Good to Great by Jim Collins - The book is about companies who were good for a long period of time and later became great for a long period of time.

1. BOOK REVIEW
PUBLISHED ON 16 OCT, 2001
 Presented By – Aleena Khan, Anwesha Das,
Pranjal Satardekar, Pratik Khade,
Rose Thomas, Vibhawari Morde.
 The Proud Students of “Fr. C Rodrigues Institute of
Management Studies “ , Vashi, Navi Mumbai.

2. Author :
Jim Collins
❖ James C. “Jim” Collins, III (born 1958, Boulder,
Colorado) is an Business consultant, author &
lecturer on the subject of Company sustainability
and growth.
❖ Jim Collins frequently contributes to Harvard
Business Review, Business Week, Fortune and
other magazines and journals, etc.
❖ Books Published:
- Beyond Entrepreneurship (1992)
- Built to Last (1994)
- Good to Great and the Social Sectors (2005)
- Great by Choice (2011)
- How Mighty Fall (2010)
- Turning the Flywheel (2019)
- Beyond Entrepreneurship 2.0 (2020)

3. Good to
Great
❖ Examined 1400+ companies, 11 selected
as Good-to-Great companies.
❖ Good to great for a long period of time
❖ The question this book attempts to answer
how these companies became great .
❖ One word that is discipline

5. Good is
the Enemy
of Great
Chapter 1 :

6. Level 5
Leadership
Chapter 2 :

7. First Who
... Then
What
Chapter 3 :
❖ Getting the right people on the bus and into the
right seats.
❖ Good-to-Great leader, begins with “Who” rather
than “What”.
❖ Principles
• When in doubt, don’t hire—keep looking.
• When you know you need to make a people
change, act.
• Put your best people on your biggest
opportunities.

8. Confront
the Brutal
Facts
Chapter 4 :
❖ All Good-to-Great companies began the process
finding a path to greatness by confronting the
brutal facts of their current reality.
❖ To make a good decision you need to confront the
facts.
❖ Basic practices:
■ Lead with questions, not answers.
■ Engage in dialogue and debate, not coercion.
■ Conduct autopsies, without blame.
■ Build red flag mechanisms.

9. The
Hedgehog
Concept
Chapter 5 :

10. A Culture
of
Discipline
Chapter 6 :
❖ Build a culture of freedom and responsibility but
within a framework.
❖ Get the right people on board.
❖ Build a strong culture, not a dictatorship.
❖ Create a stop doing list.

11. Technology
Accelerators
Chapter 7 :
❖ They view technology in light of their Hedgehog
Concept.
❖ They become pioneers of technology aligned to
their Hedgehog Concept.
❖ They use technology in unique ways.
❖ They maintain a balanced view of technology.

12. The
Flywheel
and The
Doom Loop
Chapter 8 :
Chapter 8 :
❖ The Good-to-Great transformations never happened
in one fell swoop.
❖ Sustainable transformations follow a predictable
pattern of buildup and breakthrough.
❖ To consistently building momentum until there is a
breakthrough.

13. From Good
To Great To
Built To
Last
Chapter 9 :
Good to Great as providing the core ideas for
getting a flywheel turning from buildup through
breakthrough, while Built to Last outlines the core
ideas for keeping a flywheel accelerating long into
the future and elevating a company to iconic
stature.

14. Conclusion
 LEARNINGS:- “What motivates you to undertake these
huge research projects?” It’s a good question. The
answer is, “Curiosity.” There is nothing we find more
exciting than picking a question that we don’t know the
answer to and embarking on a quest for answers.
 Good to Great is a comprehensive research study of why
some companies excel and sustain greatness while
others do not.
 It outlines a clear framework such as Level 5
Leadership, the Hedgehog Concept, and the
Flywheel and doom wheel, it provides valuable insight
to everyone.

15. Thank You