<ul><li>“ I send, therefore I receive.” </li></ul>The Postcrossing Project
The problem
Sometimes...
The idea
 
 
<ul><li>How does it work? </li></ul><ul><li>request an address from the website </li></ul><ul><li>mail the postcard to the...
Profiles
Postcard galleries
Map
User statistics
Community
Social impact
User growth
Demographics
Postcards exchanged each month
Outlook
Questions?
Dank u wel! Paulo Magalhães [email_address]
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Postex post nl

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  • advertisement &amp; bills
  • what if you could have this everyday?
  • The answer: Postcrossing! (What) How it started? So, 6 years ago, I wanted to connect with other postcard/mail lovers Used technical background to put it together to start a side project, on free time The idea: &amp;quot;Send a postcard and receive a postcard back from a random person somewhere in the world!&amp;quot; Requirements: Global - why not?! We believe it BREAKS BOUNDARIES: country borders, age, gender, political and even religious beliefs Free for all Easy to use
  • Result: a small website, www.postcrossing.com was born! Hosted at home (good ideas born in garages? forget that, it&apos;s in closets!) The Marketing plan: tell friends. Which told their friends Suddenly, it jumped borders and users started to signup from all over the world. I wasn&apos;t alone! Mailbox was no longer boring - on the contrary!
  • now, overview
  • how does it work?
  • Meetups : self-organized builds community promotes even more exchanges! forum and direct swaps
  • collaborations: world lupus day, tuvalu, unicef, schools
  • users growth
  • age distribution male/female
  • postcards stuff
  • 150% growth
  • Postex post nl

    1. 1. <ul><li>“ I send, therefore I receive.” </li></ul>The Postcrossing Project
    2. 2. The problem
    3. 3. Sometimes...
    4. 4. The idea
    5. 7. <ul><li>How does it work? </li></ul><ul><li>request an address from the website </li></ul><ul><li>mail the postcard to the address </li></ul><ul><li>wait to receive a postcard </li></ul><ul><li>register it </li></ul><ul><li>go to 1, repeat </li></ul>
    6. 8. Profiles
    7. 9. Postcard galleries
    8. 10. Map
    9. 11. User statistics
    10. 12. Community
    11. 13. Social impact
    12. 14. User growth
    13. 15. Demographics
    14. 16. Postcards exchanged each month
    15. 17. Outlook
    16. 18. Questions?
    17. 19. Dank u wel! Paulo Magalhães [email_address]

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