The document discusses components of consumer health, including health information, health products, and health services. It provides examples of each and discusses factors that influence consumer behavior. The document also discusses advertising appeals and "red flags" regarding health products and services. Finally, it lists examples of medical specialists and potential issues with direct-to-consumer medical claims.

1. “PICK ME”
 Each student will draw a piece of
paper and identify what is being
asked in the paper.
 After identifying what is being
asked, demonstrate one example
of skill and health-related fitness.

3. Components of
Consumer Health

4. OBJECTIVES
a.discuss the existing health-related
laws. (H10HC -IIa - 1).
b.differentiate health information,
health products, and health services
through a Venn Diagram
c.explain the significance of making
good decision skills

5. Consumer Health
 It refers to the decisions you make about
purchasing and using health information,
products, and services that will directly
affect your health.

6. 5 factors that influence
our consumer behavior
Need Price
Desire
Quality
Convenience

7. Activity 1: “ARRANGE ME”
Directions:
Arrange the jumbled letters
to create a word.
 Give me your own idea of
what that word is.
Given 1 minute to answer

8. 1. HTALEH
ROFMANOITIN
2. THALHE
STCUDORP
3. EHLAHT
SECIVRE

9. 1.HEALTH
INFORMATION
2.HEALTH PRODUCTS
3.HEALTH SERVICE

10. Health Information
refers to the data facts
about health products
and services you can get
from media and people
including professionals
and agencies.

11. 10 Advertising Appeals
 Brand Loyalty Appeal
Technique used to convince you that one brand
is better than another.

12. 10 Advertising Appeals
 False Image Appeal
Technique that tries to convince you will have a
certain image if you use their product.

13. 10 Advertising Appeals
 Bandwagon Appeal
Technique to convince you that everyone is
using their product.

14. 10 Advertising Appeals
 Humor Appeal
Contains something that will stick in your mind.

15. 10 Advertising Appeals
 Glittering generality appeal
An exaggerated appeal that gets to your emotion.

17. 10 Advertising Appeals
 Scientific evidence appeal
Uses data & surveys to convince you their product
is the best.

18. 10 Advertising Appeals
 Progress Appeal
The new version!

19. 10 Advertising Appeals
 Reward Appeal
Offers a special prize, gift or coupon.

20. 10 Advertising Appeals
 Sex Appeal
Tries to convince consumer the brand will make them
attractive.

21. 10 advertising Appeals
 Testimonial Appeal
Spokesperson (famous) names benefits of the
product or service

22. Advertising “Red Flags”

23. HEALTH PRODUCTS
• refers to substances,
materials, or equipment
prepared or manufactured for
you to buy and use for the
maintenance of health and the
treatment of diseases.

24. DRUGS

25. HEALTH SERVICES
refers to health
information, actions,
procedures or work
performed to help satisfy
your needs and wants as
a consumer.

26. 1. CARDIOLOGIST - expert in the care of
your heart and blood vessels
2. DERMATOLOGIST - a medical doctor
who specializes in conditions that affect
the skin, hair, and nails.
3. GASTROENTEROLOGIST – a doctor
who study of the normal function and
diseases of the esophagus, stomach,
small intestine, colon and rectum,
pancreas, gallbladder, bile ducts, and

27. 4.GYNECOLOGIST - a doctor who
specializes in female reproductive health.
5.NEUROLOGIST - specialists who treat
diseases of the brain, spinal cord,
peripheral nerves, and muscles.
6.ORTHOPEDIST – is a medical specialty
focusing on injuries and diseases
affecting your musculoskeletal system
(bones, muscles, joints, and soft tissues).

28. 7.OPHTHALMOLOGIST - a
specialist in the branch of
medicine concerned with the
study and treatment of
disorders and diseases of the
eye.
8.PEDIATRICIAN – a medical
practitioner specializing in
children and their diseases.

29. 9. PULMONOLOGIST - a doctor who
diagnoses and treats diseases of
the respiratory system the lungs
and other organs that help you
breathe.
10.UROLOGIST - a doctor who
specializes in the study or
treatment of the function and
disorders of the urinary system.

30. Diagnosis by Mail
 Will it really tell you what is wrong with you?

31. Free Trial Offer
 Try the product, if you do not like it
cancel at any time. (30 – days)
 Will you remember to cancel?

32. Limited Supply
 Either purchase now or you may not be
able to get one later. Is this really true?

33. Testimonials
 A statement made by a person about a
product. Will the product really work?

34. Guarantee of Cure or Satisfaction
 This tells you the product will work or you
will get your money back!

35. Consumer Rights
The right to…….
choose
Products & services at competitive prices
be heard
Expressing feelings about services & products
safety
Protection from harmful products & services
Be informed
Easily obtainable information to help make educated choices &
protection

36. Consumer Rights
The ability to reach an acceptable solution
redress or remedy
satisfaction
Obtain vital products & services
The right to…….
consumer education
To know you consumer rights & responsibilities & to act on them
environmental health
To exist in a healthy environment now & in the future

37. What type of consumer
will you become?
A B