1. Oracle E-Business Suite Integration
provided with DiCentral’s B2B integration solution
© 2014 DiCentral Corporation. All Rights Reserved. All other products, company names or logos are trademarks and/or service marks of their respective owners.
1199 NASA Parkway<Houston, Texas 77058<tel: 281.480.1121<fax: 281.480.1181<www.dicentral.com
The Challenge:
Murad, Inc. is a leader and innovator in the clinical skincare arena, currently trading with eight business partners
using DiCentral’s SaaS EDI platform. These partnerships include Sephora, Sephora inside JCPenney, Ulta, Dillard’s
and the Military. To successfully address the complex needs of their growing business, Murad needed to improve
efficiencies with data entry and order fulfillment in a timely manner. To meet these goals, an easy-to-use EDI
integration solution was needed. Additionally, it was necessary that the solution integrate with Murad’s ERP
software, Oracle E-Business Suite.
The solution:
DiCentral’s B2B data integration solution, DiFlatfile, enables Murad to connect and communicate the company’s
expanding number of trading partners without the typical ongoing maintenance of hardware or software.
DiCentral enables Murad to meet the unique EDI requirements of each trading partner by analyzing the trading
partners’ specific EDI guidelines and then working with the Oracle consultant to tailor Murad’s data to fit the
necessary formats. DiCentral translates the data, builds the maps, tests the system, and then gives Murad the
visibility necessary to see all critical transactions. This enables the end user to concentrate on expanding their
business while putting the majority of the daily tasks involved with EDI in the hands of the SaaS EDI provider.
Every company wants to achieve automation, without hiring an army of technicians and spending valuable time
to accomplish. DiCentral helped Murad achieve its automation goals efficiently and accurately. When connecting
Murad to a new trading partner, DiCentral sends a test file to the trading partner and once it’s approved, DiCentral
then maps Murad’s file layout to that specific trading partner. Once mapping is completed, the map is tested for
compliance until it passes certification. Murad’s backend ERP system, Oracle E-Business Suite, is then connected to
DiCentral via a FTP (File Transfer Protocol), which allows the company to exchange transaction data with DiCentral.
Finally, Murad is given access to DiWeb, DiCentral’s outsourced EDI and transaction visibility tool, which gives
Murad the ability to search for transactions, acts as a notification system, and more.
SaaS Data Visibility and Control provides Protection against EDI related Offsets
(chargebacks):
While some cloud solutions do not provide lasting visibility into the data exchanged between the trading partners
and the supplier’s ERP system, providers like DiCentral display to the user no less than 13 pieces of information
about every transaction file that is sent through the system. Corporate business users, not just the EDI team, can
access, in a controlled, role-based manner, this information to protect their business when retailers demand facts
about exchanged files. When this happens, it usually means EDI related chargebacks are coming. DiCentral’s DiWeb
interface is a powerful ally in turning around a chargeback. If this works just once, it may mean the difference
between keeping 100% of the revenue you are supposed to receive from the retailer rather than surrendering it to
the retailer.

2. © 2014 DiCentral Corporation. All Rights Reserved. All other products, company names or logos are trademarks and/or service marks of their respective owners.
1199 NASA Parkway<Houston, Texas 77058<tel: 281.480.1121<fax: 281.480.1181<www.dicentral.com<sales@dicentral.com
SaaS EDI Solution Lowers TCO while integrating with the Oracle EC Gateway:
The Oracle EC Gateway is a part of the Oracle E-Business Suite. The provider of a quality SaaS EDI solution will
deliver to each integrated customer a very unique value proposition: Lower Total Cost of Ownership due to a
smaller technology footprint. Historically, Oracle users move to in-house EDI solutions as a way of integrating
and automating electronic (EDI) transactions between them and their important trading partners. This means
the purchase of software, databases, hardware, and peripheral equipment along with software and hardware
maintenance contracts. In addition, staff must install, test, build, update, and maintain these tools. In the end the
total cost of ownership can add up to more than anyone expected.
Murad uses Oracle EC Gateway to accomplish integration and automation directly with DiCentral’s SaaS EDI
solution. Oracle EC Gateway is also used to: set up trading partner profiles; specify standard protocols; provide
location code conversion between trading partner location codes and codes used in Oracle applications; define
interface data files so that application data can interface with EDI translators or cloud EDI solutions; extract
application data, format, and write to data files (outbound transactions); and import data or converted codes
into application open interface tables so that application program interfaces (API) can validate and update Oracle
application tables (inbound transactions).
Testimonial:
David Mosby, Senior Manager, Sales Systems & Operations for Murad, stated, “DiCentral’s solution enables us to
easily automate our EDI processing, which simplifies critical tasks. The web-based forms provide great visibility
and easy access to the user community, and the automatic data integration to Oracle E-Business Suite greatly
reduces chance of errors and saves valuable time that would have been spent entering the data manually.”