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SHARING
LEVERAGING
SOLVING
LeadingAge PA’s mission is to
promote the interests of our
members by enhancing their
ability to provide quality services
efficiently and effectively; and
by representing our members
through cooperative action.
LeadingAge PA’s vision is
to serve as the preeminent
advocate for facilitating change
and inspiring its members to
positively impact the field of
aging services in Pennsylvania.
Sharing resources, leveraging
strengths, and solving problems
together – that’s the power of the new
LeadingAge PA Partners program.
Designed to work with companies
that share our goal of serving our
members’ needs, the LeadingAge
PA Partners program makes you the
catalyst for connections, coordination
and collaboration. Working together,
we’ll create winning scenarios for your
organization, LeadingAge PA, and
most importantly, our members.
By becoming a LeadingAge PA Partner,
you have the unique opportunity
to build strategic, long term, and
mutually beneficial relationships. You
gain exposure, access, and credibility
unavailable to other businesses.
LeadingAge PA Partners will discover
enhanced prestige and growth
opportunities to shape their customers’
attitude toward their organization,
create a dialogue with members,
and introduce themselves through a
trusted source – LeadingAge PA.
LeadingAge PA
Partners program works with you
to fulfill your
business goals.
of
The
P A R T N E R
P A R T N E R
LeadingAge PA
1100 Bent Creek Boulevard
Mechanicsburg, PA 17050
717-763-5724  toll free 1-800-545-2270
www.leadingagepa.org
LeadingAge PA is a trade association representing
more than 370 not-for-profit providers of senior
housing, healthcare and community services across
the Commonwealth of Pennsylvania. Our members
provide multiple services and levels of care to seniors
including skilled nursing, assisted living, personal care,
adult day services, LIFE programs, home care, hospice,
independent living, and affordable housing. LeadingAge PA
advocates on behalf of our members at the state and local
level to influence positive change and affect a healthy vision
for the delivery of quality, affordable, and ethical care for
Pennsylvania’s seniors.
WHO
WE ARE

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BRAND EXPOSURE & MARKETING
LeadingAge PA is the preeminent trade association
representing Pennsylvania not-for-profit providers of
senior housing, healthcare, and community services.
Our voting members encompass the key not-for-
profit providers throughout the commonwealth. Being a
LeadingAge PA Partner amplifies your brand and makes
your organization look best in class. Opportunities include:
 LeadingAge PA Partner logo to use in your marketing
 Partner name recognition and exposure
 Marketing your education sessions
STRATEGIC INFORMATION &
BUSINESS INTELLIGENCE
Members depend on LeadingAge PA to advocate for positive
change and lead the way to positively impact aging services.
LeadingAge PA Partners will participate in strategic meetings with the
CEO and board leadership. Partners will have access to data and survey
findings, strategic goals, and the opportunity to participate in grassroots
advocacy and events. Opportunities include:
 Customized strategic plan
 Access to data and survey findings and strategic goals
 Increased visibility to membership via speaking opportunities
BUSINESS DEVELOPMENT
LeadingAge PA Partners receive extra value, more bang for the marketing buck, with custom
designed engagement strategies that outline steps to reach business development and
marketing goals. LeadingAge PA gives your organization strategic support throughout the
year. Opportunities include:
 Access to top level LeadingAge PA decision makers
 Advertising
 Participating or presenting at workshops and education sessions
PARTNERSHIP LEVELS
LeadingAge PA Partners are an elite selection of thought leaders who deliver exceptional value
to our not-for-profit members and LeadingAge PA. We will work with you to create a custom
designed engagement strategy that delivers significant business value and supports your business
development and marketing goals. We offer two levels of Partners, Gold or Silver. Both have
access to the LeadingAge PA Partner logo, the opportunity to present at leadership and executive
workshops, preferred exhibit booth location, inclusion of the company’s member-directed content
on the LeadingAge PA website and newsletters, and more. Additionally, we offer a LeadingAge PA
Annual Conference Supporter category.
Gold Partner benefits include:
• Exclusive, customized co-branded
strategic project to position
Partner as a company with
knowledge and expertise
• Co-branding – inclusion of logo on
all NorthStar 2.0 materials
• Marketing Partner’s education
sessions of relevance to
LeadingAge PA members
• Increased visibility via speaking
opportunities including statewide
education sessions, webinars, and
priority consideration for sessions
at annual conference and financial
issues seminar
• Introduction and/or endorsement
to top level LeadingAge PA
decision makers
• Participation and recognition at
strategic meetings with CEO and
board leadership
• Access to data and survey findings
on members’ needs
• Target list development
GOLD SILVER CONFERENCE
Silver Partner benefits include:
• Marketing Partner’s education
sessions of relevance to
LeadingAge PA members
• Opportunity to present at
leadership and executive workshops
• Opportunity to network with key
LeadingAge PA leadership
• Access to LeadingAge PA senior
staff to share ideas and brainstorm
on strategic goals
• Invitation to participate in grassroots
advocacy and events
LeadingAge PA
Annual Conference Supporter
LeadingAge PA also offers the
Annual Conference Supporter
package providing opportunities for
companies interested in associating
with the LeadingAge PA annual
conference. Benefits include:
• Promotional rights to use
LeadingAge PA Supporter
designation
• Access to one coaching session
prior to the submittal of an
education session proposal for
the annual conference
• Supporter recognition signs in
high traffic general areas,
recognition ad in Learning Journal
• Exhibit booth
• Access to annual conference
attendee list
For more information, contact Mario Marchi, senior director, corporate
partnership & sales, mario@leadingagepa.org, 717-790-3952.