1. Developing Entrepreneurs, Business &
Corporate Social Responsibility
Professor Phil Harris, Executive Director, Business Research
Institute , University of Chester.
Westminster Professor of Marketing and Public Affairs,
Email: P.harris@chester.ac.uk
Beijing
October 2015

2. What Makes a Good
Entrepreneur
• Trustworthiness
• Consistency
• Expertise
• Humility
• Dynamism/Energy
• Commitment

3. Most Admired Business Leaders
in the UK
 Virgin tycoon Sir Richard Branson is Britain’s most
admired business leader - Sunday Times, September
2014.
 The airlines-to-banks boss was voted the runaway
winner by a survey of FTSE 100 and FTSE 250 chairmen,
chief executives and chief financial officers, non-
executive directors, lawyers, accountants and head-
hunters.
 The runners up were: the vacuum cleaner designer Sir
James Dyson and the late Lord Weinstock, who built GEC
into an electrical and engineering empire.
 The Late Dame Anita Roddick was the only woman in the
top 10.

4. branson,
Richard Branson
Virgin Airlines, media, Music, trains,
holidays, wine, tv, broadband and
rockets to the moon and credit cards
and banking.
Innovator

5. Sir James Dyson
Designer, vacuum cleaners with new technology.
Roller ball wheelbarrow. Cyclone technology
Innovator, application of science and design

6. Anita Roddick
Environmentalist, retailer, innovator,
motivator, opposed to animal testing,
natural products, ecology. Different

7. Entrepreneurial Business
in China and UK
 Targets create 2 million Small Businesses in UK, 20
million in China by 2020
 Family Businesses - Importance
 Governance and regulations.
 Finance, regional, national, sovereign fund
 Mentoring individual v company
 Flair and Innovation. Commitment. Energy.

8. Jack Ma: Alibaba:

9. Ma, 50, the executive chairman of
Alibaba, commented.
"In the past decade, we measured
ourselves by how much we changed China,"
he wrote in a letter to investors
"In the future, we will be judged by how
much progress we bring to the world."
THE EVERYTHING COMPANY
If Amazon.com is the everything store,
Alibaba wants to be the everything
company. The Chinese technology giant is
investing in a dizzying array of digital
enterprises from online video to cloud
services to mobile search.

10. Entrepreneurial Key Market Trends
 Accountability/Governance
 Age/Health
 Customer Orientated
 Environment/Sustainability
 E Business/Digital Retail, Wholesale and Intl Trade
 Life Style Products

11. The High Sheriff’s Award for Enterprise
Sustainability and Responsibility
• Enterprise – Barclays
• CSR – Bank of
America
• Innovation – Mornflake
Oats

12. Dragons Den Santander Bank
Case Study
Dragons from
Snowdonia Cheese,
Big Storage and an
assortment of others
Winner developing
international SME and
as a sideline met her
boyfriend fencing in
Mold
www.phil-harris.com
June 2011

14. City of Chester

16. zhù nǐ chéng gōng
祝你成功