ReachForce cDQM continuous Data Quality Management Quick overview
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ReachForce cDQM is continuous Data Quality Management integrated to Marketo, Salesforce and Eloqua, and with a less than 1 hour set-up, your lead data can be campaign ready at all times.
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ReachForce cDQM continuous Data Quality Management Quick overview
- 2. Tired of Duplicates, Bad Addresses, Emails… Now you What if you could intelligently match and merge fuzzy dupes including title variations & name variants and combine all the lead activity? What if you could standardize State names – Cal CA California – all become CA or California (same for countries)? What if you could validate phone numbers and flag bad ones as junk? What if you could postal validate and correct all address elements? What if you could do this automatically, continuously, fully integrated to Marketo & Salesforce?
- 3. Email address is the same, but First, Last, Job Title or Company is slightly different, and a new lead record is created. Continuous Data Quality Management cDQM People do this all the time – Mktg Dir, Markting Directr etc. cDQM
- 4. None of these postal codes are nine-digit. Continuous Data Quality Management cDQM None of these phone numbers are consistently formatted – a problem for tele-prospecting. Street Addresses have multiple differences and older records will show older addresses. cDQM
- 5. tester@test.com? Continuous Data Quality Management cDQM Mickey Mouse 555-5555? NY City New York City NYC NY? cDQM
- 6. + Just present your Marketo API credentials to begin using ReachForce cDQM – Continuous Data Quality Management. Set-up takes less than 1 hour.
- 7. + NV Flag – Not valid flag allows for easy batch mode disposition in Marketo Intelligent, fuzzy merging once established will continue running as frequently as you require – as often as every two hours. Address, Zip & State now are validated and h standardized output.
- 8. + Email formats have all been validated and flagged if junk. Choose ALL CAP or Upper and Lower Case
- 9. + Ready to Learn More? Fill out the contact form at the end of this presentation – tell us your questions or just let us know that you’d like to attend the next demo webinar.