Learning / Content as a Service (LCaaS) One stop-shop for all your learning / content needs, design, development, writing & management! We help you with classroom, web, eLearning, mLearning content and to make it sticky we help gamify the content as well. We also support organisation in enterprise content management solutions.

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Learning / Content as a Service (LCaaS)
One stop-shop for all your learning / content needs, design, development, writing & management!
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classroom Web Learning eLearning mLearningGamificationEnterprise Content
Management

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Research Shows – Learning is experiencing content overload!
Source: Bersin & Associates.

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Research Shows – Today’s content is not ready for tomo!
Source: Bersin & Associates.
MORE THAN
2/3 of companies in Bersin by Deloitte’s
global learning survey see evolving
their learning practices as “urgent”
or “important,”
6% believe they have mastered the
content and technology capabilities
needed to make online learning an
accessible tool and a compelling
experience for their employees.
YET ONLY

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Breakfree is helping businesses solve learning challenges and reconnect with
today’s learner – gamified, bite-sized, anytime/anyplace learning.
How can we help:
• Provide “sticky” learning
• Offer “just-in-time” learning for application on the job
• Are designed for the millennial generation (One size does not fit all!)
• Spice up your learning (using Microlearning and Social Learning)
• Measure and enhance learnability/learning effectiveness
• Analyse and interpret learner information (reporting and analytics) for continuous
improvement
• Create customised learning portals for specific initiatives in formal training, performance
support and Social Learning
• Evoke a sense of learner contribution and participation (through content curation)

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Learning Content - Approach

6. Click to edit Master title style4 CS MAGIC
Construct ControlCreateConnect
Stable
we think before do ...
Structured “DD” via 20 points
checklist:
• Problem Statement
• Management Expectations
• Processes & Systems
• job shadowing
• upstream / down
stream linkages
• Current collaterals
• People
• group discussions
• 1x1s
plan – define / refine ... we make change happen …
• Facilitate Change
Management
• Transfer of Knowledge
• Train-The-Trainer (TTT)
• Document Handover &
Version control
• Calibrations
• Post deployment Governance
support to ensure stable exit.
• Internal satisfaction measures
via survey.
sustaining results !
• Map processes “as-is” –
“to-be”
• Prepare design document
• Scope of work
• Target Group
• Medium of delivery
• Level of interactivity
• Learning Outcomes
• Assessment
Methodology
• Time & Effort estimation
• Gain consensus on
approach, governance,
key success measures.
• Streamlining of Content
• Prepare knowledge base
• Training Guidance plan
• PowerPoint
• Trainer Guide (FG)
• Participant Guide (PG)
• Learning Checks
• Activity List
• Audio / Visuals
• Gamification Approach
• Story Board
• Leader Board
• Challenges
• Rewards

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Learning Platforms

8. Click to edit Master title stylePLATFORMS
eLearning Platform Mobile APP Automated
communication suite
Advanced Analytics
and Reporting
eLearning and mLearning platforms that provides a SaaS Solution to help companies solve the
problems associated with the learning and development of a dispersed workforce

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Learning – Lets gamify it!

10. Click to edit Master title styleGAMIFICATION
Structure Characters Situations Rewards Leaderboard
At different points in
the training they will
encounter different
life situations
Trainees will be
given characters
Training will be
based on board
games principles
Trainee will have an
opportunity to earn
points which they
can barter.
Leaders will be
announced at
regular intervals
Each Module Begins
with a story and a game
Rule based opportunity
to earn points for
Trainees / Teams
Rule based barter
system to move
between levels
Final certification will be
based on overall
performance

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ECM – Enterprise Content Management

12. Click to edit Master title styleCONTENT MANAGEMENT
ECM
Enterprise
Content
Management
Digitization Compliance Ease Of Access
Improved
Productivity
Long Term
Archiving
Centralized
Knowledge
Base
Collaboration
Unstructured Content Structured Content

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Case Study

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Benefits
▪ Reduced learning curve by 15 days &
Increased throughput by 20% points
(From 65% to 85%)
▪ Call handling time improved by 74
seconds in first 3 months.
▪ Escalations desk calls reduced by 4%
(approx.) leading 1 FTE save. In the first
3 months.
▪ VISA rejection rate reduced by 27%
ONE OF THE TOP
5 IT GIANTS IN
INDIA
▪ English language assessment & capability development for front-line & mid-
management
▪ Operations team: reduce call handling time and improve CSAT
▪ Quality Team : reduce error rate
▪ Training - improved Throughput
Problem Statement
• No Standard tool / approach to
measure English language
capability
• Poor communication / Customer
comprehension issues leading to:
• Project delays
• Longer handling time
• Repeat errors
• Customer Heartburn
▪ Solution
▪ Assessment designed based on CEFR
framework – reading, writing, speaking
& listening
▪ 20 hours instructor led class training
programs created based on ID principles
– FG, PG, PPT, Activities, Videos.
▪ Built in-house resource pool via TTT
(train-the-trainer) and calibration
exercise.

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Benefits
▪ In-house capability built to support large
ramp-ups
▪ People : ready / certified pool of
trainers and quality resources
▪ Material: robust ‘ID principles’
based training content for process
/ soft kills
▪ Centralized ready to use knowledge
base to support multi city operations.
ONE OF THE TOP
ECOMM IN INDIA
▪ Create contact center process training, soft skills and quality approach for the
launch of their eComm venture.
▪ Talent Acquisition Team: All future hiring’s up to agreed levels & Attrition
▪ Operations team: Managing large Ramp Ups with improved quality of new hires
▪ Finance: Cost of Hire
▪ Training function Reduce Learning Curve
Problem Statement
• Management aspiration – to be the
best eComm customer service
provider.
• CS mantra : Transactions to
relationships
▪ Solution
▪ Decision tree based knowledge
repository for:
▪ Process Training
▪ Integrated / easy to use platform
for system, policy or procedure
know-how.
▪ Customer focused cross-sell / up-sell
training modules & Soft skills modules
focused on non scripted conversations.

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Benefits
▪ People: certified / well trained staff both
at vendor and In-house locations for
training and quality.
▪ Material: standardized / ‘ID principles’
based training content for process / soft
skills interventions for new-hires and up-
trainings.
▪ AHT / Up-Sell / Cross-Sell Data – Awaited!
TOP 3
INSURANCE
PLAYER
▪ General Insurance contact center content creation support for training and quality
functions.
▪ LOBs covered – Travel, Motor, Extended warranty and Health.
▪ Operations team: Improve CSAT, AHT, Up-sell / Cross-sell.
▪ Training function Reduce Learning Curve
▪ Need to support outsourcing of CS to 3rd party - Training & Quality perspective.
Problem Statement
• Lack of centralized knowledge
repository
• Delays in retrieving / accessing
information.
• SMEs driven processes vs
knowledge repository
• Lack of structured training / quality
process for new-hires or up-
trainings.
▪ Solution
▪ Gamified Learning : Enhancing
knowledge retention and application to
real life situations
▪ Centralized / Version Control / Validated
knowledge repository emphasis on
“where to retrieve” information vs.
“remembered information”
▪ Institutionalization of “company
values” – values baked into internal
quality form.

17. Click to edit Master title styleSELECTED COLLABORATIONS!

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andrea d'Souza
chief learning officer
email: andrea.dsouza@breakfree.co.in
phone: +919820300891
raj verma
executionist
email: raj.verma@breakfree.co.in
phone: +919930021140
breakfree consulting (i) pvt Ltd
corporate office: alpha, unit 201, hiranandani gardens, powai, mumbai - 400 076, Phone +91 22 6110 0101