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[object Object],The Postcrossing Project
The problem
Sometimes...
The idea
 
 
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Profiles
Postcard galleries
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User statistics
Community
Social impact
User growth
Demographics
Postcards exchanged each month
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Dank u wel! Paulo Magalhães [email_address]

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Editor's Notes

  1. advertisement & bills
  2. what if you could have this everyday?
  3. The answer: Postcrossing! (What) How it started? So, 6 years ago, I wanted to connect with other postcard/mail lovers Used technical background to put it together to start a side project, on free time The idea: "Send a postcard and receive a postcard back from a random person somewhere in the world!" Requirements: Global - why not?! We believe it BREAKS BOUNDARIES: country borders, age, gender, political and even religious beliefs Free for all Easy to use
  4. Result: a small website, www.postcrossing.com was born! Hosted at home (good ideas born in garages? forget that, it's in closets!) The Marketing plan: tell friends. Which told their friends Suddenly, it jumped borders and users started to signup from all over the world. I wasn't alone! Mailbox was no longer boring - on the contrary!
  5. now, overview
  6. how does it work?
  7. Meetups : self-organized builds community promotes even more exchanges! forum and direct swaps
  8. collaborations: world lupus day, tuvalu, unicef, schools
  9. users growth
  10. age distribution male/female
  11. postcards stuff
  12. 150% growth