While the fundamental needs of researchers and functions of scholarly journals have remained largely unchanged, the form of digital journals differs little from paper journals. At a macro level, journals continue to serve the needs of author mode (registration, certification, dissemination) and reader mode (identification, selection, consumption). However, at a micro level, increased formalization and rhetorical mechanisms in digital journals reflect growth in researcher populations. The conservative evolution of journals is driven by the relatively constant human and philosophical requirements for knowledge generation, occupied information ecological niches, and emphasis on efficiency over novelty in tools. Future changes may come from sustainability pressures, groupthink, or disruptive technologies, but core functions are expected to persist due to their alignment with fundamental needs.
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The more things change, the more they stay the same...”: Why digital journals differ so little from paper
1. “The more things change, the more
they stay the same...”:
Why digital journals differ so little from paper
Michael A Mabe
CEO, STM
&
Visiting Professor, Information Science,
University College, London
2. Prof. Sir D’Arcy Wentworth
Thompson
On Growth and Form
First Published 1917
7. Fundamental needs of researchers (I)
AUTHOR MODE
• To be seen to report an idea first
• To feel secure in communicating that idea
• [For empirical disciplines] To persuade
readers that their results are general and arise
from enactment of the scientific method
• To have their claim accepted by peers
• To report their idea to the right audience
• To get recognition for their idea
• To have a permanent public record of their
work
8. Fundamental Needs of Researchers (II)
READER MODE
• To identify relevant content
• To select based on trust and authority
• To locate and consume it
• To cite it
• To be sure it is final and permanent
9. 9
Functions of the journal à la Oldenburg
• Date stamping or priority via registration
• Quality stamping through peer-review
• Recording the final, definitive, authorised
versions of papers and archiving them
• Dissemination to targeted scholarly
audience
• [Added later] For readers, search and
navigation
– Achieved via creation and then management
of the “journal brand”
• (journal title and its associated attributes for
researchers)
10. • [We must be] very careful of registring as well the person
and time of any new matter.., as the matter itselfe;
whereby the honor of ye invention will be inviolably
preserved to all posterity.
[Oldenburg, 24 November 1664]
• all Ingenious men will be thereby incouraged to impart
their knowledge and discoveryes
[Oldenburg, 3 December 1664]
• [I should not] neglect the opportunity of having some of my
Memoirs preserv’d, by being incorporated into a Collection,
that is like to be as lasting as usefull
[Boyle, 1665]
• “[Phil. Trans. should be] licensed under the charter by the
Council of the Society, being first reviewed by some of the
members of the same.”
[R.Soc. Order in Council 1/3/1665]
Inventing the Journal: Oldenburg’s Letters
11. Evidence of researcher needs
Data from 36,188 Authors;
0= unimportant
10= very important
2=
1
6
5
7
8
4
2=
QUALITY
&
SPEED
Source: Elsevier Author Feedback Programme
CERTIFICATION
REGISTRATION
13. Motivations for Publishing
57%
20%
13%
8%
2%
18%
27%
40%
15%
3%
73%
13%
5% 5% 4%
11%
26% 25%
20%
16%
0%
20%
40%
60%
80%
100%
Disseminate
results
Further my
career
Future funding Recognition Establish
precedence
1993. B. R. Coles: “STM Information System in the UK”. Royal
Society/ ALPSP/ British Lib.
2005. Elsevier/NOP study
What would you say are the two most important motivations for
publishing? Base: (6344)
1st
most important motivation (93) 2nd most important motivation (93)
1st
most important motivation (05) 2nd most important motivation (05)
14. Motivational change over 10 years
-15
-10
-5
0
5
10
15
20
Disseminate
results
Further my
career
Future
funding
Recognition Establish
precedence
First most important motivation 93/05 diff
Second most important motivation 93/05 diff
15. Similarities
• Form follows function...
... and function follows need
• At a macro/fundamental level
– researcher human needs change little over
time...
... so functions remain constant
... and gross form remains stable
19. Form follows function: macro level
• Relatively short articles
• Author names prominent
• Dates of submission, acceptance,
publication present
• Registration, certification, dissemination
and archive achieved simultaneously via
the act of formal publication
• Branded by journal title
20. Differences
• Form follows function...
... and function follows need
• At a micro/detailed level, as researcher
populations increase
– Need for independent trust and authority grows
... rhetorical mechanisms are more important
...increased formalisation of structure
...exemplars of scientific method
25. ACCEPTANCE AS FACTACCEPTANCE AS FACT
CRITICAL EVALUATION
COMMUNICATION
OBSERVATIONOBSERVATION
Private Co-workers Invisible college Speciality Discipline Public
research
Peer reviewed paper
in a journal
Pre-print
monograph historytextbook
reference
work
Review
paper
prizes
Science
journalism
Draft
for
comment
1st
draft Seminar/workshop/conference
Draft
mss
Create
Discuss
& revisit
Criticism
Formal
public
evaluation
Formal
confirmation
Acceptance
& integration
Macro Rhetoric and Articles
26. Micro Rhetoric of Articles
• Publication is not just communication
• Articles are written to persuade readers
that
– a singular observation made by one observer
is generally true for all observers at all times
– the research reported is an enactment of the
idealised scientific method
27. Micro Rhetoric of Articles
• The structure and language of an article
reflect these intentions
– standardised impersonal sections
• methods, results, discussion etc.
– passive voice, generalised language
• E.g., “A reaction was observed...” NOT “I saw...”
– embedding the article in network of other
articles through reference and citation
– using others results to support the conclusions
• See: A G Gross Rhetoric of Science
28. Scholarly Communication &
Information Ecology
• Communication Dimensionality
– Mode
• 1:1, 1:many, many:many
– Directionality
• unidirectional, interactive
– Delivery regime
• oral, written
– Temporality
• Live or recorded
– Register:
• private, public, informal, formal
– Enhancement:
• local, at a distance
29. • Case of an oral lecture (like this!)
– Mode: one-to-many
– Directionality: unidirectional (except for Q&A)
– Delivery regime: oral
– Temporality: live
– Register: public, formal
– Enhancement: in the lecture hall none
• but technology allows development to “at a distance”
– broadcast, but reduced directionality
– webcast, no reduced directionality
Scholarly Communication &
Information Ecology: An Example
30. Delivery
regime
Mode Old New
Instances Directionality Instances Directionality
Oral One-to-one
in person
conversation
verbal question
instant messaging
audiovisual
verbal question
telephone
conversation
verbal question
Voip
telephony
verbal question
One-to-many
lecture/conference
talk
verbal question
instant messaging
audiovisual
verbal question
television broadcast n/a web video email
Written One-to-one letters letter reply email email
One-to-many printed publication
counter
publication
Written
correspondence
web based
publication
blogs
rapid response
commentaries
Many-to-
many
n/a n/a wikis in-built
e whiteboards in-built
31. Future Change
• Formal scholarly publishing system has
evolved to satisfy
– Human needs of researchers
– Philosophical requirements of knowledge
generation
...and to occupy its
– Information ecological niches
• Needs and niches are relatively constant over
time
• Conservatism of form reflects this constancy
• Technology enables greater efficiency
– New tools, but new tools for old purposes
32. Future Change II
• New dimensions to “natural
selection” pressures?
– Sustainability of business models
– Group wish think
– Mythical “killer app”?
• Post “asteroid” mass extinction?
The most comprehensive study of the motivations for publishing in the ‘paper’ age was conducted in 1993 by B.R.Coles in the “STM Information System in the UK”, our study re-visits those questions.
What the researcher was asked was what was their most important motivation for publishing, and then also their second most important motivation.
Those bars coloured in dark blue are the first most important motivation for publishing and those in light blue the second most important motivation.
Clearly, dissemination is the most significant factor, with 57% indicating it is the most important reason.
Examining motivations can be a difficult matter. Individuals are not always as forthright as they might be. You can overcome this by thinking of the first order motivations as the overt motivations, and the second order motivations, as the covert and possibly most important motivations.
Once you view dissemination in this context you can see that Furthering my career and securing future funding are key differentiators.
We’ll now look at the results from 2005. Those bars coloured in red and orange are from the 2005 study.
When comparing the two studies it is worth noting that the 1993 study was conducted in the UK, in contrast our survey was global, so any conclusions are indicative rather than definitive. However, that said, we did examine the UK data from the 2005 study and saw little difference comparative to the global data
In the 10 year period between the studies, an era in which internet usage has increased in both in terms of quantity and the maturity of use, motivations remain largely consistent
Dissemination is still most significant factor, with 73% indicating it is the most important motivation, and furthering my career and securing future funding are still the key second order differentiators.s
If we examine the differences more closely we see….
….over the 10 year period that there has been a shift towards recognition and establishing precedence.
In the internet age it is tempting to interpret this movement, as researchers seeking to establish themselves in an environment where there is an ever increasing volumes of material available
Research begins as an essentially private process, during which observations are made and initial theories created. As these theories are developed in discussions with colleagues, an initial draft talk or manuscript is prepared. As the draft moves outward for comment, a wider audience is involved, leading to informal discussions at conferences, and (in some fields) the posting of the article on a pre-print server.
The next major point is the publication of an article in a peer-reviewed journal. This lies at the core of the science process since it is only after peer-review and the formal, public announcement of the results in a journal that further formal criticism and research by others occurs. From research to initial publication by a first observer may take about 18 months to two years.
If the results are very contentious the formal article will spur other researchers to make contributions in response, both supportive and critical. Eventually a consensus will build, usually after many papers and over ten to fifteen years.
From there, the key articles in the scientific debate may be discussed in review articles. Later, as the scientific consensus further solidifies, the information may be published in books, monographs or textbooks, and may also receive recognition through prizes, such as the Nobel Prize.