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Digital Marketing
1.
位數 行 Digital Marketing 第二組 指導教師:俞克元
教授
2.
什麼是 數位行銷 數位 行銷 資訊 平台 電子 媒介 社群 媒體 數位 科技
3.
透過硬體媒介,乘載想傳達 硬體 和推廣的產品或服務資訊 運用網路管道,關鍵字、 新聞、社群網路、app平台 軟體 電視新聞,廣播資訊, 手機簡訊等非網路管道 傳統式媒介 電腦、手機 媒體、app 電視、廣播 數位行銷的管道
4.
資訊的展露,在數位平台上展現出 自身的資訊與推廣內容,由消費者 自己搜尋所需要的資訊 推式行銷 推 VS 主動出擊,運用數位管道,主動向 消費者推播資訊,電子報、email、 簡訊等 拉式行銷 數位行銷的手法 拉
5.
數位行銷 in 餐旅業 社群 媒體
6.
數位行銷 in 餐旅業 網路 官網
7.
數位行銷 in 餐旅業 手機 A
P P
8.
數位行銷 in 餐旅業 微 電影
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