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Abstract :
Netscribes’ latest market research report titled Pizza Market in India 2015 describes the dynamics of pizza consumption in India. Pizzas represent a growing food segment in India, which attract a lot of foreign players’ participation. Vegetarian pizza is highly popular in India and new varieties such as vegan and gluten-free items are a relatively new addition in the product portfolio. The market is dominated by Jubilant FoodWorks and Yum Brands who own the widely recognizable brands such as Dominos and Pizza Hut respectively.Competition in the pizza segment is getting intense with players significantly ramping up their presence across Tier-II and Tier-III cities of India, and introducing variety in their product offering.
Demand for pizza in India is driven by a gradual increase in disposable income of Indian consumers, coupled with a burgeoning young population segment with growing preference towards pizzas. Pizza companies in India frequently come up with attractive and competitive marketing campaigns, which results in increased viewership and footfall in pizza outlets. However, health issues such as obesity related to over-consumption of pizzas prompts parents to advise their wards to reduce expenditure on pizzas. The industry is characterized by a growing number of pizza outlets, differentiated product offering including home deliveries, online ordering and expansion in product portfolio.
Table of Contents :
Slide 1: Executive Summary
Macroeconomic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2011-12 – 2014-15), Inflation Rate: Monthly (Jul-Aug 2013 – Nov-Dec 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 – Jul 2013), Exchange Rate: Half Yearly (Apr 2014 – Sep 2014)
Slide 4: Lending Rate: Annual (2011-12 – 2014-15), Trade Balance: Annual (2010-11– 2013-14), FDI: Annual (2009-10 – 2012-13)
Market Overview
Slide 5-7: Market Overview – India
Drivers and Challenges
Slide 8: Drivers and Challenges – Summary
Slide 9-12: Drivers
Slide 13-14: Challenges
Trends
Slide 15: Trends – Summary
Slide 16-19: Trends
Competitive Landscape
Slide 20: Porter’s Five Forces Analysis
Slide 21-24: Competitive Benchmarking
Slide 25-29: Major Public Players
Slide 30-49: Major Private Players
Consumer Insights
Slide 50-53: Consumer Insights
Strategic Recommendations
Slide 54-55: Recommendations
Recent Developments
Slide 56: Recent Developments
Appendix
Slide 57: Key Ratios Description
Slide 58: Sources of Information
2. 2
Executive Summary
Market
Overview
Drivers &
Challenges
Competitive
Landscape
Drivers
Rising Income Levels
Young Population and Low Penetration
Rapid Urbanization
Marketing Campaigns
Trends
Challenges
Health Concerns
Poor Supply Chain and Distribution Facility
Pizza industry is one of the growing sectors in India that has attracted a number of players
Currently the pizza market is witnessing a CAGR of x1 and is expected to reach x2 in 20--
Increasing disposable income and changing lifestyle have contributed to its rising demand
Home Delivery
Expansion of Product Portfolio
Online Ordering
Increase in the Number of Outlets
PIZZA MARKET IN INDIA 2015.PPT
Major Players
Player A Player B Player C
Player D Player E Player F
4. 4
Pizza outlets in India are reaching out to a wider consumer
base providing a boost to the pizza market
Indian Pizza Market – Overview (1/3)
• Text
PIZZA MARKET IN INDIA 2015.PPT
Pizza Market – Size and Growth
n1
n2
n3
n4
n5
n6
0
100
200
300
400
500
20--20--20--20--20--20--
INR units
p1
5. 5
Drivers & Challenges – Summary
Drivers
Rising Income Levels
Young Population and Low Penetration
Rapid Urbanization
Marketing Campaigns
Challenges
Health Concerns
Poor Supply Chain and Distribution
Facility
PIZZA MARKET IN INDIA 2015.PPT
6. 6
Young population and low per capita consumption will boost
pizza sales in India
Young Population and Low Penetration
•Text
Impact
PIZZA MARKET IN INDIA 2015.PPT
Indian Population in the Age-group of 15-34
a1 a2
0
100
200
300
400
500
mn
+8%
20--20--
• Text
7. 7
Trends – Summary
PIZZA MARKET IN INDIA 2015.PPT
Increase in the Number of Outlets Home Delivery
Online Ordering Expansion of Product Portfolio
Trends
8. 8
The market potential is encouraging domestic and existing
players to expand their product offerings
Expansion of Product Portfolio
•Text
PIZZA MARKET IN INDIA 2015.PPT
Players are now
offering innovative
products to attract
consumers
Brand Endorsements
• Text
• Text
10. 10
SAMPLE
Public: Domestic Company – Company A
(1/4)
Key People
Products and Services
Company Information Offices and Centres – India
Corporate Address
Company A, Street A
City B
State C
Tel No. 91 124 7239
Fax No. 91 124 4734111
Website www.company.co.in
Year of Incorporation 1767
Ticker Symbol 123456
Stock Exchange ABC
Name Designation
Person A MD, CEO
Person B Director
Person C Director
Person D Director
Head Office
City B
Category Products/Services
Product • Text
PIZZA MARKET IN INDIA 2015.PPT
11. 11
SAMPLEFinancial Snapshot Key Ratios
Financial Summary
Key Financial Performance Indicators
Indicators Value (dd/mm/yyyy)
Market Capitalization (INR mn) u
Total Enterprise Value (INR mn) v
EPS (INR) w
PE Ratio (Absolute) x
Particulars
y-o-y change
(2014-13)
2014 2013 2012 2011
Profitability Ratios
Operating Margin
Net Margin
Profit Before Tax Margin
Return on Equity
Return on Capital Employed
Return on Working Capital
Return on Assets
Return on Fixed Assets
Cost Ratios
Operating costs (% of Sales)
Administration costs (% of
Sales)
Interest costs (% of Sales)
Liquidity Ratios
Current Ratio
Cash Ratio
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
Interest Coverage Ratio
Efficiency Ratios
Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
Capital Employed Turnover
Public: Domestic Company – Company A
(2/4)
Improved Decline
Net Profit/LossTotal Income
0
5,000
10,000
15,000
20,000
-1,000
-500
0
500
a
R1
INR units INR units
20--
d
R4
20--
c
R3
20--
b
R2
20--
The company incurred a net loss of INR d units in FY 20--, as compared
to net loss of INR c units in FY 20--
The company reported total income of INR R4 units in FY 20--,
registering an increase of m% over FY 20--
The company earned an operating margin of f% in FY 20--, an increase
of g percentage points over FY 20--
The company reported debt to equity ratio of d in FY 20--, a decrease
of h% over FY 20--
PIZZA MARKET IN INDIA 2015.PPT
12. 12
SAMPLEKey Business Segments Key Geographic Segments
Business Highlights
Public: Domestic Company – Company A
(3/4)
0%
50%
100%
20--
Y4
X4
20--
Y3
X3
20--
Y2
X2
20--
Y1
X1 100%
50%
0%
20--
c4
a4 b4
20--
c3
a3 b3
20--
c2
a2 b2
20--
c1
a1 b1
NMLBA
Description News
Overview • Text
Products • Text
PIZZA MARKET IN INDIA 2015.PPT
16. 16
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PIZZA MARKET IN INDIA 2015.PPT