Rebecca Cravatta has held leadership roles in student organizations like the American Advertising Federation and American Institute of Graphic Arts chapters at Purdue University where she recruited new members and planned activities. She has graphic design experience through internships with Purdue Trademarks and Licensing and Paul Gregory Media where she designs logos, ads, and other materials. Cravatta also worked on integrated marketing campaigns for clients through Purdue's student-run agency. She is set to graduate from Purdue University in May 2016 with a B.A. in Visual Communications Design and a 3.52 GPA.
1. EXPERIENCE
ACTIVITIES
VP of Recruitment / American Advertising Federation (Purdue Chapter)
May 2014-Present
-Recruits new club members by speaking in classrooms, setting up booths for college fairs, creating flyers,
and running social media platforms
-Attends weekly exec board meetings to plan AAF club activities
VP of Student Communications / American Institute of Graphic Arts (Purdue Chapter)
April 2015-Present
-Recruits new club members by speaking in classrooms, setting up booths for college fairs, creating flyers, and
running social media platforms
-Attends bi-monthly club meetings
Creative Team / Gold Tree Agency (Purdue Student-Run Agency)
Freshman and Sophomore Year (2013-2015)
-Coordinated with the creative team to develop an integrated marketing campaign by creating print ads via an
on-campus photo shoot, planning promotional events and utilizing social media by using research findings
(surveys and focus groups) and creating a SWOT analysis.
-Client was Mary Kay Cosmetics in 2013-14, and Pizza Hut in 2014-15.
Alpha Omicron Pi / Phi Upsilon / Purdue
October 2013-Present
-Serves on the communication commitee and assists with chapter event advertising
-Active member of chapter through philanthropy participation, leadership seminars, and chapter meetings
Graphic Design Intern / Purdue Trademarks and Licensing
September 2014-Present
-Edit or redesign Purdue logos and symbols to meet brand requirements
-Graphic design work for flyers, ads, and social media promotions
-Contributes to marketing efforts with Purdue sports merchandise
Associate Designer / Paul Gregory Media
Current Position
-Assists team with branding/logo design, business card layout/design, additional graphic design skills and
techniques, website design & layout and print production.
Intern / Soulsight USA / Highland Park, IL
March 2014-May 2014
Employee / UPS / Lisle, IL
Summer 2015
Pool Atendant & Ski Teacher / Four Lakes Recreation / Lisle, IL
Summer/Winter 2012-2015
Purdue University / West Lafayette, IN
May 2016
B.A. in Visual Communications Design, Major in Communication- Advertising
Cum. GPA: 3.52/4.0
Fall 2014 GPA: 3.68/4.0
EDUCATION
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
SKILLS
“Design a life you love”
Naperville, IL
630.995.1664
rcravatt@purdue.edu
linkedin.com/in/rebeccacravatta
Rebecca Cravatta