F. Porsche AG, usually shortened to Porsche AG (German pronunciation: [ˈpɔʁʃə] ( listen)), is a German automobile manufacturer specializing in high-performance sports cars, SUVs and sedans.

1. .
Porsche's company logo was based on the coat of arms of the Free
People's State of Württemberg of former Weimar Germany, which had
Stuttgart as its capital. (The same arms were used by Württemberg-
Hohenzollern from 1945-1952, while Stuttgart during these years was the
capital of adjacent Württemberg-Baden.
Dr.-Ing. h.c. F. Porsche AG, usually shortened to Porsche AG (German
pronunciation: [ p ] (About this sound listen)), is a Germanˈ ɔʁʃə
automobile manufacturer specializing in high-performance sports cars,
SUVs and sedans. Porsche AG is headquartered in Stuttgart, and is
owned by Volkswagen AG, which is itself majority-owned by Porsche
Automobil Holding SE. Porsche's current lineup includes the 718
Boxster/Cayman, 911, Panamera, Macan and Cayenne.

2. History
● Ferdinand Porsche founded the
company called "Dr. Ing. h. c. F.
Porsche GmbH" in 1931,[3] with main
offices at Kronenstraße 24 in the centre
of Stuttgart.[4] Initially, the company
offered motor vehicle development
work and consulting,[3] but did not
build any cars under its own name.
One of the first assignments the new
company received was from the
German government to design a car for
the people, that is a "Volkswagen".[3]
This resulted in the Volkswagen Beetle,
one of the most successful car designs
of all time.[5] The Porsche 64 was
developed in 1939 using many
components from the Beetle

3. Developments

4. Relationship with Volkswagen
●
The company has always had a close
relationship with, initially, the Volkswagen
(VW) marque, and later, the Volkswagen
Group (which also owns Audi AG), because
the first Volkswagen Beetle was designed by
Ferdinand Porsche.
●
The two companies collaborated in 1969 to
make the VW-Porsche 914 and 914-6,
whereby the 914-6 had a Porsche engine,
and the 914 had a Volkswagen engine.
Further collaboration in 1976 resulted in the
Porsche 912E (US only) and the Porsche 924,
which used many Audi components, and was
built at Audi's Neckarsulm factory, which had
been NSU's. Porsche 944s were also built there,
[21] although they used far fewer Volkswagen
components. The Cayenne, introduced in
2002, shares its chassis with the Volkswagen
Touareg and the Audi Q7, which is built at the
Volkswagen Group factory in Bratislava,
Slovakia.

5. Corporate restructuring
●
Porsche SE was created in June 2007 by
renaming the old Dr. Ing. h.c. F. Porsche AG,
and became a holding company for the
families' stake in Porsche Zwischenholding
GmbH (50.1%) (which in turn held 100% of the
old Porsche AG) and Volkswagen AG (50.7%).
[22][23] At the same time, the new Dr. Ing.
h.c. F. Porsche AG (Porsche AG) was created
for the car manufacturing business.
●
In August 2009, Porsche SE and Volkswagen
AG reached an agreement that the car
manufacturing operations of the two
companies would merge in 2011, to form an
"Integrated Automotive Group".[24][25] The
management of Volkswagen AG agreed to
50.76% of Volkswagen AG being owned by
Porsche SE in return for Volkswagen AG
management taking Porsche SE
management positions (in order for
Volkswagen management to remain in
control), and for Volkswagen AG acquiring
ownership of Porsche AG.

6. Production and sales
●
The headquarters and main factory are
located in Zuffenhausen, a district in Stuttgart,
but the Cayenne and Panamera models are
manufactured in Leipzig, Germany, and parts
for the SUV are also assembled in the
Volkswagen Touareg factory in Bratislava,
Slovakia.[33] Boxster and Cayman production
was outsourced to Valmet Automotive in
Finland from 1997 to 2011, and in 2012
production moved to Germany.[34]
●
In 2015, Porsche reported selling a total of
218,983 cars, 28,953 (13.22%) as domestic
German sales, and 190,030 (86.78%)
internationally.[35]
●
The company has been highly successful in
recent times, and indeed claims to have the
highest profit per unit sold of any car
company in the world.[36] Table of profits (in
millions of euros) and number of cars
produced. Figures from 2008/9 onwards were
not reported as part of Porsche SE.[37]

7. Hybrid and electric vehicles
● In 2010 Porsche launched the Cayenne S Hybrid
and announced the Panamera S Hybrid, and
launched the Porsche 918 hypercar in 2014,
which also features a hybrid system. Also a plug-
in hybrid model called the Panamera S E-Hybrid
was released in October 2013 in the United
States[60][61] and during the fourth quarter of
2013 in several European countries.
● Porsche developed a prototype electric Porsche
Boxster called the Boxster E in 2011[62] and a
hybrid version of the 911 called the GT3 R Hybrid,
developed with Williams Grand Prix Engineering in
2010.[63]
● In July 2014 Porsche announced the launch by
the end of 2014 of the Porsche Cayenne S E-
Hybrid a plug-in hybrid, which will displace the
Cayenne S Hybrid from the line up. The S E-
Hybrid will be the first plug-in hybrid in the
premium SUV segment and will allow Porsche to
become the first automaker with three production
plug-in hybrid models.[64]

8. Motorsport
●
Martini Racing is the name under which
various motor racing teams race when
sponsored by the Italian company
Martini & Rossi, a distillery that produces
Martini vermouth in Turin. Martini's
sponsorship program began in 1958 as
Martini International Club, founded by
Count Metello Rossi di Montelera of
Martini & Rossi[1]. The race cars are
marked with the distinctive dark blue,
light blue and red stripes on white, red
or silver background body cars. The car
model which has won the most titles for
Martini Racing is the Lancia Delta HF
Integrale.