions and based on the geographic regions.
6. 1. Introduction
1.1. Report Description
Growing influence of Internet on business operations where employees are bound to use mobile and other
wireless communication techniques to reach out to its customers is having an impact on the network
infrastructure of companies. While many of the companies are benefitted from the use of Internet for
business, it is also becoming a cause of concern as most of the businesses are being exposed to network
related security threats. Network infrastructure become the primary and easy target to the intruder to
access a company?s digital assets. Hackers easily gain access to corporate networks and utilize company?s
classified data or information to their benefits. The past incidents related to Sony Pictures attacks, Target
Corporation attacks point to the fact that any business or company is susceptible to attacks. Presence of
proper preventive security measures like firewall and antivirus would help these companies to combat
these attacks.
Businesses today, irrespective of their size are growing cautious and more serious about the data related
threats or attacks. This has prompted them to implement firewall solutions that can negate any kind of
network related attacks. Hence, the market for enterprise firewall solutions is expected to surge forward in
the coming years.
The market for Enterprise Firewall solution is catching up and this report provides deep insights on how the
market is expected to fare in the next five years. It also presents interpretative and easy-to-understand facts
on how the current Enterprise Firewall market is segmented based on the deployment type, the major
verticals that have been implementing these, the end-user group of these firewall solutions and based on
the geographic regions.
1.2. Objective
1. To understand the Enterprise Firewall market across the globe by addressing the challenges faced by the
industry with regards to the adoption of Enterprise Firewall.
2. To estimate the size of present global Enterprise Firewall market and to forecast its future values.
1.3. Scope of the Research
Scope of the research was limited to understanding the market share across segments. Key drivers,
constraints and challenges along with their impact on various business functions in both short term and
long term were addressed. Segmentations and forecasting were done based on:
1. End-User
2. Verticals
3. Deployment Type (on-premise vs cloud)
4. Region Based Segmentation
1.4. Regions Covered
1. North America (US, Canada and Mexico and other countries)
2. Europe (United Kingdom, France, Germany, Italy, Spain and other countries)
3. APAC (Australia, India, China, Japan, Singapore and others)
4.
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7. South America (Brazil, Argentina and others)
5. RoW (Middle East and Africa, South America, Russia and other countries)
1.5. Key Takeaways
1. North America contributes the most to the overall revenue of enterprise firewall but Europe and APAC
growing at faster rate than any other geographic regions.
2. The market for Enterprise Firewall was USD 5965.60 million in 2014 and is expected to grow at a CAGR of
close to 6.73% till 2019.
3. Deployment wise, traditional on-premise enterprise firewall solutions are widely adopted solutions
whereas cloud based encryption is largely restricted mainly to countries like the USA, Canada, UK and other
developed nations.
4. Enterprise level businesses still remain the major consumers of these solutions and even the small and
medium level businesses are also catching up in the race of adoption.
5. Financial institutions, Government organizations, IT & Telecom and E-Commerce companies have
emerged as the major users. This is because, usage of Internet among these companies is rising and hence
would require proper security solutions in place to protect the network infrastructure.
1.6. Key Stakeholders
1. Enterprise Firewall solution and product providers: Enterprise Firewall solution providers will be able to
gauge the market more accurately as this will assist them in better decision making. Also, the product
developers would be able to develop products according to the requirement of the customers.
2. End-User companies: Report will provide the end-users, a more clear picture on the solution provider
demographics so that they can choose among the best.
3. Global Investors: Those investors who look to fund new and budding Enterprise Firewall solution provider
start-ups will get clear picture about the market and its trends.
4. Industry Watchers: Industry and trend watchers are always referred to as trusted advisors who follow
markets. The report would add to their knowledge repository, creating value for their know-how.
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8. 1.7. Key Terminologies
1. APAC: Mainly includes Australia, India, China, Japan, Singapore and other nations in the region
2. Europe: Mainly includes United Kingdom, France, Germany, Spain and other European nations
3. MEA: Mainly includes Israel, South Africa, UAE and other nations
4. North America: Mainly includes United States of America, Canada, Mexico and other North American
nations
5. South America: Mainly includes Brazil and Argentina and other South American nations
6. Enterprise: Companies with an employee headcount above 1001.
7. Mid-Size: Companies with an employee headcount between 501 ? 1000.
8. Small-Business: Companies with an employee up to 500.
9. BYOD (Bring Your Own Device): Bring Your Own Device refers to the policy of permitting employees to
bring their own devices, such as laptops, smart phones and tablets to their workplace.
10. NGFW (Next Generation Firewall): A firewall that combines traditional firewall with other available
network device filtering functionalities.
11. APT (Advanced Persistent Threat): A continuous hacking processes that is adopted by hackers to target a
particular entity or organizations.
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9. 1.8. List of Abbreviations
1. BYOD: Bring-Your-Own-Device
2. USD: United States Dollar
3. CAGR: Compound Annual Growth Rate
4. USA: United States of America
5. APAC: Asia-Pacific
6. IT: Information Technology
7. RoW: Rest of the World
8. UK: United Kingdom
9. R&D: Research and Development
10. SMB: Small and Medium Businesses
11. NGFW: Next Generation Firewall
12. APT: Advanced Persistent Threat
13. ISP: Internet Service Provider
14. CIPA: Children?s Internet Protection Act
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11. 2. Executive Summary
2.1. Executive Overview
Growing use of Internet for real-time communication along with other wireless technologies is one of the
leading trend in today?s business world. Businesses are forced to transform themselves to grow web
centric, as it would mean getting closer to their potential as well as existing customers. This has resulted in
growing use of mobile and other wireless devices like mobile phones, laptops and many other. These
devices along with the company?s telecom infrastructure has been helpful in improving business prospects
for numerous companies.
However, as there are positivity in this, there are also various concerns that needs to be addressed for
smooth functioning of business. Among the most important and critical issues that is faced by majority of
the companies is the network attacks. Studies have revealed that network infrastructure form the easy way
for miscreants to access a company?s digital resources. With growing frequency of cyber-attacks, the
businesses need to aggressively plan to equip their network infrastructure so that there is no place for any
kind of disruptive attacks.
In this process of deciding on what kind of security to be adopted to keep away attacks, one basic solution
called the Enterprise Firewall form to be ?must have? solution among companies. Security experts opine
that any web or Internet driven business using networks for exchange must and should have at least a basic
form of enterprise firewall. Enterprise Firewall solutions are known to ward-off any sort of threats by
creating an extra protection layer in the network. Having said this, it also becomes important for a company
to decide on what kind of enterprise firewall solution fits it business requirements. Having a weak firewall
solution when there is greater traffic on network would only mean inviting attack related risks. At the same
time, implementing costly firewall solutions when there is a need for a simplest solution would also mean
an investment burden to the company. Hence, businesses are now faced with the challenge of finding
solutions exactly suiting their requirements.
Enterprise Firewall Market Growing Steadily
With growing frequency of attacks, security solutions like enterprise firewall is expected to flourish further.
The ?Global Enterprise Firewall Market ? Outlook (2015-2019)? report suggests that the overall market was
valued at USD 5965.60 million in 2014 and is expected to grow at a steady CAGR of 6.73% till 2019. The
introduction of cloud based enterprise firewall solutions and also the Next Generation Firewall solutions
would also add to the growing firewall market.
North America ? Highest Revenue Contributor; Europe and APAC ? Growth Engines of Enterprise Firewall
As always, North America, especially countries like the USA and Canada have been the top adopters of this
technology and the region contributes the most in terms of revenue. The main reason being, that
businesses here are vulnerable to attacks and the frequency of attacks is way too high when compared to
other regions.
Following the cue, many of the businesses in Europe and Asia-Pacific region have realized the importance of
having an enterprise firewall solution and hence are adopting these pro-actively. Thus, Europe followed by
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12. APAC regions are expected to witness higher growth rate in the years to come. The frequency of attacks is
growing every year and those businesses that earlier felt safe with their existing IT security setup are now
being challenged by attackers. Miscreants are coming up with sophisticated forms of attacks and to address
these complex attacks, businesses here have also started adopting advanced firewall solutions which was
earlier more preferred by companies of the North America region.
On-Premise Enterprise Firewall still a favourite, but Cloud based Solutions also growing.
Enterprise firewall solutions are the most commonly adopted enterprise firewall solutions in the market.
The rate of adoption is high mostly in the developed countries due to growing financial stability of
businesses here and increasing need for sophisticated solutions. Although, cloud based enterprise firewall
solutions are new to the market, many of the businesses, especially in the technologically forward North
American and European markets are adopting these. Adoption is also evident in APAC region and in
countries like India where businesses are generally highly cost conscious.
Enterprises are the major consumers, Financial Services are the top adopters.
Enterprises are the major consumers of these solutions as they are the most frequently target end-user
segment of all. These businesses also consists of large number of employees who use Internet to reach out
to their customers. This has prompted them to adopt suitable firewall solutions.
Among the verticals, Financial Services companies have emerged as the major users of these solution. Many
of banking, insurance and other finance related companies across the globe are facing innumerable attacks
every day in and day out. To counter these, many of these businesses have been implementing these
solutions. Businesses in this vertical are known to seek advanced forms of enterprise firewall solutions as
well.
The Underlying Challenges
The most evident challenge that is being faced by this market is of educating the customers about the need
for a strong enterprise firewall. Many businesses are of the notion that their existing security set-up is
adequate to cope with any kind of attacks. Sadly, they will realize the actual capabilities of their security
solutions only when they face attacks. Security experts believe that many of the cyber-attacks could have
been prevented if there was a right firewall solutions in place. Addressing these issues should become a top
priority for any enterprise firewall solution provider.
Many of the solution providers are coming up with cloud based enterprise firewall solutions which consists
of additional security features than the conventional firewall solutions. Efforts are also on in enhancing the
existing firewall solutions and this is evident from the fact that providers now offer Next Generation Firewall
(NGFW) solutions which is a step forward in this initiative.
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14. 3.1. Research Methodology
Base Year: 2014
Forecasting Period: 2015 - 2019
3.1.1. Sampling
The leading suppliers of each end-user product categories that were chosen to provide a larger
representative sample.
Purposive unit sampling was adopted for every service segment such as verticals, regions, end-users and
others. This was resorted to, in order to elicit the appropriate inputs with regard to the qualitative growth
aspects of the market.
3.1.2. Secondary Research
The research methodology that was carried out was desk research through various journals, association
reports, and in house database to build a knowledge base on various market service segments, product
categories and industry trends.
Various fact based data was analyzed. Some of the sources included:
a. ResearchFox Knowledge Base:
Previous data on the market has been put through a rigorous and comprehensive analysis to analyze
the current state.
b. Desk Research:
Industry reports, annual reports, press releases, webinars, journals and publication, independent rating
agencies and government statistics.
3.1.3. Primary Research
Primary interviews were conducted among various stakeholders:
Product and service companies
Members of associations and alliances
Subject Matter Experts and Evangelists
Consultants and Strategists
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15. 3.1.4. Industry Information
It was essential to understand the current industry landscape, market dynamics, security ecosystem and
competitor metrics. To estimate the global market, Chief Experience Officers (CXOs), Marketing Heads, Sales
Managers and product stakeholders were interviewed.
3.1.5. Technical Information
In addition to the interviews with leading participants for industry-related information, ResearchFox
conducted interviews with Research and Development (R&D) and Design and Development teams to
understand the current usage of the products by service type and also to find out the emerging trends.
Finally, interviews with suppliers were conducted to cross check the validity of information and also to
understand the emerging trends in the end-user segment.
The detailed methodology for primary research is outlined below.
3.1.6. Primary Interview Questionnaire Design
ResearchFox developed a detailed questionnaire, which was used by the analysts as a guide for their
discussions. This process ensured the collection of all necessary data. The questionnaire was designed to
elicit unbiased industry level data (market size, production, sales, and others), that had check points
(questions such as company level information and their position in the industry acted as check points) to
ensure accuracy of the data. The questionnaire included the following sections:
1. Industry level information
2. Characteristics and Dynamics
3. Company-specific information
4. Market segmentation data
3.1.7. Interview Questionnaire Test and Validation
Following the design of the questionnaire, ResearchFox carried out some initial interviews to verify that the
appropriate market and technology data was generated. After the final design of the questionnaire,
ResearchFox began full scale primary research. Specific companies targeted for primary research interviews
were selected based upon market participation. Higher was the entity's profile, more attractive was the
entity.
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16. 3.1.8. Interview Process
As participants respond in the course of an interview, ResearchFox analysts are trained to move from lower
priority and/ or sensitive topics to increasingly key and/or sensitive topics in response to the interviewee's
behavior. This responsive and reflective interview process, combined with the analysts' ability to discuss the
industry and technical issues in an open and sharing environment, allows ResearchFox to probe for key
data, operations, and competitive information. Multiple contacts within a single organization and with an
individual are often planned and/or staged in order to optimize and complete the information gathering
process.
3.1.9. Research Validation
At a point, when 20 percent of the research interviews and/or data collection had been completed,
ResearchFox consultants evaluated the preliminary findings to assure that up-to-date results are in line with
project objectives. The analyst team analyzed the information from the interviews and information was
validated through a combination of the following validation techniques:
Cross checking with other primary data and previously developed in-house research
Review of secondary information, such as trade journals, annual reports and industry directories
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17. 3.2. Forecasting Methodology
3.2.1. Step-by-Step Methodology for Market Estimation and Forecasting
Market Estimation and Forecast Methodology, 2015
Step Method
1
Understand the market mechanism for the market through structured, systematic and theoretically established
norms of analyzing, designing, introducing and quality assurance of the market estimation
2 Measuring the various market drivers, constraints, opportunities and challenges at regular intervals of time
3 Integrate expert-opinion of discussions in consultation with the ResearchFox Analyst team
4 Market estimation and forecast calculation
5 Delphi method and Causal Analysis used as and when required
6
Rigorous quality check with heads of Research Team, Subject Matter Experts and Consultants before final
publication
Source: ResearchFox
Significance and Importance of the Market Forecast, 2015
Sr. No. Significance and Importance
1 Helps revisit on the company's R&D investments
2 Keeps the Sales and Marketing team posted on the market prospects
3 Strategize investment and expansion plans
4 Improve business planning
5 Helps create business aims and set sales figures within the company
6 Aware of the current market competition
7 Support plans for Merger and Acquisition (M&A)
Source: ResearchFox
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