1. How to Begin a
Purpose-Driven Agile
Journey
Rad Butalid, ICP-ACC, CKC
2. Agenda
What does it mean and how it affects the way we do things
The Definition of “Purpose”
01
Define “Ikigai” and how it aims towards understanding one’s purpose
“Ikigai” – A reason for being
02
Understand how “Ikigai” serves to pave the path towards a Purpose-
Driven Agile Journey
The Purpose-Driven Agile Journey
03
Conclusion and Final Remarks
Closing
04
3.
4.
5. A combination of the Japanese words ‘iki’ (生き), which translates to ‘life,’ and
‘gai’ (甲斐), which is used to describe value or worth, “Ikigai” is all about finding
value through purpose.
“Ikigai”: The Japanese Concept Of Finding
Purpose In Life
6. What you LOVE: Passion & Mission
Define the experiences you want to have. Then, do
everything you can to realize those experiences. The
world is deprived of people who have the courage to
go for what they want.
What you’re GOOD AT: Passion &
Profession
Expand your potential every day. Do one
thing that makes you better in the area you wish.
As the days add up, you’ll be surprised how much
progress you can make in a matter of days.
What the world NEEDS: Mission &
Vocation
Help the world and the world will help
you back. Seek win-win situations. You will
not only live your dream life, you’ll help
others do the same.
What can you be PAID FOR: Profession & Vocation
Find your duty and commit to it. Your duty doesn’t
have to be “big” for it to be valuable.
“Purpose Driven Agility is achieved through the understanding of one’s “Ikigai” and how it aligns
to the Agile Values and Principles”