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A changing world of
Business Applications

    www.openerp.com
    Marnix Coenaerts mco@openerp.com
Market Opportunity

         In only 6 years,
      OpenERP developed the
        most installed
                  &
           advanced
      management software for
         SME’s ever made
       http://apps.openerp.com/
Market Opportunity

Today, companies from any size are choosing
OpenERP, from small companies to large
enterprises.

OpenERP has customers across sectors :
Services , Retail, Wholesale, Distribution,
Manufacturing, Public sector, Healthcare,..
A strong brand : www.openerp.com




6/10/2010
A strong brand : www.openerp.com




6/10/2010
OpenERP growth
            3,244,246 to 4,345,991 yearly visits

      Sept 2010 – Sept 2011         Sept 2011 – Sept 2012




6/10/2010
OpenERP growth:
            Business model change in 2010




6/10/2010
OpenERP growth:
 Partner day 2010
OpenERP Partner days 2012
3 days, 600 participants & 50 presentations !




             https://launchpad.net/openobject-addons
OpenERP growth:
            350+ Official OpenERP Partners




6/10/2010
OpenERP growth:
            into Majority through Maturity




6/10/2010
Some references




6/10/2010
6/10/2010
6/10/2010
6/10/2010
OpenERP V7.0




6/10/2010
A True Application Business Suite




6/10/2010
6/10/2010
We believe ERP and Business Applications
should no longer be a luxury
only large corporations can afford
Do you prefer to spend your budget
on license costs or on
customizing the software to
your specific needs ?
But we don’t just build
software differently, we
engage with customers
differently
Open Source :
A highly efficient development model
Economic Model – Proprietary ERP


            Total Cost of Ownership
                                                 3
                                       Project Services            Support &
               1            2              50 to 70%              Maintenance
                       License Cost                            • Maintenance :
            Analysis                  • Specific adaptations
                                                                 limited to the right to
                                      • Data recovering          use the standard
            0 to 10%    30 to 40%
                                      • Configuration,           modules and bug
                                        settings                 fixing decided by the
                                      • Trainings                editor




6/10/2010
Economic Model – OpenERP



            Total Cost of Ownership
                                                 Support and
                        NO Licence               Maintenance
                         fee, free      2
               1                                •Bug fixing directly linked
                       download of   Project     to customer request
            Analysis       latest               •Migration assistance
                                     Services    included
                         product                •certification includes your
                                                 custom development
                          release




6/10/2010
Total Cost of Ownership
           Total Cost of Ownership

Achieving lower short & long term TCO
because of:
1.No license costs
2.Value based Warranty fee on number of users, not on license cost
3.Support services for the complete application
4.Problems solved in terms of hours, not weeks
5.Building customizations 2 times quicker
How to remain competitive
with a lack of 30/40   %
revenue ?

                            26
How is it possible to remain
competitive with the OpenERP
business model   ?

                               27
Low Cost Structure & Fast Growth

 Low Cost Structure
       SALES & MARKETING
            • Open Source => hundreds of downloads / day
            • Free trial => shorter sales cycle and lead detection
       R&D
            • Combining Belgian, Indian & Community resources worldwide

 Fast Technical growth
       CONTINUOUS PRODUCT IMPROVEMENT WITH BY THE COMMUNITY AND
        OPENERP
            • 2000+ functional or technical experts dedicated to OpenERP
            • Customer and partner developments on OpenERP contribute to the
              overall product quality in a fast way
6/10/2010
Summary :
     Choose for OpenERP with Confidence
 An editor that is there to stay
       CAPITAL INVESTMENT WITH LONG TERM VISION
       A SANE BUSINESS MODEL BASED ON SERVICES REVENUE
       STATE OF THE ART TECHNOLOGY
 An ERP platform that is supported by a vast
  community
       350 + PARTNERS
       3000+ COMPANIES USING OPENERP (ESTIMATION)
 No vendor lock-in, support for your FULL ERP
  environment in a partner based model
6/10/2010
We train and   SUPPORT our
partners to deploy successful
projects !



                                30
OpenERP Publishers Warranty         : Adds value
& vendor guarantee to the partner support services
OpenERP SaaS offer
Thank you !
www.openerp.com/partners
www.openerp.com/services
www.openerp.com/products/references



www.openerp.com

                                      33

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Open erp presentation business model_11 octobre 2012-2

  • 1. A changing world of Business Applications www.openerp.com Marnix Coenaerts mco@openerp.com
  • 2. Market Opportunity In only 6 years, OpenERP developed the most installed & advanced management software for SME’s ever made http://apps.openerp.com/
  • 3. Market Opportunity Today, companies from any size are choosing OpenERP, from small companies to large enterprises. OpenERP has customers across sectors : Services , Retail, Wholesale, Distribution, Manufacturing, Public sector, Healthcare,..
  • 4. A strong brand : www.openerp.com 6/10/2010
  • 5. A strong brand : www.openerp.com 6/10/2010
  • 6. OpenERP growth 3,244,246 to 4,345,991 yearly visits Sept 2010 – Sept 2011 Sept 2011 – Sept 2012 6/10/2010
  • 7. OpenERP growth: Business model change in 2010 6/10/2010
  • 9. OpenERP Partner days 2012 3 days, 600 participants & 50 presentations ! https://launchpad.net/openobject-addons
  • 10. OpenERP growth: 350+ Official OpenERP Partners 6/10/2010
  • 11. OpenERP growth: into Majority through Maturity 6/10/2010
  • 17. A True Application Business Suite 6/10/2010
  • 19. We believe ERP and Business Applications should no longer be a luxury only large corporations can afford
  • 20. Do you prefer to spend your budget on license costs or on customizing the software to your specific needs ?
  • 21. But we don’t just build software differently, we engage with customers differently
  • 22. Open Source : A highly efficient development model
  • 23. Economic Model – Proprietary ERP Total Cost of Ownership 3 Project Services Support & 1 2 50 to 70% Maintenance License Cost • Maintenance : Analysis • Specific adaptations limited to the right to • Data recovering use the standard 0 to 10% 30 to 40% • Configuration, modules and bug settings fixing decided by the • Trainings editor 6/10/2010
  • 24. Economic Model – OpenERP Total Cost of Ownership Support and NO Licence Maintenance fee, free 2 1 •Bug fixing directly linked download of Project to customer request Analysis latest •Migration assistance Services included product •certification includes your custom development release 6/10/2010
  • 25. Total Cost of Ownership Total Cost of Ownership Achieving lower short & long term TCO because of: 1.No license costs 2.Value based Warranty fee on number of users, not on license cost 3.Support services for the complete application 4.Problems solved in terms of hours, not weeks 5.Building customizations 2 times quicker
  • 26. How to remain competitive with a lack of 30/40 % revenue ? 26
  • 27. How is it possible to remain competitive with the OpenERP business model ? 27
  • 28. Low Cost Structure & Fast Growth  Low Cost Structure  SALES & MARKETING • Open Source => hundreds of downloads / day • Free trial => shorter sales cycle and lead detection  R&D • Combining Belgian, Indian & Community resources worldwide  Fast Technical growth  CONTINUOUS PRODUCT IMPROVEMENT WITH BY THE COMMUNITY AND OPENERP • 2000+ functional or technical experts dedicated to OpenERP • Customer and partner developments on OpenERP contribute to the overall product quality in a fast way 6/10/2010
  • 29. Summary : Choose for OpenERP with Confidence  An editor that is there to stay  CAPITAL INVESTMENT WITH LONG TERM VISION  A SANE BUSINESS MODEL BASED ON SERVICES REVENUE  STATE OF THE ART TECHNOLOGY  An ERP platform that is supported by a vast community  350 + PARTNERS  3000+ COMPANIES USING OPENERP (ESTIMATION)  No vendor lock-in, support for your FULL ERP environment in a partner based model 6/10/2010
  • 30. We train and SUPPORT our partners to deploy successful projects ! 30
  • 31. OpenERP Publishers Warranty : Adds value & vendor guarantee to the partner support services