Product-led marketing is revolutionizing how SaaS products view customer acquisition and retention today. But for someone who is new to product-led content marketing, it might be challenging to create content with a focus on the product but without making it promotional or salesy. Wouldn't it be a lot easier if you knew which content types allow you to seamlessly weave your product into the narrative without sounding promotional? That's exactly what this slideshow talks about. Here are our recommendations for product-led content types that can drive conversions for your SaaS business - - Case Studies - How-to Articles - Listicles - Guides - Social Media Content - Webinars - Video Tutorials - User-Generated Content To learn more about each type of content, head on to our blog and read the full article - https://narrato.io/blog/types-of-content-that-can-help-you-ace-product-led-marketing/

1. Types of Product-led Content
to Drive Conversions
narrato

2. Contents
Case Studies
How-to Articles
Listicles
Guides
Social Media Content
Webinars
Video Tutorials
User-Generated Content
narrato

3. Case Studies
Elaborate and real-world accounts
of product usage
Act as client testimonials
Help demonstrate product use
cases and value
narrato

4. How-to Articles
Can be top-of-the-funnel content
Answer the audience's basic questions
Offer valuable solutions
Show how to implement these solutions
using your product

5. Listicles
Great for customers at the decision-
making stage
Good way to offer a comparison with
other products
Highlight pros and cons to differentiate
your product from competitors

6. For top-of-the-funnel: Beginner's guide
discussing basics of a topic
For middle- and bottom-of-the-funnel:
In-depth guides, sharing solutions to
more complex problems
Guides
narrato

7. Social Media Content
Include a pitch for your product in
every social post
Good content can go viral in very
little time
narrato

8. Webinars
Live interaction - Better chance at
influencing your audience
Decide a webinar topic around
your audience's pain points
Demonstrate solutions using your
own product
narrato

9. Video Tutorials
Shows your product in action
Videos are more engaging for the
audience
Educational product-led videos
can help build authority

10. Gather content from real users
demonstrating a use case
Helps build trust with potential
buyers
Offers added customer support
through user community
User-Generated Content
narrato

11. For an in-depth look at the types of product-led content,
read the full blog post.
https://narrato.io/blog/types-of-content-that-can-help-
you-ace-product-led-marketing/
narrato